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October 23, 2025 49 mins

Most entrepreneurs hit a point where growth feels like quicksand, more clients, more revenue, yet everything starts to break.

In this conversation, Chris Hallberg, known as The Business Sergeant, reveals why scaling without systems is the fastest way to implode.

Chris has taken companies from millions to tens of millions in revenue, implemented EOS across hundreds of leadership teams. He shares the truth about why most businesses collapse, the mindset shift that saves founders from their own success, and how to create a company culture that actually scales.

If you’re ready to grow without burning your business down, this episode will open your eyes to the systems, numbers, and leadership habits that separate winners from failures.

Chapter Markers:

  • [01:20] From $9M to $20M in One Year: Chris’s scaling story
  • [05:00] Nail it before you scale it: testing and iterating offers
  • [12:25] Why most companies choke on growth
  • [18:34] Avoiding the “bulletproof” trap
  • [26:38] The three KPIs every sales team must track

Resources & Guest Links:

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About The Hosts:

  • Tim & Cindy Dodd are the Co-founders of PEMA.io, based out of Miami, FL. Connect with Tim and Cindy on LinkedIn and Instagram:

About PEMA.io:

  • Need B2B Appointments or want to grow your authority on LinkedIn? Learn more about our services here: https://www.pema.io/discover


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