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November 12, 2025 42 mins

If your business feels like it's draining you instead of filling you up, you're probably recreating the same patterns from therapy practice that burned you out in the first place. The endless availability, saying yes to everyone, undercharging out of guilt, and the resentment that builds when you're trying to be generous but running on empty.

In this episode, I'm breaking down the 4 specific business boundaries that changed everything for my business: Energy, Systems & Containers, Money & Sustainability, and Visibility & Emotional Energy. These aren't clinical boundaries—these are business owner boundaries that protect your capacity, profitability, and sanity.

You'll hear real stories from my business (including the wake-up call that made me choose sustainability over people-pleasing), learn why "service over profit" is actually destroying your business, and discover why building systems is more important than relying on willpower. If you've ever felt resentful of clients you're trying to help or found yourself responding to DMs at midnight, this episode will show you exactly where your boundaries are leaking.


HERE ARE THE 4 KEY BOUNDARIES FROM THIS EPISODE:

1️⃣ Energy Over Everything – If something consistently costs you more energy than it gives back, it's a no. Learn why ignoring red-flag clients always ends badly, how to be ruthless about fit, and why protecting your energy is fiduciary responsibility (not selfishness).

2️⃣ Systems & Containers (Because Willpower Is Bullshit) – A boundary without a system is just a wish. I'll share my DM boundary story and show you how to build infrastructure that holds boundaries for you—so you're not white-knuckling your way through every client interaction.

3️⃣ Money & Sustainability (Profit Funds Service) – When service constantly comes at the expense of profit, you're not being generous—you're being extractive toward yourself. Hear my wake-up call story about removing overdelivery, why people got upset, and how I chose sustainability anyway. Martyrdom is not a business model.

4️⃣ Visibility & Emotional Energy – Not every conversation deserves your nervous system. Learn how to handle criticism, hate DMs, and projections without defending yourself or losing sleep. Your job isn't to manage other people's discomfort with your boundaries.


RESOURCES MENTIONED IN THIS EPISODE:

Join The Incubator Waitlist: therapistsrising.com/incubator
Subscribe to my Newsletter for weekly insights on therapist entrepreneurship
Follow me on Instagram: @dr.hayleykelly


MORE FROM ME

Follow me on Instagram: @dr.hayleykelly
Visit my website: therapistsrising.com


SUBSCRIBE & REVIEW

If this episode helped you see where you're recreating burnout in your business—or gave you permission to want profit and boundaries without guilt—please take a moment to subscribe and leave a review on Apple Podcasts! Your support helps us reach more therapist-entrepreneurs who need this message. 🎙 Thanks for tuning in to Therapists Rising! See you next week!

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