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June 10, 2025 29 mins

Who’s really influencing Canadians on YouTube?

We dig into the data to uncover which voices—mainstream and independent—are shaping the conversation. From top-ranked legacy media to rising creators, we break down the numbers and what they mean for Canada’s media future.

This is our beta take—just one week of data—with more to come. Don’t see your favorite voice? Let us know!

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