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December 29, 2025 19 mins

The battle between need vs desire decides whether you expand or stay stuck. I’ve lived both—and I can tell you, desire carries the creative power that need never will. Need is fear-based. It pushes you just far enough to survive. Desire, though, pulls you into your future with energy and purpose.

 

Understanding the Energy Behind Need vs Desire

Need comes from safety and certainty—the illusion of control. Desire begins as fantasy but becomes a magnificent obsession. When you feed it daily, it fuels the action that brings growth.

 

Breaking the Safety Illusion

Most people cling to safety. But as I always say, if you’re not living on the edge, you’re taking up too much room. Growth requires risk. Every step forward brings some chaos—but that’s the cost of expansion.

 

Feed Desire, Not Fear

You have to nourish your vision—keep it free of negative people and thoughts. In business, that means selling, serving, and staying inspired by what’s next. When you live by need vs desire, choose desire. Every time.

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