The Story‑Driven Ministry | Brand Message Clarity, Donor Engagement, Fundraising for Nonprofits, Increase Donations

Is your donor messaging accidentally turning supporters into outsiders? In this episode, I unpack the exact storytelling framework I use with ministries to help them clarify their message, engage their ideal donor, and grow support. You’ll discover how to position your donor as the hero of the story and why your ministry’s role is not to take center stage, but to guide the transformation. Bring a notebook—this one is full of action...

Are your donors tuning you out? You’re doing your best to share your ministry’s heart and mission—but people just nod politely and move on. In this episode, I’ll walk you through why your message may not be connecting and exactly how to cut through the noise with clarity and purpose.

We’ll use a simple framework to:

• Identify your ideal donor
• Learn how to “call them by name” with your messaging
• Use storytelling and strategy to speak...

If your audience or donors don’t seem as passionate about your mission as you are-this episode is for you.

In this kickoff to The Story-Driven Ministry, I share why ministries often struggle with donor engagement (even when the mission is strong), a behind-the-scenes look at a film that helped sponsor hundreds of children, and how storytelling—done right—can deepen support and grow your impact.

You’ll leave with clarity, encouragemen...

Are your donors pulling back- or not responding at all?

In this episode, we unpack the real reasons donor support may be stalling. It’s not just the economy or donor fatigue. You’ll learn:

• Common excuses ministry leaders may believe about low giving
• Why messaging is often the disconnect
• A story-driven approach that invites donors in
• How clarity beats cleverness in donor engagement

Walk away with practical insights and a new way ...

She poured out everything she had- and still felt like she was failing.

In this powerful and personal episode, I sit down with my grandma, Jackie Prevost, to share a story from one of the lowest seasons of her life as a mom of seven. Several of her kids were making destructive choices, and she felt powerless, hopeless, and heartbroken.

This conversation is for every ministry leader, parent, or faithful follower who has loved deeply… ...

You’re a ministry leader, tired of feeling like your message isn’t landing. You’re juggling too many roles and struggling to grow donor support. This podcast helps you clarify your brand message, tell powerful stories, and increase fundraising impact.

I’m Lisa Diaz. For 15 years I’ve helped ministries craft stories that connect emotionally, build trust, and drive donor engagement.

Each week, get practical tools to share testimonies, ...