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May 6, 2021 47 mins

It's not often we come across one of the "Top 100 Canadian Professionals", but we did today with Rishi Lal of the CHL.

Rishi is a man of inspiration, humility, and integrity, who shared his wealth of sports business experience that spans across media with TSN and sponsorships with the University of Virginia and MKTG. This alum of York University, Humber College and Ohio University, filled us in on how his dislike for working on the agency side proved to be the best thing for his career.

He also explained his preference for "make betters" over "make goods", favourite moments as a story editor for top TSN talent, and the importance of first figuring out what you don't love to do before what you love to do.

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