June 5, 2025 • 24 mins
What separates those who find massive success from those who struggle? The answer might be simpler than you think: exposure. When people know who you are, opportunities flow naturally in your direction.
Brandon Boyd takes us behind the curtain of podcast monetization and brand building during this eye-opening conversation at the Black Wealth Summit. Using the recent presidential election as a case study, he reveals how Trump's strategic podcast appearances (13 to Kamala's 6) helped him connect with millions more voters. "President Trump smashed Kamala... not necessarily because of the rhetoric. He got a stronger personal brand."
This principle applies far beyond politics. Whether selling real estate, solar panels, or bottled water, the product with greater visibility typically wins - even if competitors offer superior quality. "The more people know you, the more they can flow you" becomes a rallying cry for entrepreneurs seeking growth.
Boyd shares a game-changing strategy that transforms podcasting from hobby to business: the client acquisition podcast. Rather than interviewing random guests, invite potential clients onto your show. A realtor might create "The Buyer's Block," featuring prospective homebuyers discussing their questions and concerns. This approach builds trust, demonstrates expertise, and creates a natural pathway to convert guests into clients after recording ends.
The most powerful insight? Properly structuring your podcast as a media business opens doors to significant funding opportunities. Banks are eager to provide capital to well-positioned media companies, sometimes with minimal documentation requirements. This funding can accelerate growth or even be invested in cash-flowing assets, creating multiple revenue streams from your podcast platform.
Ready to transform your podcast from side hustle to serious business? Brandon's closing message resonates deeply: "Don't quit. You're going to hit your goals if you don't quit. Most podcasters don't make money because they quit."
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
President Trump smashed Kamala.
I'm going to be honest, notnecessarily because of the
rhetoric.
He got a stronger personalbrand.
Speaker 3 (00:07):
Yeah.
Speaker 1 (00:08):
He went on 13 podcasts during the campaign.
She went on six.
She grossed, at the time ofwhen I did the numbers, a little
over 6 million total views.
Out of his 13 podcasts he hadthree alone.
That did over 6 million.
Wow, just off the three.
That did over $6 million.
Wow, just off the three Plusthe other seven.
Yeah, if you're in real estate,if you're in solar, if you're
(00:29):
insurance, if you sell lemonade,if you got a pop socket, if you
sell water, you're going tosell more of it.
You'll build more trust andmore people know who you are.
The other person can have waybetter water.
Yeah, you can have high sodiumin this water.
You can have some soy in thewater.
This water is going to sellmore, even if it's bad for you,
because people know more aboutthis water Facts.
So it doesn't matter what youhave going on.
(00:51):
More people need to know whoyou are, what you do, how they
can help you and then how thatproduct or service can provide
value to the marketplace.
Speaker 4 (01:14):
That's what's going on, man, what's going on?
Player chilling, chilling,guess what?
We still, still at hanging out.
Speaker 3 (01:18):
Yeah, I mean, I still haven't put my baby suit on,
still bro.
Speaker 4 (01:21):
Still, we'll probably get some chance later.
Right, we're here at the blackwealth summit at florida
memorial university and I'mgonna put a plug, the only hbcu
in south florida.
We're holding it down, but wegot a really great conversation
set up for backstage with bobbyd um.
If y'all didn't know, I'mtaking all the guest speakers
that are coming up on stage andbringing them backstage so that
(01:41):
can give y'all some moreinsights.
And if you this conference,which I don't know why you're
not here, but I'm hoping thatyou get some insights into this
information that we're going tobe dropping today.
Let's give it a big round ofapplause and bring Brandon Boyd
to the stage.
What's up, my guy?
Speaker 3 (01:54):
What's up, bro?
Thank you, my guy.
Speaker 1 (01:57):
Appreciate you pulling up.
You good yeah, man, I go toofar you're holding it down here
in south florida.
Speaker 4 (02:03):
Huh, yeah, it's great , bro.
Yeah, yeah, I hope you'reenjoying the weather, like d
said, trying to get to the beach, uh definitely but, where do
you live at?
Speaker 3 (02:10):
I'm in palm beach.
Yeah, we up north here, not toofar.
Speaker 1 (02:12):
I mean you're right by the word.
Speaker 4 (02:13):
Yeah, yeah, yeah we, we see it well, actually we take
it for granted, but it's notmiami beach it's not.
Speaker 3 (02:18):
It's not, you're right palm beach can't be too
bad.
Yeah, no, it it's fine.
It's chill.
It's chill, still not South.
Speaker 4 (02:24):
Beach.
But we definitely want to openup our conversation with
continuing what you were talkingabout on stage.
You just blew the stage up.
Did I really, you did anamazing job, did I?
So much so that people aregoing to be going home saying
that they love podcasts and whatelse.
Speaker 2 (02:39):
What else are they going to say?
High income, high energy, Highincome high energy right.
Speaker 4 (02:43):
This is kind of the behind the scenes impact that
those type of mantras have.
As a viewer, somebody on thesideline.
