All Episodes

June 5, 2023 21 mins

Get ready to learn the magic of unleashing the magic of storytelling to engage, inspire, and connect with your audience on a deeper level. Do you have a compelling brand story? How important is storytelling for your business?

In this month's episode, I had a in-depth conversation with Courtney Shane, Founder & CEO of Challenger Brand Group, a consulting firm  that builds consumer-focused strategies for emerging brands.

Storytelling sounds so simple right? It's actually something that most people struggle with the most! But if you are in sales, have your own business, or is a founder of a company, storytelling is the FOUNDATION of your business and can have a huge impact on your business.

A strong story can mean the difference between someone buying your product,
investing in you, or supporting your business plan vs. being forgotten or
dismissed or getting pushback.

Listen in as Courtney shares, not only the impact of storytelling, but advice and tips on how to unleash the magic of your own brand or business story.  More importantly, she shares the BIGGEST mistakes seen in storytelling, and how you can AVOID them!

This episode is gold my friends! Please share it with your friends if you found it helpful and if you think they will find it helpful!

If you could use some help on developing your story or need additional help with your brand, connect with Courtney!

Challenger Brand Group
https://www.challengerbrandgroup.com/

Keep in touch with me on my entrepreneurial journey and find out what I'm cooking! You can also order my products through our website.

https://wynnskitchen.com/
Instagram: Wynnskitchen

If you enjoyed this episode, please be sure to share and subscribe to the podcast on apple podcast, spotify, or i heart radio. Please leave us a review on apple to help others like you, find our podcast.

To order our delicous & Keto Friendly Asian sauces & healthy recipes, please feel free to check out our website - www.wynnskitchen.com

You can also connect with me on
Instagram at Wynn’s Kitchen, that’s my social media of choice. I’m on there daily, sharing what I’m up to and what I’m cooking up!

Thank you again for listening and until next time, keep cooking up your dreams. You’ll never know when it turns into reality.

xoxo,
Wynn


Mark as Played

Advertise With Us

Popular Podcasts

On Purpose with Jay Shetty

On Purpose with Jay Shetty

I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!

Dateline NBC

Dateline NBC

Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com

Stuff You Should Know

Stuff You Should Know

If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.