In this episode, Amy Davies, a LinkedIn powerhouse, author of A Spark in the Dark, and CEO of First 30, shares actionable tips for turning your LinkedIn activity into new opportunities. Discover the best times to post, what content resonates with audiences, and how to boost engagement. If you're looking to elevate your LinkedIn strategy, this is your must-listen guide to success.
Great Moments in the Episode
3:10 – 6:30 How to get into a speaking bureau and the benefits of a speaking bureau.
6:45 – 9:02 How to harness inspiration and planning to create engaging LinkedIn content.
9:03 – 10:55 How to identify the optimal time to post on LinkedIn.
10:56 – 15:03 How to shape your tone and content to influence people on LinkedIn.
15:04 – 20:30 Tips for evaluating how much of your personal story to bring to a professional platform.
20:31 – 23:35 How much time to devote to LinkedIn and other social media platforms to make it work for you.
23:36 – 25:25 How to spend your time on LinkedIn.
25:26 – 26:28 The value of LinkedIn compared to a conference booth.
26:29 – 31:28 How to use LinkedIn to increase attendance of your webinars and move people from your email list through the sales cycle.
31:30 – 35:48 Biggest mistakes users make on LinkedIn.
35:50 – 40:04 What content LinkedIn prefers and rewards, and how to encourage engagement.
40:05 – 43:45 How to increase and measure engagement on LinkedIn—and which metrics really matter.
44:07 – 45:32 Why it’s important to take breaks and how to take breaks from LinkedIn.
45:40 – 46:33 Final remarks: Always be generous on LinkedIn.
Words of the Episode
peregrination (n): a journey, especially a long or meandering one.
torsional (adj): twisting or wrenching body by the exertion of forces tending to turn one end or part about a longitudinal axis while the other is held fast or turned in the opposite direction.
Connect with Amy
First30: https://first30ready.com/
A Spark in the Dark: https://www.amazon.com/Spark-Dark-Illuminating-brilliant-career/dp/1999085205
Follow Journey Sixty6
https://www.journeysixty6.com/
https://www.linkedin.com/company/journeysixty6/
https://www.youtube.com/@journeysixty6writingforpub
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