The Sugar Show
If you’re building a business as a cosmetologist, esthetician, or wax professional, chances are you LOVE helping people feel beautiful in their own skin. But at the same time, you find yourself lying awake at night worrying where your next client will come from, wondering if you’ll be able to make rent this month, and wishing building a business didn’t feel so gosh-darn hard.Lucky for you, you’re in the right place.Your host and body sugaring expert Shannon O’Brien has taken her own skincare business from zero to multiple six figures simply by adding sugar to her treatment menu, and has helped over 3000 students learn to do the same.As a licensed esthetician, award-winning spa owner, national speaker, and spa consultant, Shannon is here to simplify the process and connect you with the right resources and education to build a profitable, self-sustaining skincare business so you can provide better services for your clients, make more money in your business, and enjoy greater balance between your work and home life.Join us each week and get your hands on the cutting-edge education you need to turn your skincare business into a smooth operation in no time!
Episodes
Sarah Herbst's remarkable transformation from a struggling single mother to the "million-dollar sugarist" reveals what's possible when passion meets perseverance. Fourteen years ago, Sarah was living with her mom, jobless with a newborn baby, when she encountered someone performing sugaring at a spa. The elegant technique captivated her immediately - not just for its beauty benefits (it cleared up ...
What would happen to your business if life threw an unexpected curveball your way? Join me, Shannon, the Sugar Mama, as I share the poignant moments of losing my mother and the challenging task of closing my childhood home. This personal journey has taught me invaluable lessons about the importance of being prepared, both in life and business. I explore the necessity of having a trust, keeping organized records, and e...
On this episode of The Sugar Show, Shannon the SugarMama talks with Love2Sugar educator Kasey Reynolds about her inspiring sugaring journey. Then, in the second half of the podcast, Shannon dives into the importance of being financially smart in business.
Part 1: Kasey Reynolds' Sugaring Journey
Kasey shares her remarkable story of transitioning from her career as an EMT to becoming a successful owner of SugarJunki...
What if a personal and professional breakthrough could stem from something as simple as body sugaring? In this episode, I take you on a heartfelt journey, sharing my transformation from a tumultuous divorce and the challenges of being a single mother to discovering my passion and building a successful business in the beauty industry. Through the art of sugaring, I found not only financial stability but also a communit...
Ever wonder how to ensure every client steps into your sugar salon and leaves feeling like they've just had a VIP treatment? That's exactly what we're unpacking on the latest installment of The Sugar Show. I take you through the transformational power of self-evaluation for your salon's aesthetic, the magic that happens when clients are swept off their feet by your high-quality environment, and the...
Get ready to transform your sugaring skills into a booming business! Season five sizzles as Shannon the SugarMama chats with the impressive Tajina Rock, a SugarPro who's elevated her game from expert practitioner to a sought-after educator. We're peeling back the layers of the sugaring world, from the sweet success stories at Bare Bodies Sugaring Academy to the skin health revelations with Radeq from Radeq L...
Embark on a sweet expedition with your Sugar Mama, Shannon O'Brien, as she shares her transformative story from sugaring novice to entrepreneur extraordinaire. Tune in and unearth the power of the skin microbiome, and how it's revolutionized by Radeq Lab's groundbreaking sugar-paste concoctions. This isn't just about hair removal; it's a garden of delight for your skin, where every treatment f...
Discover the transformative power of prebiotics in your beauty regimen as Radeq from Radeq Labs and I, Shannon, unveil the secrets of sugaring and skin care that will redefine your approach to hair removal. My own educational evolution, fueled by an unquenchable curiosity for the science behind cosmetology, has led to this moment where traditional ingredients take a backseat to innovative skin-nurturing solutions. Emb...
Are you prepared to navigate the complex world of trademarks? Brace yourself for an enlightening conversation with Elizabeth Henson, Chief Marketing Officer at Indie Law.
