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April 14, 2025 23 mins

🎭 How do I use Social Media to help me build my acting career, without burning out? How Does “Type” Differ from “Personal Brand” for Actors? In this candid and insightful conversation, seasoned New York City actors Benjamin Howes and Patrick Richwood unpack some of the most pressing questions for today’s working actors: how does your “type” differ from your personal brand — and how does that impact casting in film, television, and theatre? This episode is a must-watch for actors at all levels who are trying to navigate social media without ending up under the bed, book more work, and increase their visibility with casting directors. With decades of Hollywood, Broadway, theatre, and screen experience between them, Patrick and Benjamin explore how branding, consistency, and self-expression intersect with modern-day casting decisions. If you're a working actor, studying acting, or ready to level up your profile and get in more rooms, this video offers real talk, personal strategies, and a whole lot of laughs. ❤️🎬

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