The Wealthy Coach

The Wealthy Coach

Welcome to the Wealthy Coach Podcast where established coaches, practitioners and professionals learn to become wealthy AF in business, in mindset, in clients, and in life! Kendra Perry, FDN-P, is a former Functional Health Coach turned online business strategist for established health & wellness practitioners. She is on a mission to help you a build freedom-based business and transform the health of the planet. In her weekly episodes, Kendra provides business strategy, tips, mindset hacks, and personal development gems to grow a virtual practice that gives you financial freedom while changing lives!

Episodes

August 4, 2025 21 mins

Many practitioners are stuck in a cycle of burnout - overbooked with back-to-back client sessions, working 50+ hour weeks, and still feeling unclear about their direction. In this episode, we explore why the traditional session-based model isn’t sustainable, and how the solution lies in building a streamlined, high-impact signature program.

You’ll learn how narrowing your niche, creating a clear step-by-step methodology, and simplif...

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If you’re wondering where your next clients will come from, this episode breaks down the five places online coaches should focus their energy—but with one important caveat: none of them will work if you’re not actively building a warm audience.

Kendra explores how shifting market dynamics, buyer skepticism, and declining cold outreach results mean that trust is now your biggest conversion tool. You’ll learn which strategies are wort...

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In this episode, Kendra tackles one of the most common questions from online coaches: Which social media platform is best?

She breaks down the major platforms, the kind of content that performs well on each, and how to know if it’s actually worth your time.

You’ll also hear her philosophy on why choosing just one or two platforms is often the smartest (and most sustainable) strategy for growth.


In this episode we cover:

  • Platfo...
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In this episode, Kendra dives into what’s actually working with websites and content strategy in today’s skeptical online market.

With consumer trust at an all-time low and conversion touchpoints higher than ever, your business needs more than just flashy reels to stand out.

Kendra explains why simplified, purpose-driven websites paired with consistent long-form content are the key to building authority and nurturing a warm audience.

...

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In this episode, Kendra breaks down the three types of messaging every online coach needs to master: target audience, brand, and offer.

She explains why vague or broad positioning no longer works in today’s saturated market—and how getting specific about who you help, what problem you solve, and the outcome you deliver is key to standing out.

Kendra shares her profitable niche framework and gives actionable tips for market research, ...

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June 30, 2025 11 mins

In this episode, Kendra discusses something that most of us can relate to - the feeling of “falling behind” in business and why it’s usually more perception than reality.

She explains how comparing your journey to someone else’s, especially those with more experience or different circumstances, can create unrealistic expectations and unnecessary pressure. Using the metaphor of business as a marathon, not a sprint, Kendra encourages ...

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In this episode, Kendra tackles the all-too-familiar feeling of overwhelm that can hit at any stage of business. She explains why overwhelm is a natural stress response - often triggered by too much input - and how it leads to decision fatigue, avoidance, and procrastination.

Rather than trying to eliminate overwhelm entirely, Kendra shares practical strategies to manage it, including planning ahead, setting micro goals, brain dumpi...

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In this episode, Kendra sets the record straight on what it really takes to build a successful online coaching business.

She challenges the six-figure-in-six-months narrative and shares why hitting consistent $10k months typically takes longer—especially without an existing audience or business assets.

You'll learn what the first few years actually look like, from building authority and refining your niche to balancing side jobs...

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In this episode, Kendra breaks down the pros and cons of one-on-one, group, hybrid, and DIY coaching models. She shares how the same core methodology can be delivered in different formats depending on your stage of business, audience size, and support capacity.

You’ll learn why newer coaches often benefit most from starting with high-touch offers like one-on-one or hybrid containers, and why DIY programs—while scalable—rarely lead t...

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In this HCA coaching style episode, Kendra dives into how coaches can navigate the changing landscape of social media while continuing to build trust and convert leads. 

With consumer skepticism on the rise, traditional marketing tactics are falling flat—making authentic connection more important than ever. Kendra shares what’s working now, including behind-the-scenes content, talking-head videos, and direct message conversations th...

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In this episode, Kendra Perry gets candid about a big business decision she made during her pregnancy—shutting down her Health Coach Accelerator program—and why she now sees it as a mistake. After a successful launch, she realized that pressing pause wasn’t the right move and decided to reverse course. Kendra opens up about the importance of being transparent with your audience, even when plans change.

She also shares how eliminatin...

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In this episode, Kendra Perry shares a cautionary (and incredibly relatable) story about her close friend Amy—a successful health coach who built a $500K/year business without a defined niche… until things stopped working. Applications dried up. Social media stalled. Her audience lost clarity.

That’s when Kendra stepped in.

Kendra unpacks what changed in the online business world (hello, post-2020 saturation), why what used to work d...

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In this episode, Kendra unpacks the pricing mistakes that silently hold many coaches back from building a thriving business.

From undercharging and hourly rates to unclear offers and outdated pricing, she breaks down why these missteps hurt both your income and your client results. You’ll learn how to simplify your pricing, transition to packages, and introduce higher-ticket offers that reflect your expertise.

Plu...

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In this episode, Kendra shares her insights on why so many health coaches struggle to stay fully booked—and why it has nothing to do with the social media algorithm.

She breaks down five key mistakes holding coaches back: targeting too broad a niche, lacking a signature method that sets them apart, failing to generate high-quality leads through email, using weak or inconsistent sales strategies, and creating content that grabs atten...

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In this episode Kendra gets real about the online coaching world and what’s actually working right now.

She talks about how a flood of competition and tighter wallets are making it harder to stand out—and why traditional marketing isn’t enough anymore. To thrive, you’ll need stronger lead generation, better long-form content, and more personal connection points like sales calls.

Kendra also shares why it’s time to rethink your webina...

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In this episode Kendra breaks down why cookie-cutter marketing strategies and done-for-you templates are falling flat with today’s audiences.

Referencing leaders like Russell Brunson, the episode explains that people aren’t interested in generic content anymore — they’re craving real, authentic connections.

The episode reminds listeners that while there’s no shortcut to building a great business, AI can speed up the creative process ...

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Creating compelling social media content does not just mean filling your blog with so many words. If you’re not getting your desired results and your content isn’t making the right impact on your audience, it’s time to get serious about what you’re putting out there. And in this age of information, your content has got to be more than just giving away data. 

In this episode, Kendra Perry shares gold nuggets on engaging materials for...

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The conversation explores the evolving role of AI in the coaching industry. While AI can be a powerful tool for efficiency and content creation, the speaker underscores that human connection, empathy, and accountability remain irreplaceable in coaching.

Kendra touches on future possibilities like AI assistants and hybrid pricing models, encouraging coaches to adapt without losing their personal touch. 


In this episode:

  • Why AI...
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In this episode, Kendra challenges the misconception that AI weakens intelligence and instead, showcases how tools like ChatGPT enhance efficiency and creativity.

Discover how AI can save you up to 20 hours per month on content creation, freeing up time for high-impact business tasks. Kendra also breaks down how setting up custom GPTs for brand messaging, optimizing AI settings, and leveraging the premium version for better results—...

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March 24, 2025 16 mins

In this episode of The Wealthy Coach Podcast, Kendra Perry unpacks the concept of lead quality, emphasizing that many so-called "low-quality" leads simply need better nurturing.

She explores the effectiveness of Meta ads versus organic leads, highlighting how engagement metrics like open and click-through rates can reveal a lead’s potential.

Kendra also shares strategies such as long-form content and private podcast feeds t...

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