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April 15, 2025 67 mins

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In this episode of the Systems Boutique Podcast, Dr. Ramona chats with Maria A. Lloyd, an expert in email marketing and copywriting. Maria, the founder of Opens Clicks Cash and author of Words Are Wealth, shares her expertise on how to transform your copy into a tool that not only communicates but also drives revenue. From creating compelling calls to action to understanding your audience’s pain points, Maria provides actionable strategies for elevating your email marketing game.


Here’s a look at what we discuss:

03:55 - 04:45 Building Empathy in Your Marketing

04:45 - 05:35 The Power of Comments

07:58 - 08:58 How to Turn Words Into Wealth

12:34 - 13:24 Key Metrics for Email Marketing Success

33:01 - 34:01 Consistency in Email Marketing 

41:39 - 42:29 Avoiding the Spam Folder

33:01 - 34:01 The Right Frequency for Emails 

52:58 - 53:58 Common Copywriting Mistakes 

37:33 - 38:23 Building Email Credibility 


Maria’s practical advice will help you take your email marketing efforts to the next level. Whether you’re new to email marketing or an experienced pro, this episode offers tips you can immediately apply to drive better results.


Guest Bio:

Maria A. Lloyd is the Founder and CEO of Opens Clicks Cash, an email marketing firm. She’s also the author of Words Are Wealth: A Beginner’s Guide to Writing Profitable Copy For Email Marketing and Facebook Ads. Maria has helped clients double their fundraising efforts, raise over $560,000 in investment crowdfunding, and fill conferences with up to 1,000 attendees. A Francophile, Maria is fluent in French (B2 level) and splits her time between France, South Africa, and the United States.


Resources Mentioned in This Episode:

Words Are Wealth by Maria A. Lloyd

Opens Clicks Cash website

Rapid Email Revenue Sprint Registration: rapidemailrevenue.com


Visit :

meetingmaria.com to subscribe to Maria’s newsletter.

Join Maria’s Rapid Email Revenue Sprint to learn how to generate opens, clicks, and cash with email marketing!


Want to learn how to turn your words into wealth?

Watch the full episode of The Systems Boutique Podcast featuring Maria A. Lloyd—Founder of Opens Clicks Cash and author of Words Are Wealth.

She shares practical, proven strategies to write profitable copy, build trust through email, and drive real revenue.


Tune in now to unlock the full conversation:

“Turning Words Into Wealth” – available wherever you listen to podcasts.


Stay Connected with Dr. Raymona

• Founder/CEO, The Systems Boutique


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•The Systems Boutique’s Website (for general info and to book a discovery call):The Systems Boutique


• Instagram:@DrRaymonaHLawrence


• Assistant Contact Info: Whitney Hoefer – hello@whitneyhoefer.com (Please CC on all correspondence)

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