In this episode we talk to a true genius and founder of Genius Juice, Alex Bayerwho talks about how he used podcasting and LinkedIn to get to the right audience for him - as he rode video to a bigger, stronger and more well established brand. Alex also hosts two podcasts; The 15 minutes of Genius podcast, came to life right here in Manhattan Beach Studios and is well on its way to its 200 Episode! Friday Vibes with Alex Bayer and Wade Yenny is a podcast Alex produced right out of his house and we are very proud to say we have helped and played a small role in his success.
We love seeing our clients win! Kudos Alex!
Alex knows the beginning, middle and end of what it takes to market a product and target a specific audience for that product through media. Whether you’re completely at square one with building your podcast or just looking to repurpose your content for social media, there is a lot to learn here. Alex chats about the importance of networking, investing in studio time, and cross marketing with other podcasts or networks such as LinkedIn and LinkedIn live.
Alex stresses the importance of building your brand and persona first. His marketing tips and plans of action overflow this episode and will give you the inspiration you need to get your own podcast up and out there.
If you're looking for a how-to on streamlining, or new ideas to try that may work for your podcast, this episode of The Studio Life is also designed to make podcasting and marketing easier. Simplifying and minimizing your process will guarantee you to get your first 10 episodes launched or help get you on track to upload a hundred more!
The Studio Life is produced by Manhattan Beach Studios on the MBS Media Campus lot in Manhattan Beach, CA.
https://www.manhattanbeachstudios.net/
Hosted by Mark Nicholas, owner of Manhattan Beach Studios. Mark has nearly 30 years' experience with creative and technical aspects of photography, video and production. Experienced Chief Executive Officer having practiced law (a Syracuse University graduate) for more than two decades with a demonstrated history of working in the consumer services industry with specific expertise in entertainment law, estates, wills/trusts, broker-dealer and investment advisory regulation.
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