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July 13, 2024 29 mins

In this episode of Strong Coffee Drip, Brian and Ian discuss various topics, including Instagram's focus on shares, alternatives to Photoshop, and predictions for the future of marketing. They also share their favorite sing-along songs and discuss the potential ban of TikTok. The conversation touches on the growing importance of AI in marketing and what the future holds in the marketing world. Overall, the episode provides insights into current trends and future possibilities in the marketing industry.


Takeaways


  • Instagram prioritizes shares as a metric of content visibility, shifting away from likes and comments.

  • Affinity Photo and Canva are popular alternatives to Photoshop for photo editing and graphic design.

  • Consumer interactions with AI-generated content are increasing, but many still prefer human-generated content.

  • The future of marketing may involve the achievement of artificial general intelligence, the rise of robots in the workplace, and potential controversies involving industry leaders.

  • TikTok's potential ban and the outcome of the US presidential election could significantly impact the marketing landscape.

Chapters


00:55 Off-Topic Question - Favourite Sing-Along Songs

03:54 Instagram's Focus on Shares

06:46 Twitter (X) Releases Latest Usage Data

09:45 Google Hubspot Deal is Dead

10:40 New Study on Detecting AI Content

17:47 Alternatives to Photoshop: Affinity Photo and Canva

25:54 Predictions for the Future of Marketing

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