Building A Trust Mindset: New Steps forward in a New Year

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Welcome to Season 6 "Cultivating a Trust Mindset" series of The WEBB Remedy Podcast.  

Meet "The WEBB Remedy" hosts:

• Stephanie Terry, Executive Director and Co-Founder of WEBB Squared
• Rinnie Orr, Associate Director and Co-Founder of WEBB Squared

At WEBB Squared, we’ve made “trust” the focal point of our theme this year: "With Trust, We Bridge the Gap; With Equity, We Move Forward." It’s a simple statement, but trust is not always as straightforward as it sounds. When it comes to building businesses, particularly for Black and Brown entrepreneurs, trust plays a pivotal role in overcoming systemic barriers — the kind that have been shaped by history, policy, and culture.

This season we share several conversations on trust. Trust is a mindset - and contrary to what people believe - trust is not some soft, elusive quality that you either have or you don’t.  Trust - though it is easily destroyed, it can be built -it can be restored, and when that happens, not only do your relationships grow, so do opportunities and efficiency in terms of business. Trust is a tangible, actionable asset that you can create.  

Today's conversation emphasizes:

• how trust is absolutely fundamental to our work at WEBB Squared
• how trust is impacted by historical context as well as the cycles of socialization
• how personal experiences of navigating the small business systems at a person of color can impact trust
• Impacts of distrust on small businesses

Resources: The 2022 Chatham County Minority Entrepreneur and Small Business Needs Assessment Report  ChathamCountyReport.pdf

The WEBB Remedy Podcast is a mindset-shifting initiative by WEBB Squared, a North Carolina-based nonprofit dedicated to supporting Black and Brown entrepreneurs in rural communities. In the upcoming episodes, we'll engage in conversations with entrepreneurs across diverse industries. We'll explore their entrepreneurial journeys, discuss the challenges they've faced, how they've overcome them, and reflect on the question: What does it truly mean to have an entrepreneurial mindset?

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