Behind the Brand: Awe-Inspired Living with Ginger Curtis, Urbanology Designs

Ginger Curtis of Urbanology Designs joins us this week on the podcast and you’re gonna love this conversation (and her work even more!). 

“It was a lot of standing on my faith, being brave, defying fear, and doing hard things.” - Ginger 

As an award-winning interior designer (including HGTV’s 2021 Designer of the Year), book author, Instagram influencer, mom of five, and serial entrepreneur, her story is nothing short of amazing. It started during one of the most difficult times of her life battling cancer when she had a realization that you shouldn’t have to be fighting for your life to make the space you’re in beautiful. Through the transformation of her own space and surviving cancer, she began Urbanology Designs to inspire and help others elevate their homes’ beauty, comfort, and function. 

In this episode Ginger shares her perspective on obstacles, how she manages meaningful work both inside and outside of the home, a practical tip on creating a life-giving space, and some entrepreneurial insights on staying grounded and building a culture around your “why”. 

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EPISODE HIGHLIGHTS

[2:05] Ginger’s story 

[4:25] Hold fast to what it means to have a healthy life 

[5:25] We need to women supporting other women

[6:26] The “unlikely start” of Urbanology Design 

[8:40] Leaning in to her surroundings 

[9:59] Transformation and realization

[11:10] “Ginger’s golden nugget” on obstacles 

[12:49] Standing on faith, being brave, defying fear and doing hard things 

[13:33] How have you stayed grounded and grounded your business?

[14:23] So much demands our attention

[17:00] One thing you can do for your home

[18:45] Don’t do everything at once

[20:08] Do not put something in your home that you like. 

[20:45] Your space is constantly competing - you can’t even see clearly

[21:19] Doing meaningful work at home & work 

[23:14] Don’t compare - your situation is a unique, God-given formula 

[23:33] God has given each one of us exactly what we need every single day to live with intentionality and purpose. 

[24:30] The “vision retreat” for your new year

[32:40] What do you wish you’d known sooner in your business? 

[37:44] Guest perspective: What does success look like to you? 

[39:47] There’s no growth in our comfort zone. 

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MENTIONED IN THIS EPISODE

Site: Urbanology Designs 

Urbanology Cottage & Urban Fire House (Events)

Beauty by Design: Refreshing Spaces Inspired by What Matters Most 

Follow Ginger and Urbanology Designs on Instagram:

@urbanologydesigns

@urbanologycottage

@urbanfirehouse