Our fearless leader, Matt Cundill discusses the challenges and outlook for radio and podcasting in 2025. He criticizes the current state of radio, noting its lack of innovation and the disinterest of station owners. He advocates for a CRTC-led consultation to enhance radio for listeners, not record companies. Matt warns podcasters against adopting every new trend, particularly the shift to video, which can dilute the audio experience and complicate monetization. He highlights the stringent requirements for Spotify's video monetization and emphasizes the importance of maintaining audio quality. Cundill encourages podcasters to strategically use platforms without compromising their core content.
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