Gary Coichy | The Truth About Corporate America

Good People, 

Throwback Episode!

Back in 2020 I had the pleasure of talking with Gary Coichy, the Head of Partnerships and CEO of Pod Digital Media, which is the first full-service agency for multicultural podcasts. He’s worked with companies like HBO, BET, Viacom, and more. 

Throughout our conversation, Gary connects stories throughout his life that led him to where he is today. For his truth prescription, he talks specifically about his realization that the corporate world is cutthroat. Once he accepted that truth, then he figured out how to navigate the corporate world a little better—without getting played. 

We also talked through some tips on how to get into business, how to transition from a 9-5 to working for yourself, and the importance of being both a consumer and investor. We also talked about the buying power of the African American and Latino demographics, how to build a brand, and how he built his alter ego outside of his corporate job. 

Gary’s story is impressive and inspirational. It’s a packed episode. So sit back, relax, and take a listen. I’ll see you soon. 

Some Questions I Ask: 

• Is the American Dream real or a hoax? (19:16)
• What’s the best way to transition out of a 9 to 5 job to start a business? (23:50)
• How do you know who’s listening to your podcast? (32:12)
• How did you build the GC brand? (33:31)

In This Episode, You Will Learn: 

• The truth about corporate America. (7:03)
• What mantra inspires Gary to move forward each and every day. (12:44)
• What achieving the American Dream looks like for Gary. (20:16)
• How to find out what demographics are listening to your podcast. (33:12)
• How GC created an alter ego to navigate his personal and professional lives. (34:20)
• How to organically grow your podcast listenership. (43:50)

Connect with Gary Coichy: 

Pod Digital Media

LinkedIn

Resources: 

Robin Hood

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