Welcome to Part 3 of The Unseen Architecture of Visibility—where we explore the mindset work that quietly fuels your creative power, your voice, and your ability to be seen without shrinking.
In this final installment, we dig into the internal architecture that determines how you create, lead, and show up online. From the pressure to fit your industry’s mold, to the fear of being judged by colleagues, to the subtle ways scarcity dilutes your content—you’ll learn why mindset isn’t a “nice to have.” It’s the foundation of your visibility.
We explore:
- The trap of seeking industry approval over authentic expression
- How “playing it safe” shows up in your content (and how to break the pattern)
- Why your joy, quirks, and real interests belong in your brand
- The mindset required to be disliked, respected, and fully seen
- How to protect your creative orbit so your work stays aligned, original, and magnetic
If you’re a therapist, healer, or helper who wants to move from caretaking to catalyzing—this is your mindset blueprint. You’ll walk away with clarity, permission, and a deeper understanding of why your voice is an instrument of innovation, not something to tame.
At the end of the episode, I share a special offer for listeners ready to step into the Visibility Incubator and start the new year anchored in purpose, clarity, and creative power. Your voice is a tool. Your visibility is a strategy. Let’s build the mindset that lets you use both.
SPECIAL OFFER! If you're ready to root yourself in your purpose, Jazzmyn is offering 20% off her Visibility Incubator to new clients who mention this episode. Listen in for the full details and claim your spot to start the new year with the support you need to level up your vision!
Want to connect?
Episode Transcript
Are you sitting with thousands of hours of B-roll
(00:02):
content and telling yourself,I'll start posting tomorrow?
Are you in your head worriedabout your friends and family
thinking your crings werechoosing to be visible?
Are you chasing trends insteadof building influence?
Welcome to the VisibilityStandard, where the visionaries
of today are changing the rulesof their industries and letting
their voice be heard.
I'm your host, Jasmine, and weare setting the standard.
(00:43):
Today is part three in the lastpart of my three-part series,
The Unseen Architecture ofVisibility, Maintaining Your
Creative Orbit.
Thank you so much for followingalong.
Let me know if you've enjoyedthis more Siri style content.
I definitely plan on doing more.
First week we talked aboutrelationships.
Week two, we dove intoconsumption and what it looks
(01:06):
like to consume, get the fuckoff your phone, and enjoy your
life.
Today, we are going to betalking about mindset and why
your mindset around what youcreate, what you put out into
the world is so important.
Before I dive into anything, Iwant to say all of us at
(01:31):
different points in our careerswill want to be accepted by our
industry standards.
What I mean by that is what alot of times holds us back from
leaning into our authenticvoice, from leaning into
building the offer that lightsus up and would know would
(01:51):
benefit someone else is wantingto be accepted and liked by our
industry, to be seen within themold of our industry standards
and be looked at, and peoplesay, Yep, she's the blueprint.
I have been combing through mysocials, I would say mostly
(02:13):
today, but over the last week,and as someone who amplifies
this message of defying yourindustry standards and norms, I
am not always done thatconsistently.
I certainly have found myselffalling into the beige,
comfortable patterns of mystatic post, the more lukewarm
(02:38):
takes, being so consumed aboutwhat others expect from me.
Because A, I am so young in thefield, there is this anxiety to
want to prove myself.
There is this anxiety to want tobe perceived as competent, and
(03:02):
therefore I need to show up avery specific way so that people
in my field will respect me.
I have felt that anxiety morepotently in grad school, but I
will say now I recognize itcomes in wave, and that's when I
(03:23):
get into autopilot posting.
That's when I just postsomething because clinically it
feels appropriate, or like Iwant to still maintain that
level of visibility orconsistency in my scheduling.
But I was coming through some ofmy posts, and I'm like, God,
(03:43):
Jasmine, you are putting out alot of caveats.
You are putting out a lot ofdisclaimers.
You are sharing it safe.
You're being so boring.
What the heck are you doing?
And so when I went on to mywebsite, I shifted some of the
font.
I gave it a makeover.
I'm also going to work on thevisibility standards landing
(04:07):
page for my visibility offer fortherapists and healers because
it was not conveying the messagethat I want a future client to
connect with.