It made me feel some type ofway, you know what I'm saying
Awesome yeah, so I'm gratefulthat you were able to make that
type of impact, especially at aconference like this here at
Blackwell Summit.
But give us a quickintroduction yourself.
Let us know what moves you'remaking.
I know you missed the podcastand doing a few things, but tell
(03:05):
us how things are moving foryou.
Speaker 1 (03:06):
Things are good, bro.
Things are good Right now.
I would say there's threethings I focus on.
One would be helping businessowners and entrepreneurs with a
proven offer that sell stuff,get more exposure for their
products and services so theycan grow their personal brands
and, obviously, grow theirincome.
Speaker 4 (03:26):
Second, thing I do is .
Speaker 3 (03:26):
I help podcasters monetize their podcasts with our
brand deal sponsorships, sohaving a large audience makes
them believe that they canactually do it.
Speaker 1 (03:31):
And then the third thing I do is speaking and
teaching and training.
I really love that.
So, whether it's throughcontent, short form, long form,
hit the stage online, offlinethose are the things I like to
do.
Speaker 4 (03:42):
That's offline.
Yeah, those are things I liketo do.
That's what's up.
Congratulations on that.
And then the thing that Ireally enjoy hearing that it's
not all about chasing buildingbrands and stuff like that, but
giving back to our community.
Yeah, I feel like.
Speaker 1 (03:50):
I feel like, at the end of the day, you can learn
something today.
You can share it tomorrow right, give me that gems.
Yeah, yeah, so it's like youknow.
I feel like it's my uhobligation and my responsibility
.
Every time I learn something, Iput the hours in I read a book,
watch a video, whatever To thenBring that back out To the
(04:11):
marketplace and give it away.
Speaker 3 (04:12):
Yeah.
Speaker 1 (04:13):
Now, if people pay, they're just paying for Intimacy
.
They might be paying foraccountability.
Might be paying for support.
Speaker 3 (04:20):
Yeah.
Speaker 1 (04:20):
But the information is there, whether you get it
from me or get it from someoneelse.
It's there so, but theinformation is there, whether
you get it from me or get itfrom someone else.
Is there so?
Someone just buying theiraccess to allow you to help them
or hold them accountable?
So they can do that?
Speaker 4 (04:29):
Roger.
That and and this is the thingthat I really enjoy about that
statement is that you are rightthat the knowledge is there, but
what they're paying for is that, that feeling of I'm a part of
something and also I can relateand connect and I can already
see how flow, like your way ofarticulating things, resonates
with our community, which reallyjust makes those concepts
really resonate and then they'reactually able to grasp it right
(04:51):
.
Speaker 1 (04:52):
Yeah, 100% yeah.
At the end of the day, youteaching what you learn helps
you learn better.
You know what I'm saying.
So there's differentmethodologies to you obtaining
that information.
Because you can read somethingand don't really digest it.
You might have to read it againand again and again.
Once you speak about it, youteach about it.
Then it becomes a part of you,and the more it becomes a part
of you, then you have it.
Speaker 4 (05:13):
Yeah, for sure, 100%.
Now tell us how you got intopodcasting and then how that
come about.
Speaker 1 (05:18):
I got into podcasting because I didn't know no
millionaires.
I didn't know no millionaires.
I didn't know no businessowners.
I didn't know anyone.
I was moving and shaking and Inever was a fan of Like yo, can
I take you to lunch?
I felt like You're getting waymore value Than a person is
getting.
If I'm busy and I'm, you knowI'm going crazy.
I'm making a lot of money orI'm just doing a lot of stuff
Making a lot of impact, and you,you're or not, but you want
(05:41):
some of my time.
You buy me a sandwich.
The value is not equal.
So I was never a fan of that.
So I always thought that howcould I create some value that
would be equal to, or more thanfor, the individual that I want
to learn from or connect with?
yeah and um, I was in realestate and a friend of mine was
like yo, you start vlogging.
I was vlogging, but at the timeit didn't make sense for me.
(06:02):
I did some vlogs, but I just Iwas just like this is cool, but
this ain't really it ain'thitting it For me at the time.
Speaker 3 (06:07):
Yeah.
Speaker 1 (06:09):
So then I was like Well, I'm in real estate, I need
to talk to this broker, I needto talk to these, these mortgage
lenders.
What if I just ask them To comeon my podcast?
And they just started sayingright here, everyone's saying
yes, no one's saying no.
So like 10 out of 10, damn near99 out of 100, every time I
(06:29):
asked someone to come on theirpodcast, they would always say
yes, that's what's up.
So then I started targetingpeople that were higher net
worth founders, engineers,entrepreneurs same result.
So then I figured there wassomething there.
I still wasn't making no money,but I was leveraging it to
build my network and thenbuilding my knowledge bank and
strengthening my relationship.
So that's kind of like how itstarted.
(06:50):
This was back in Boston.
That's what's up.
