Evan Millman shows how top brands blend strategy, AI, and innovation to stay relevant. Learn how foresight fuels growth in any industry. Watch now on Street Level Marketing via Now Media TV.
Chapters
- (00:00:00) - Strategy: Building Innovative Brands
- (00:01:46) - What Defines a Disruptive Idea?
- (00:06:18) - Inventing Innovation Through Intuition vs. Data
- (00:11:59) - Street Level Marketing
- (00:13:01) - Why Every Company Needs a Strong Brand Strategy
- (00:17:02) - How a Strategy shifted the trajectory of a CPG brand
- (00:18:12) - Why Brand Alignment is So Important
- (00:20:22) - What's the First Step in a Brand Rebrand?
- (00:23:10) - Now Media TV
- (00:24:28) - What Does a Real Innovation Process Look Like?
- (00:31:11) - Cross-functional Innovation Teams
- (00:32:08) - What KPIs or metrics should you apply to innovation?
- (00:36:33) - Street Level Marketing
- (00:37:38) - What is foresight thinking and how does it apply to brain development
- (00:39:06) - How to Get the Juice Out of Your Food and Drink
- (00:42:52) - How Future Casting Affects Names, Design, Product
- (00:44:17) - How AI Is Affecting Brand Landscape
- (00:45:55) - How AI Is Affecting Mental Health
- (00:46:38) - How to Plan for the Future With a Scenario
- (00:47:35) - Stay Connected With Your Company's Future
Popular Podcasts
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
The Breakfast Club
The World's Most Dangerous Morning Show, The Breakfast Club, With DJ Envy, Jess Hilarious, And Charlamagne Tha God!
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.