In this episode of Wynn's Kitchen podcast, host Wynn Austin interviews Hilary Cocalis, founder of SipWell Wine, an award-winning premium sustainable canned wine brand based in San Diego and produced in California. Hilary shares her journey from working in the beer industry to creating a unique line of sparkling wines in cans, emphasizing the importance of convenience and quality. The conversation explores the challenges of running a small business, especially as a mother, and the strategies Hilary employs to market her brand and connect with the community. They also discuss the recent rebranding and expansion of SipWell Wine's distribution.
Takeaways
- Hilary transitioned from the beer industry to wine due to a personal interest.
- SipWell Wine focuses on premium quality canned sparkling wines.
- The names of the wines celebrate hard work and achievements.
- Launching during the pandemic allowed for a unique market entry.
- Convincing consumers to take canned wine seriously is a key challenge.
- Community engagement is crucial for building brand awareness.
- Resources like Naturally San Diego help emerging brands connect.
- Rebranding was aimed at communicating quality through packaging.
- Distribution has expanded significantly with a new distributor.
- Balancing motherhood and entrepreneurship is a continuous challenge.
To learn more about Sipwell Wines and to put in an order you can head over to their website.
sipwellwine.com
For our listeners, enjoy 20% off on your first order with code: WYNN
If you enjoyed this episode, please be sure to share and subscribe to the podcast on apple podcast, spotify, or i heart radio. Please leave us a review on apple to help others like you, find our podcast.
To order our delicous & Keto Friendly Asian sauces & healthy recipes, please feel free to check out our website - www.wynnskitchen.com
You can also connect with me on Instagram at Wynn’s Kitchen, that’s my social media of choice. I’m on there daily, sharing what I’m up to and what I’m cooking up!
Thank you again for listening and until next time, keep cooking up your dreams. You’ll never know when it turns into reality.
xoxo,
Wynn
Popular Podcasts
CrimeLess: Hillbilly Heist
It’s 1996 in rural North Carolina, and an oddball crew makes history when they pull off America’s third largest cash heist. But it’s all downhill from there. Join host Johnny Knoxville as he unspools a wild and woolly tale about a group of regular ‘ol folks who risked it all for a chance at a better life. CrimeLess: Hillbilly Heist answers the question: what would you do with 17.3 million dollars? The answer includes diamond rings, mansions, velvet Elvis paintings, plus a run for the border, murder-for-hire-plots, and FBI busts.
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.