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May 15, 2025 9 mins

167. Build Your Brand

This episode of the Visibility Factor podcast discusses the three pillars of building a personal brand: establishing a powerful personal brand, showcasing value and confidence, and creating clear and consistent messaging. The emphasis is on the importance of self-acceptance, understanding one's unique value, and the impact of effective communication on personal visibility. The episode concludes with actionable steps for listeners to leverage these pillars to enhance their visibility and personal branding efforts.

In this episode:

  • Establishing a powerful personal brand is crucial.
  • Everyone has unique experiences and strengths to offer.
  • A personal brand statement can effectively communicate your uniqueness.
  • Authenticity is key in personal branding.
  • Showcasing your value demonstrates confidence.
  • You create the narrative about your professional image.
  • Reflect on your successes to recognize your value.
  • Clear and consistent messaging is essential for visibility.
  • Pay attention to the language you use about yourself.
  • Intentional actions can enhance your visibility.

Resources Mentioned in the Episode:

Thank you for listening to The Visibility Factor Podcast

  • Check out my website to order my book and view the videos/resources for The Visibility Factor book.
  • As always, I encourage you to reach out! You can email me at hello@susanmbarber.com.
  • You can also find me on social media everywhere – FacebookLinkedIn, and of course on The Visibility Factor Podcast! I look forward to connecting with you!

If you liked The Visibility Factor, I would be so grateful if you could subscribe and rate it where you listen to podcasts! It helps the podcast get in front of more people who can learn how to be visible too!

Thank you to the team at Sheep Jam Productions for the amazing support of The Visibility Factor Podcast! 

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