Mastering Marketing Strategies for Therapists with Avivit Fisher
In this episode of Therapy for Your Money, host Julie Herres dives into marketing strategies with Avivit Fisher, founder of Redd Strategy. They discuss practical steps for attracting clients and transitioning from insurance to private pay. Avivit shares insights on setting up and scaling a practice, emphasizing the importance of local marketing, crafting a brand strategy, and organizing marketing tasks using project management tools like Basecamp. As Julie notes, 'When everything is a priority, nothing is a priority.' Tune in for actionable tips to boost your practice’s visibility and profitability.
Show Highlights
00:00 Welcome to Therapy for Your Money
00:49 Today's Topic: Marketing Strategies
00:59 Meet Our Guest: Avivit Fisher
02:10 Marketing for New Practices
04:11 Scaling Your Practice: Marketing Tips
06:38 Local Marketing for New Locations
07:53 Setting Marketing Goals
09:41 Project Management in Marketing
14:45 DIY vs. Professional Help in Marketing
18:22 Free Marketing Resources for Therapists
19:35 Conclusion and Final Thoughts
Links and Resources
- Redd Strategy Marketing Guide and Services - https://www.reddstrategy.com/
- Money for Therapists Practice Startup - https://www.greenoakaccounting.com/startup
- GreenOak Accounting - www.GreenOakAccounting.com
- Therapy For Your Money Podcast - www.TherapyForYourMoney.com
- Profit First for Therapists - www.ProfitFirstForTherapists.com
- Profit First Academy - www.ProfitFirstForTherapists.com/Academy
- Podcast Production and Show Notes by Course Creation Studio
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