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August 5, 2025 18 mins

Authentic Leadership and People-First Culture with Chris Robinson of Maxwell Leadership

In this episode of The Thoughtful Entrepreneur, host Josh Elledge speaks with Chris Robinson, Executive Vice President of the Maxwell Leadership Institute and founder of chrisrobinsonspeaker.com. Chris shares a transformative approach to leadership rooted in authenticity, empathy, and personal connection. This episode explores how leaders can foster a culture that retains talent, inspires teams, and builds lasting impact by putting people first.

Leadership That Connects: How to Build Culture Through Trust and Care

Chris Robinson believes that effective leadership comes down to three critical questions every team member asks: Can I trust you? Can you help me? Do you care for me? When leaders can genuinely answer “yes” to all three, they foster deeper relationships and stronger organizational cultures. Building trust starts with transparency and consistency, while being helpful means actively supporting team growth with resources, guidance, and encouragement. Most importantly, caring for your team goes beyond metrics—it requires recognizing their aspirations, listening to their concerns, and showing genuine appreciation.

The cost of poor leadership, Chris warns, is high—and turnover is just the beginning. Financial losses, low morale, and declining productivity often stem from leaders who fail to connect or invest in their people. He recommends using a “retention calculator” to understand the true cost of losing a team member and encourages proactive practices like stay interviews and real-time feedback to keep teams engaged. Leaders who create a safe, responsive environment ultimately retain top talent and reduce disruption.

To build a sustainable, people-first leadership culture, Chris uses tools like the “My Favorite Things” survey—gathering personal insights about team members’ interests, motivators, and milestones. Recognizing employees in small but meaningful ways—like remembering birthdays or rewarding them with their favorite treat—creates a culture of appreciation. Consistency is key: leaders must model the behavior they expect, train mid-level managers to do the same, and build common language and values across the organization using proven frameworks like those from John Maxwell.

About Chris Robinson

Chris Robinson is the Executive Vice President of the Maxwell Leadership Institute, an international speaker, coach, and entrepreneur. He empowers leaders to grow personally and professionally by equipping them with actionable leadership tools and people-first principles that drive real results.

About Maxwell Leadership

Maxwell Leadership provides proven leadership development programs based on the teachings of John C. Maxwell. From keynotes and coaching to training solutions for organizations, Maxwell Leadership helps individuals and teams develop influence, build culture, and achieve transformative growth.

Links Mentioned in this Episode:


Episode Highlights:

  • The 3 questions every follower asks: trust, help, and care
  • Why poor leadership costs more than you think—and how to fix it
  • How to personalize leadership with tools like “My Favorite Things”
  • Actionable steps to retain employees and embed positive culture
  • The...
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