How to Create a Memorable Wedding Experience for Clients with Jeff Chang

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Have you ever wondered how top photographers seamlessly engage, onboard, and sustain exceptional client relationships? This episode takes you behind the lens to uncover those secrets!

Jeff Chang and Scott Wyden Kivowitz discuss effective client engagement strategies and the intricacies of running a successful photography business. From initial email and video contact to comprehensive meetings, learn how to build trust and communicate effectively, ensuring a smooth experience on the wedding day. Get practical tips like the "cooler hack" for hot days and insights into efficient photo backup processes. Discover why spontaneous portraits at cocktail receptions are a potential game-changer and gain valuable strategies to enhance your workflow, from editing to final photo delivery.

Jeff Chang, co-founder of The Apartment Photo and winner of the International Wedding Photographer of the Year Award, boasts 15 years of capturing love stories across five continents. When he’s not finding new ways to create meaningful experiences for his clients, he’s following another of his passions, engaging with the photography community through speaking at industry events and creating educational content on Instagram, which has just reached over 15 million views. 

"Building trust and maintaining effective communication with clients forms the foundation of better work and opens the door to increased opportunities."

Why You Should Listen

• Master the art of engaging potential clients and seamless onboarding.
• Gain actionable strategies to ensure smooth photography sessions on wedding days.
• Learn efficient photo backup techniques to safeguard your work.
• Discover creative hacks for unique wedding shots and spontaneous portraits.
• Enhance your client experience with personal touches and effective follow-ups.

Don't miss out on this wealth of knowledge that can streamline your workflow and elevate your client interactions. Tune in to the Workflows photography podcast now!

• (00:00) - Jeff Chang
• (05:09) - What is one thing that you do for the photographic process that has saved you time?
• (11:11) - What is one thing that you do for the business that saves you time or money?
• (13:40) - What is one thing that you do for editing that has saved you time?
• (20:02) - What is one thing that you do after a session that has increased business?
• (29:37) - Can you share an outlined breakdown of your workflow from lead to delivery?
• (50:42) - How did Imagen impact your life?