We all know that grad schooldidn't teach us about marketing.
That's not brand newinformation, but that's not why
(04:30):
I'm passionate about visibility.
I'm passionate about visibilitybecause any change or innovation
has only come when we allowourselves to use our voice.
When we allow ourselves to defythe odds and say, you know what,
I am willing to stand out.
And whoever wants to stand withme, that's up to them.
(04:51):
I welcome them and I bidfarewell to people that are not
interested in standing with me.
The aligned opportunities, theopportunities that are going to
gravitate towards me are becauseI'm being authentic, not because
I'm trying to fit some mold orbe perceived as something that
I'm not.
(05:12):
Another aspect in my contentwhere I recognized I was really
just playing it safe was notincorporating reality TV or
housewives into my contentstrategy.
I have been experimenting overon TikTok with more housewives
take, blending clinical insightsinto a lot of the conversation
(05:33):
that I'm having.
And man, I've been having somuch fun.
And I feel more connected to mycontent.
A year ago, I wanted to keepthat part of myself separate
because it felt silly.
It felt like a guilty pleasure.
What would people think of me ifI knew I was consuming this
(05:56):
level of reality TV?
Can I be perceived as someonethat's competent while also
someone that consistentlywatches reality TV?
The answer is yes.
The answer is actually so muchof reality TV entails
interpersonal relationaldynamics that fits right into my
(06:18):
niche.
Jasmine, why the heck wouldn'tyou incorporate something that
would be able to strengthen yourmessaging and allow you to
engage in something that you areso passionate about?
Who has brainwashed you intothinking that being fun, being
creative cannot exist with beingperceived as competent or being
(06:42):
perceived as intelligent?
Society.
Duh.
Grad school, duh.
I'm not passionate aboutvisibility because I want to be
the loudest person in the room.
I'm passionate about visibilitybecause there are so many of us
who fall into the helpingprofession because we know what
(07:02):
it's like to be the caretaker inour real lives, whether that's
with family members, withfriends.
And so we fell into that role inour career, and we have
forgotten that we get to bolsterour voices, that we are higher
ed, master level, doctoratelevel professionals who offer
more than just direct clinicalservices.
(07:24):
And psychology today is notmarketing you in the way that
you deserve.
There is no therapist, helperplatform that can eloquently
portray you in the light thatyou deserve.
That's why I am passionate abouthelpers and healers building
(07:47):
their personal brands.
That is why I am passionateabout making your voice heard
and being a part of theinnovation that you want to see
in this lifetime.
This is really cathartic.
I was not expecting this levelof processing on this episode,
but when we talk about mindset,it is allowing the free flow of
(08:12):
creativity to move every aspectof your work.
When I don't get consumed inscarcity and how I think I need
to be to show up to get clients,when I'm not consumed with the
fear of how I'll be perceived bymy colleagues, that's when I
(08:36):
really cook on my content.
That's when I really show up asmyself.
As I've been talking more aboutvisibility on LinkedIn, the
number one comment that I getfrom therapists specifically is
that they are more concernedabout other therapists judging
(08:57):
their content than the generalpublic.
Why our profession is viewedwith such a sticky lens now by
the general public?
If you are willing to fight theperson you are supposed to be in
(09:22):
collaboration with online forthe world to see, what makes you
think someone's going to trustyou with their deepest, darkest
inner world?
Please enlighten me on yourlogic and wanting to tear
another professional down andhow they run their business.
Something I have stood firm onfrom day one.
(09:45):
I do not care how other peoplerun their business.
Their business is not mybusiness.
My business is my business.
My business is the business thatpays me.
And that's what I'm going tofocus on.
I am a huge proponent incollaboration over competition.
I hope to build a community oneday that antithesis lives as
(10:09):
that.
It is a space where people arelifting one another up, where
people are strengthening theirskills as a helper as well as
their business skills, wherethey are being offered the
community, the insight, and theconnections to level up and
scale in a way that is authenticto who they are and what the
light and the lifestyle theywant to live.
(10:32):
Part of what has allowed me tobuild the mindset, to build the
tolerance that I am doingsomething completely different
from a lot of folks within myindustry.
Number one, is building mycapacity to be disliked.
