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December 11, 2024 47 mins

In this episode of The Yegi Project, Yegi interviews Ashunta Sheriff, an Emmy-nominated celebrity makeup artist and founder of her own beauty brand. Ashunta shares her inspiring journey from starting at MAC to becoming a sought-after artist for A-list celebrities. She discusses the challenges of building her beauty brand, the impact of makeup on confidence, and the importance of resilience in entrepreneurship. Ashunta also offers valuable advice for aspiring makeup artists and shares insights into her daily life and routines as a busy entrepreneur and mother.

Connect with Ashunta Sheriff!

Website
Instagram 
LinkedIn
Facebook

Takeaways

• Ashunta's journey began at MAC, a pivotal starting point for many makeup artists.
• Building a beauty brand requires resilience and overcoming challenges.
• Makeup can significantly impact a person's confidence and self-esteem.
• Public speaking can be challenging for introverts, but practice helps.
• Networking and kindness are crucial in the beauty industry.
• No doesn't mean no forever; it can mean no for now.
• Entrepreneurship involves learning from failures and mistakes.
• A happy life today focuses on family and personal priorities.
• Social media should be treated as a professional platform.
• Thermal blush is a standout product in Ashunta's beauty line.

If you would like to be a guest on a future episode of The Yegi Project, please email info@yegiproject.com

The Yegi Project is available on Apple Podcasts, Spotify, Stitcher and more!
https://linktr.ee/theyegiproject

Disclaimer: This podcast or any other The Yegi Project episodes on this platform or other podcast streaming platforms is not legal business or tax advice. I make this content based on my own experience as a business owner and MBA for educational and entertainment purposes only. 🤎✨

#theyegiproject

Podcast Audio & Video Edited by Elizabeth Hadjinian
https://www.instagram.com/eliz_edits

Instagram - https://www.instagram.com/theyegiproject
TikTok - https://www.tiktok.com/@theyegiproject
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