Liz takes us through the intricacies of trademarks, demystifying the process of choosing a strong and unique business name. Drawing on my personal journey of trademarking "The Sugar Mama," we discuss how having a strong brand iden...
Ready to turn your business dreams into reality? Buckle up as I take you on a thrilling journey from zero to multiple six figures, sharing the secrets of my success along the way. We're not just talking about the wins, but about the planning, organization, and most importantly, holding ourselves accountable for our goals. It's time to map out your path to success and I'm here to provide the roadmap, the...
Want to sweeten your esthetician business prospects with sugaring? Then, this podcast episode is as essential as sugar in your morning coffee! We kickstart with the nitty-gritty of honing your skills and understanding the importance of certification in this industry. This is a crucial step towards preventing ingrowns and ensuring smooth sugaring experiences for clients. Remember, your pre and post sugaring care can ei...
Are you ready to unlock the secrets of making your beauty business thrive in the digital world? With the knowledge shared by our expert guest, Grant Kantios from Go Happy Beauty, you'll learn to navigate through SEO complexities, create an engaging website, manage reviews effectively, and understand the power of a robust Google Business profile.
This episode is a goldmine for beauty professionals, filled...
Ready to unlock the secrets of choosing the best body sugaring certification program? As an expert in sugar hair removal and a licensed esthetician, I’m thrilled to guide you towards fulfilling your potential in the beauty industry.
In this riveting episode, we'll be breaking down the differences between certificates of completion and actual certification, and how this can affect your success. We'll...
Imagine a world where businesses thrive not on competition but on community and collaboration.
That's the reality we're painting in this illuminating discussion. As a veteran of the beauty industry, I've discovered firsthand how crucial it is to form professional connections and engage with our community. This synergy doesn't just drive business growth, but it elevates the entire industry ...
Are you wrestling with the sticky challenges posed by humidity in your sugar waxing room? Do you dream of mastering the perfect sugar paste texture, regardless of the weather?
Courtney and Ben Leddy, the dynamic sugar duo, come to the rescue in this enlightening episode, armed with their valuable insights and experiences. They pull back the curtain on the often-overlooked topic of managing humidity levels in ...
With the rise of social media and all the time and energy you’ve spent to keep up with what's trending or stay relevant, you may be asking yourself “Do I even need a website anymore?”
Heck yes! And Grant Kantios is here to tell you why. Grant is the self-proclaimed “Chief Happy Officer” at HappyTans.com and a website wizard who helps businesses improve their website & online presence to generate more...
As the weather warms up and the tank tops come out, your clients may be looking for that extra warm glow - but why risk damaging their beautiful skin with harmful UV rays when you could simply spray it on?
This week we’re throwing it back to an interview with the incomparable Kelly Callaghan to talk about how to add spray tanning to your sugaring biz, and how we can collaborate together to take our businesses...
Are you nursing a bit of a post-tax-season hangover? Never fear, our favorite Beauty CPA is here!
Kenesha Coleman is an award-winning CPA and IRS Enrolled Agent who specializes in helping ambitious and driven Beauty Entrepreneurs save money by optimizing their tax and financial lives.
I know many of our Sugar Tribe has gone to her to do their taxes and no matter what state they're in, she can he...
So your face has flared up to the point where you feel more tomato than human - now what?
Shawna Rocha is the Director of Education for Hale & Hush (a brand we <3 here!) and a sensitive skin expert to the max. Not only does she teach a class in the Advanced Knowledge Library, but we’ve also taught together on this exact topic.
Shawna is a sensitive-skin master. Whether it's medically sens...
Have you ever thought about going back to Sugar School? I know what you’re thinking - “But Shannon, I already have my Sugaring Certification and a solid book of clients who keep coming back for more, what more could I possibly have to learn??”
The answer is a whole heck of a lot! This week Tiffany Montalbano, lead educator at Alexander’s Aesthetics, is back on the podcast to reminisce about the dark days of C...
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