(10:55):
Now, luckily, I met a lot ofpeople that like me, but that's
not to say there are people thatare quietly judging or quietly
not interested in what I have tosay and what I have to post.
I do know they exist.
I do know my ops are out there,but it's not worth it to engage
in that.
(11:16):
Another piece of mindset workthat I have to do is building my
capacity to receive more.
What is it like to be building amessage while also supporting
clients while also buildingoffers and dreaming up the
business that I have alwayswanted for myself?
(11:40):
Part of this series is all aboutimplementing strategies, tools,
and people to help you maintainyour creative orbit so that you
can dream up the business thatyou are destined for.
All of that comes with mindset.
(12:00):
It comes with the awareness thatI want something different, that
I need to engage with people whoare in the space to support my
dreams, where I am engaging withcontent, with music, with books,
that is going to support thedirection that I want to go in.
(12:23):
All of that is what fuels yourmindset.
When you are around people whotell you the sky is the limit,
that there is no limit to yoursuccess, your mindset is going
to remind you that confidence,ambition is not selfish.
Confidence and ambition is whatallows you to lift up your
(12:47):
communities.
Confidence and ambition iswhat's going to allow you to
spread your message as far andwide as you would like.
In order for you to do that, youhave to be so protective of your
creative orbit, like your lifedepends on it.
(13:08):
You have to be so creative ofwhat you take in, because what
you take in ultimately comesout.
You also have to have this levelof tunnel vision when it comes
to your vision that nobody, nomatter what anyone says, no
(13:28):
matter what anyone thinks,you're willing to be unwavering
in the vision that you have foryourself.
When we think about mindsetwork, we need to think about it
from a place of what is going toafford me the capacity to build
the dream business that I want.
(13:51):
What is going to give me thestructure to lift myself up just
as much as I am willing to liftup my clients?
When we think about mindsetwork, it's not just affirmations
and mantras.
It is deep-seated intuitive workanchoring yourself into your
(14:16):
mission and your purpose.
That is what we need to focus onwhen we think about our mindset.
When we think about the lifethat we want to envision for
ourselves, when we think aboutthe choices that we want to make
for our business, when we thinkabout the abundance we want to
(14:37):
bring in, opportunities, money,relationships.
All of that comes withmanifestation, with mindset,
with truly believing andembodying that the thing that we
want is already ours.
And we are just bridging thegap.
We are just bridging the twoplaces.
(14:58):
This series has been soworthwhile and creating.
I hope it's taught yousomething.
It has certainly reminded me ofthe core pillars that are
important for me in maintainingmy creative orbit and
maintaining my creative space.
If you are listening to thisepisode, I have a gift for you.
(15:24):
If you are finding yourselfready to do the work, ready to
root yourself in your purpose.
I have a few spots open in myvisibility incubator.
I will also offer you 20% offfull price so that you can begin
(15:45):
the new year with the supportthat you need to level up your
messaging and level up yourvision.
This offer is only on thisepisode.
So I will know that you listenedto this episode, and in the
message, I want you to includewhere you would like to be
(16:06):
rooted by the end of our timetogether.
What would you like to beanchored by?
Would you like to be anchored bycommunity?
Would you like to be anchored bythe thought of having the
opportunity to share yourmessage worldwide?
Would you like to be anchored inthe fact that you are capable
and competent while stillincorporating all of the magical
(16:29):
things about you?
I look forward to seeing themessages pile through.
This has been such a lovelyprocess, again, to be able to
build the series out, to offersome tools, some strategies,
some insights into maintainingyour creative orbit.
We've only got a couple ofepisodes left before I take a
(16:53):
pause for the new year.
I'm so excited for my gueststhat are closing out the year,
but I am certainly pumped forthe folks that I have lined up
for you at the beginning of theyear.
I'm telling you, we're levelingup the show.
We're upping the ante on thevoices that you will hear on the
(17:15):
show.
Certainly tune in, leave arating, leave a comment.
Again, I'm looking to grow thisshow as far as the universe
allows me to.
Otherwise, have a great holiday.
It's Thanksgiving week, so therewill be no new guest episode
this Friday.
And I'll catch you next week.
(17:35):
Bye.
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