The Upload
🎙 The Upload is your daily download of creator economy news, hosted by Rob Balasabas—creator business strategist and industry insider. Start your day with bite-sized updates, platform changes, and fresh insights to help you grow a sustainable creator business. Plus, weekend bonus episodes with interviews and deep dives. Subscribe and stay ahead in the business of content. The Upload Newsletter: https://balasabas.substack.com Rob on LinkedIn: https://www.linkedin.com/in/robbalasabas Rob on Instagram: https://www.instagram.com/rob.balasabas Business Inquiries: robert.balasabas@gmail.com
Episodes
It’s a stacked episode—press play and just into it!
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One of YouTube’s most beloved outdoor creators just walked away from 15 million subscribers — but the story isn’t as simple as it sounds. In this episode of The Upload, we dive into why Luke Nichols, creator of Outdoor Boys, is quitting YouTube to protect his kids… and why his next move might surprise you.
Plus, we’re talking Kai Cenat’s ambitious (and possibly final?) Streamer University, Joe Rogan getting knocked out of the to...
Austin Maddox has over 70K followers across Instagram and TikTok, a thriving online membership called Flow with Austin, and brand deals with major names like Aritzia.
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+ Ecamm http://ecamm.balasabas.live
+ Opus Clip https://www.opus.pro/?via=rob
+ Streamyard https://streamyard.com/?fpr=golive
+ Uscreen https://www.uscreen.tv
Conne...
If you’ve ever wondered “How do I actually make money from this content thing?”—this episode is for you. I’m sharing the exact framework creators use to monetize smarter (without chasing the algorithm). It’s short, packed with practical tips, and includes a free invite for a coaching session with me.
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The Sidemen just launched their own venture capital fund — UPSIDE VC — and it’s a massive move for the creator economy. In this episode, we break down what this means not just for the Sidemen, but for you as a creator, entrepreneur, or brand in the space.
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In today’s episode of The Upload, we’re diving into three of the biggest headlines in the creator world:
- Meta just launched Edits, a standalone video app built specifically for creators — not just Instagram users
- Bluesky is rolling out a new blue check verification system with a unique twist you won’t find on X.
- And Roblox is giving creators more control with regional pricing for global monetization.
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In today’s episode of The Upload, we’re diving into three of the biggest headlines in the creator world:
- OpenAI might be building a ChatGPT-powered social network (yep, seriously).
- TikTok rolls out Footnotes, its version of Community Notes—but is it a fix or a Band-Aid?
- And MrBeast, Sidemen, and other creators are making major moves from YouTube to big-budget streaming TV.
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Coffee with Content Creators is now The Upload! In this kickoff ep, I’m sharing why the name change, what to expect, and how this daily pod will keep you in the loop on all things creator economy. Let’s go! 🎙️💥
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+ Streamyard https://streamyard.com/?fpr=golive
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+ Get the FREE "Creator Business Success Map" https://open.substack.com/pub/balasabas/p/the-creator-success-map
Connect with our Guest: Keenya Kelly
+ Website https://www.keenyakelly.com
+ Instagram https://www.instagram.com/keenyakelly
+ TikTok https://www.tiktok.com/@keenyakelly
Thank you to our partners:
+ Opus Clip https://www.opus.pro/?via=rob
+ Streamyard https://streamyard.com/?fpr=golive
+ VidPros https://app.v...
+ Get the FREE "Creator Business Success Map" https://open.substack.com/pub/balasabas/p/the-creator-success-map
Connect with our Guest: Liz Kohler Brown
+ Website https://www.lizkohlerbrown.com
+ Instagram https://www.instagram.com/lizkohlerbrown
Thank you to our partners:
+ Opus Clip https://www.opus.pro/?via=rob
+ Streamyard https://streamyard.com/?fpr=golive
+ VidPros https://app.vidpros.io/r/MYOLL6
+ Subscribe to my Weekly Newslett...
+ Get the FREE "Creator Business Success Map" https://open.substack.com/pub/balasabas/p/the-creator-success-map
Connect with our Guest: James Hicks
+ LinkedIn https://www.linkedin.com/in/jhicks
+ Instagram https://www.instagram.com/jhicks
Thank you to our partners:
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+ Streamyard https://streamyard.com/?fpr=golive
+ VidPros https://app.vidpros.io/r/MYOLL6
+ Subscribe to my Weekl...
