Sam Nelson is the CEO of Downstreet Digital, an award-winning, digital marketing agency specializing in high-impact advertising and branding. With nearly 15 years of experience in digital strategy, Sam has led campaigns for national food chains, major media organizations, and high-stakes political races.
Sam shares valuable insights from his political and marketing experience, emphasizing the importance of understanding and addressing audience needs. He and Tom discuss leveraging digital tools like CTV and social media to target and engage audiences effectively to optimize marketing efforts for small and medium-sized businesses.
DISCUSSED IN THIS EPISODE
~01:06 Meet Sam Nelson: CEO of Down Street Digital
~01:58 Lessons from Politics for Marketing
~03:38 The Importance of Listening in Marketing
~07:43 Digital Tools for Effective Marketing
~12:55 The Evolution of Down Street Digital
~15:51 Trends in Digital Marketing
~18:37 The Power of Targeted Advertising
~27:33 Conclusion and Final Thoughts
FULL EPISODE VIDEO
https://vimeo.com/1115058791
CONNECT WITH SAM
Website: https://www.downstreetdigital.com/
LinkedIn: https://www.linkedin.com/company/downstreet-digital/
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