In this episode, Doug Zarkin the CMO of Pearle Vision sits down for a fantastic conversation about the current state of marketing and where he 'sees' it heading in a post pandemic world.
So get ready to learn about...
- Leadership challenges/opportunities when everyone is working from home.
- Customer acquisitions and the rapidly evolving digital landscape around privacy.
- Why it's important that your brand positioning becomes your company's Northstar.
- Examples of brilliant marketing campaigns using emotional sentiment.
- What consumers are craving from brick & mortar retailers.
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To leave us feedback or guest suggestions, you can reach out to Rusty Pepper on LinkedIn at https://www.linkedin.com/in/rustypepper
www.WhyMarketingPodcast.com
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