1020 - Customer Data Analysis with Machine Learning with Involve.ai's Gaurav Bhattacharya

In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks to the founder and CEO of Involve.ai, Gaurav Bhattacharya. 

Involve.ai is a customer intelligence platform that helps you power your company's growth through artificial intelligence and data analysis. Customer data is collected in order to help customer support teams be more proactive and data driven. You can also prevent churn, grow revenue, and deliver amazing customer outcomes, all through machine learning. Machine learning is a crucial aspect of A.I. software and analysis. 

Data warehouses often just require API plugins to access siloed reports, data, and dashboards. This is one way to improve your customer experience right away, combined with the right proactive tactics. SaaS companies with monthly subscription products and services can benefit greatly from the use of this data and customer retention can grow significantly almost instantly.

Knowing the truth about your customers is essential to increasing customer attraction and retention and Involve.ai helps you truly understand your customer base. Gaurav also explores his background and origin story. He's gone from developing video games to programming and platform building. This is how Involve.ai came to be, all launched off of their vision of better the customer experience across multiple industries. The COVID-19 pandemic launched many businesses into customer retention mode, which helped stoke Involve.ai's success.

Gaurav also clarifies the true definition of an A.I. driven software -- if it involves machine learning and teaches itself how to improve using neural pathways, it's truly artificial intelligence. This data helps differentiate what different customer teams need to do to address their specific pain points. Involve.ai's software observes the issues within a customer's team and helps formulate actionable insights that can be offered to users. Some of this data collection and analysis can even be conducted unsupervised, meaning there’s always data being utilized to improve the customer experience.

Multi-billion dollar enterprises focus on building their customer data analysis for a reason. This analysis and customer-centric data collection is what pushes companies past the obstacles involved in their specific customer experience. 

Involve.ai is well on its way to building a generational, legacy based company that innovates the data analysis space. If you’re interested in learning more about getting your feet wet in customer data analysis, check out Involve.ai’s demo on their website. 

Learn more about Involve.ai at https://www.involve.ai/.  

If you’re looking to schedule a demo with someone from the Involve.ai team, you can schedule one HERE. 

Check out Gaurav on LinkedIn at https://www.linkedin.com/in/bhattacharyagaurav/.  

Check out Involve.ai on LinkedIn at https://www.linkedin.com/company/involveai/.  

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