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December 9, 2021 45 mins

Would you want to know what it is like to start your own sports agency and oversee the personal branding for NHL stars like Ryan Nugent-Hopkins, Josh Morrissey, and Colton Parayko? Well, that is a reality for Laurenne Mercier who joined us this week. During our conversation, we discussed her motivation behind starting Treadstone Sports Agency, how she earned an internship with the Nashville Predators, and the emergence of NFT's within personal branding for athletes (13:04-35:50).

In addition, Joel and Thomas converse about:

- Reopening of Massey Hall

- Mariah Carey X McDonalds and Tim Biebs

- Amazon investing in the trading card platform Dibbs
   (01:32-12:45)

Finally, Thomas and Joel wrap up with a generational battle for the ages where they discuss Rebbeca Black's hit song Friday and Joel quizzes Thomas on old McDonald's menu items.
(36:30-44:00)

Follow our socials -> https://linktr.ee/theSBLpodcast

Music From: Rebecca Black—Friday. (2011, September 16). https://www.youtube.com/watch?v=kfVsfOSbJY0

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