What if the secret to generating a seven-figure income in solar sales came from the same philosophy that helped someone overcome addiction and avoid jail? In this inspiring episode of The Solar Coaster, I sit down with Michael O'Donnell—co-founder and VP of Sales at Sun Solar Solutions and author of the award-winning book "No Matter What (Even If Your Ass Falls Off)." Broadcasting live from my battleship on the beautiful island of Oahu, Michael shares his incredible journey from being a troubled young man facing jail time to becoming a solar sales legend who sold over 2.5 million watts of solar in consecutive years and generated consistent seven-figure income. We dive into the "90 meetings in 90 days" commitment that transformed his life, why his book became a bestseller and was recently translated into Spanish, how the simple philosophy of "no matter what" applies to both recovery and solar sales, and the counterintuitive strategies that separate top performers from struggling salespeople. Michael also reveals why his 1,000-book collection with a sliding ladder represents his lifelong learning philosophy, the rewarding but frightening experience of strangers knowing him through his book, and how the recipe for sales success is simple (though not easy). Whether you're in solar sales looking to level up your performance, an entrepreneur seeking mindset strategies, or someone interested in how recovery principles apply to business success, Michael's story of transformation and achievement offers powerful lessons on commitment, discipline, and the "no matter what" mentality.
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✨ CONNECT WITH MICHAEL O'DONNELL
LinkedIn: https://www.linkedin.com/in/michael-o-donnell-0a03197a/
YouTube: https://www.youtube.com/channel/UCmK1db5oV9b0I8_TH_6yAsQ
Instagram: https://www.instagram.com/michaelodonnellsales/
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Sun Solar Solutions: https://sunsolarsolutions.com/
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📚 About Host Anna Covert:
Anna Covert is the author of The Solar Coaster book and host of The Solar Coaster Podcast. With over two decades of experience in digital marketing and business strategy, Anna has worked with top-tier companies like Microsoft, Apple, and IBM, and leads Covert Communication, Hawaii's largest digital agency. She's also the author of The Covert Code – Mastering the Art of Digital Marketing. Through The Solar Coaster, Anna brings her expertise in storytelling and strategy to illuminate the human stories behind the solar industry's biggest challenges and victories.
Websites:
https://covertcommunication.com/
https://thecovertcode.com/
https://annacovert.com/
https://reactium.io/
DISCLOSURES: This description contains affiliate links, which means I may earn a small commission if you make a purchase through them—at no extra cost to you. I only recommend products and resources I trust and believe will add value. The Solar Coaster is dedicated to sharing authentic stories and insights from the solar industry to educate, inspire, and connect our community. Thank you for your support!