+ Get the FREE "Creator Business Success Map" https://open.substack.com/pub/balasabas/p/the-creator-success-map
Connect with our Guest: Victoria Taylor + LinkedIn https://www.linkedin.com/in/victoria-alana-taylor/
Thank you to our partners:
+ Opus Clip https://www.opus.pro/?via=rob
+ Streamyard https://streamyard.com/?fpr=golive
+ VidPros https://app.vidpros.io/r/MYOLL6
+ Subscribe to my Weekly Newsletter https://ba...
+ Get the FREE "Creator Business Success Map" https://open.substack.com/pub/balasabas/p/the-creator-success-map + Chapters 00:00 Introduction 02:34 Go to the Creator Success Map (link in description) 06:10 Stage 1 of Creator Success 11:09 Stage 2 of Creator Success 14:27 Stage 3 of Creator Success 16:51 Stage 4 of Creator Success 21:09 Stage 5 of Creator Success Thank you to our partners: + Opus Clip https://www.opus.pro/?via=ro...
Thank you to our partners: + Opus Clip https://www.opus.pro/?via=rob + Streamyard https://streamyard.com/?fpr=golive + VidPros https://app.vidpros.io/r/MYOLL6 + Subscribe to my Weekly Newsletter https://balasabas.substack.com + Tools that I use 🔗 vidpros, best video editing service: https://www.uscreen.tv/ 🔗 uscreen, build your video-based membership: https://www.uscreen.tv/ 🔗 superhuman, this will save you hours from your em...
Thank you to our partners:
+ Opus Clip https://www.opus.pro/?via=rob
+ Streamyard https://streamyard.com/?fpr=golive
+ VidPros https://app.vidpros.io/r/MYOLL6
+ Subscribe to my Weekly Newsletter https://rbalasabas.ck.page
+ Tools that I use
🔗 vidpros, best video editing service: https://www.uscreen.tv/
🔗 uscreen, build your video-based membership: https://www.uscreen.tv/
🔗 superhuman, this will save you hours from your emails:...
Thank you to our partners:
+ Opus Clip https://www.opus.pro/?via=rob
+ Streamyard https://streamyard.com/?fpr=golive
+ VidPros https://app.vidpros.io/r/MYOLL6
+ Subscribe to my Weekly Newsletter https://rbalasabas.ck.page
+ Tools that I use
🔗 vidpros, best video editing service: https://www.uscreen.tv/
🔗 uscreen, build your video-based membership: https://www.uscreen.tv/
🔗 superhuman, this will save you hours from your emails:...
Thank you to our partners:
+ Opus Clip https://www.opus.pro/?via=rob
+ Streamyard https://streamyard.com/?fpr=golive
+ VidPros https://app.vidpros.io/r/MYOLL6
+ Subscribe to my Weekly Newsletter https://rbalasabas.ck.page
+ Tools that I use
🔗 vidpros, best video editing service: https://www.uscreen.tv/
🔗 uscreen, build your video-based membership: https://www.uscreen.tv/
🔗 superhuman, this will save you hours from your emails:...
Thank you to our partners:
+ Opus Clip https://www.opus.pro/?via=rob
+ Streamyard https://streamyard.com/?fpr=golive
+ VidPros https://app.vidpros.io/r/MYOLL6
+ Subscribe to my Weekly Newsletter https://rbalasabas.ck.page
+ Tools that I use
🔗 vidpros, best video editing service: https://www.uscreen.tv/
🔗 uscreen, build your video-based membership: https://www.uscreen.tv/
🔗 superhuman, this will save you hours from your emails:...
Thank you to our partners:
+ Opus Clip https://www.opus.pro/?via=rob
+ Streamyard https://streamyard.com/?fpr=golive
+ VidPros https://app.vidpros.io/r/MYOLL6
+ Subscribe to my Weekly Newsletter https://rbalasabas.ck.page
+ Tools that I use
🔗 vidpros, best video editing service: https://www.uscreen.tv/
🔗 uscreen, build your video-based membership: https://www.uscreen.tv/
🔗 superhuman, this will save you hours from your emails:...
We’d love to hear your thoughts! Please take a moment to fill out our survey and share your input on the Creator Dads community we're building: h thanksttps://forms.gle/pZ19cD2Ef1mYbSTV8
+ Opus Clip https://www.opus.pro/?via=rob
+ Streamyard https://streamyard.com/?fpr=golive
+ VidPros https://app.vidpros.io/r/MYOLL6
+ Subscribe to my Weekly Newsletterhttps://rbalasabas.ck.page
+ Tools that I use
🔗 vidpros, build your video-b...
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