Imagine being told you don’t fit the mold, and then creating a whole new table to sit at. That’s exactly what Crystal Foote did.
In this powerful conversation, we sit down with Crystal Foote: award-winning executive, founder of Digital Culture Group, and creator of ARI, the groundbreaking AI platform making waves across Fortune 500 brands. From breaking glass ceilings to building the only woman- and Black-owned ad tech company in the country, Crystal shares her raw insights on what it really means to lead with vision, resilience, and impact.
We dissect her journey from top sales performer to industry disruptor, how she navigates the challenges of building as an underrepresented founder, and why legacy matters more than accolades.
If you’ve ever wondered what it takes to truly stand out and win in business today, this is an episode you can’t afford to miss.
Chapter Markers:
[03:17] Founding Digital Culture Group and Filling the Industry Gap
[06:06] Relationships as the Key to Entrepreneurial Success
[10:19] Winning Awards and Why Validation Matters in Business
[16:01] Turning Challenges Into Superpowers and Making AI Inclusive
[29:43] Building Culture, Giving Back, and Defining Legacy
Resources & Links:
RESOURCES BELOW!
Download The Free Outbound Sales Playbook:
Join The Takeover Community:
About The Hosts:
About PEMA.io:
Las Culturistas with Matt Rogers and Bowen Yang
Ding dong! Join your culture consultants, Matt Rogers and Bowen Yang, on an unforgettable journey into the beating heart of CULTURE. Alongside sizzling special guests, they GET INTO the hottest pop-culture moments of the day and the formative cultural experiences that turned them into Culturistas. Produced by the Big Money Players Network and iHeartRadio.
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by Audiochuck Media Company.
The Brothers Ortiz
The Brothers Ortiz is the story of two brothers–both successful, but in very different ways. Gabe Ortiz becomes a third-highest ranking officer in all of Texas while his younger brother Larry climbs the ranks in Puro Tango Blast, a notorious Texas Prison gang. Gabe doesn’t know all the details of his brother’s nefarious dealings, and he’s made a point not to ask, to protect their relationship. But when Larry is murdered during a home invasion in a rented beach house, Gabe has no choice but to look into what happened that night. To solve Larry’s murder, Gabe, and the whole Ortiz family, must ask each other tough questions.