Discover leadership lessons, content marketing insights, and AI’s role in marketing with Joanna Track from Good Eggs and Co. Tips for agencies and brand storytelling.
Chapters
- (00:00:00) - Interview
- (00:01:26) - How Good Eggs and Company Went From Start to
- (00:06:23) - Startup Marketing: The Challenges
- (00:08:44) - In the Elevator With a Startup
- (00:10:33) - Employee Experience: Fully Remote
- (00:12:48) - How Do You Build a Content Strategy?
- (00:16:38) - What are some of the common strategic mistakes companies make in content marketing
- (00:18:47) - How To Build SEO-Driven Content
- (00:21:06) - How to TUTORIALize Content across Channels
- (00:22:46) - How to Plan and Manage Your Content
- (00:24:06) - How Did You Build Your Team?
- (00:27:36) - What Is It That Makes a Content Creator So Special?
- (00:28:40) - How to manage workflow and communication with a remote staff?
- (00:29:52) - Does Your Clients Have Direct Contact With Your Team?
- (00:31:53) - How To Keep The Remote Team Together
- (00:34:40) - Leadership in Content Marketing
- (00:36:10) - Content Marketing
- (00:38:52) - What's The Future of Marketing Channels?
- (00:41:44) - Startups and the future of marketing
- (00:46:20) - Want to talk business on the Street? Here ya come
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