Speaker 4 (06:52):
Congratulations on that and I did see some content
that you have online and let metell you audience, if y'all need
some real content, go check myguy out.
He got some content out there.
Got some content out there.
But one thing that you werehighlighting is the value around
being guests on podcasts orusing that as a way to you know
connect and make thoseprogresses and moving forward in
development yeah, 100.
Speaker 1 (07:11):
So there's two methodologies, right.
One would be you just being aprofessional guest.
The more people know you, themore they can flow you.
If I don't know who you are, itdon't matter what you got going
on.
Matter of fact, you can havenothing going on, but I know you
.
I'm gonna find out how I canpatronize, how I can support you
.
So I believe if you have aproduct or service, you need to
(07:34):
stay out there yeah even if youdo one podcast, youtube show,
virtual show, uh, you know uh aweek someone else's platform.
That's 52 52 different platformsthat can discover you.
What if one of two of them wentcrazy?
Yeah right now if you packagethose up with your offers or how
(07:54):
they can learn more from you,or how they can join your email
list or join a text message list.
Now you're starting toconsistently build our leads.
Now you can start doing whatmost people never do, and that's
repurposing your content.
Take those same 52 interviewslong form.
Start building out your YouTubechannel.
Speaker 3 (08:11):
Yeah.
Speaker 1 (08:12):
Start chopping up all of those 52 interviews into 10
to 20 clips.
Repurpose those across socialmedia.
Now you have hella content.
Speaker 3 (08:19):
Yeah.
Speaker 1 (08:20):
Now more people know that, oh, this guy can help me
buy a house, oh, this girl overhere, she can help me structure
my credit, and all you did wasrepurpose the content that
you're creating in real time.
Speaker 3 (08:30):
Yeah.
Speaker 1 (08:30):
Now the second thing.
This is one of my favorites.
Y'all better listen in thaty'all can do.
This is a high-level strategy.
What you can do is and Iactually recommend this on a
virtual because I feel like itsaves you time you and I
actually recommend this on avirtual because I feel like it
saves you time you can build avirtual show 30 minutes max.
It's up to you.
I feel like 30 minutes isenough time.
Build a virtual show aroundyour offer.
(08:53):
Give an example we talked aboutreal estate.
Yeah, let's say you built likea home buyer show.
Maybe we call it the buyer'sblock.
Welcome to the buyer's block.
My name is Vernon Boyd.
We bring on potential homebuyers or people that are
interested in purchasing theirfirst and second home.
We answer all their questionsand give them the state of the
marketplace.
(09:14):
That's the show.
You're actually a realtor.
Speaker 3 (09:18):
You help people purchase homes.
Speaker 1 (09:20):
Yeah, yeah.
So now, with that particularshow, you're targeting people as
guests that are interested inbuying a home or that are
interested in getting in buyinghome position.
Speaker 3 (09:33):
Yeah.
Speaker 1 (09:33):
This is not a show.
You're like, I'm bringing onthese guests.
You're bringing on guests thatare more likely to become a
client.
So now, after the 30 minutes isover, you built know, like
trust, so you feel like you knowthis person.
That person feels like you knowthem.
You actually answered everysingle question that they had
about the process and then youprobably baked in one, two,
(09:53):
three, four questions to see ifthey would be a good fit for
what you offer them.
If they can come on as a clientPodcast over, you chop it up,
transition that into a client orbook a call, so then you can
transition to a client yeah nowyou have a client acquisition
show oh, now guess for thatnow guess what?
You can still repurpose thecontent out there, exactly
(10:15):
because it's a real show.
Yeah, youtube, all the audioplatforms.
Now, the content that you putout there can now attract you
more clients, because I can nowsee oh, jane, she had questions
about home buying, that's me.
Oh, let me.
I want to either come on theshow or no.
I'm ready to buy a house,because he answered all my
questions.
I didn't watch six episodes.
(10:36):
Let me work with you.
That's what's up, right, so youcan build a client acquisition
show and if you do it virtual,you don't have to leave your
house.
Speaker 4 (10:44):
You can do whatever you want.
Yeah, man, that that's amazing,bro.
You, you just you just openedup a door for me, because I
think that what you're doing inin that client acquisition.
Speaker 1 (10:54):
I know that went over a lot of people's heads.
Speaker 4 (10:55):
I ain't gonna lie, I already know, I'm already tuned
in but the thing that closedthat loop for me is number one.
You're engaging with somebodydirectly to evaluate if they're
a potential client.
Yeah, You're creating contentwith that engagement You're
repurposing that content.
And then you're using thatcontent to find new clients that
are having the same questionsthat that person that came on
your show.
Speaker 1 (11:14):
And you're edifying yourself in real time and then
they're edifying you, and thenyou can pack that into if you
got digital products if, ifyou're looking for people to, to
to give you listings, yeahright.
If you're just looking to growan email list, a text message
list, if you have affiliates,you can put all of those
products into every singleepisode shoot.
Speaker 4 (11:31):
I'm already thinking about the commercial that pops
up.
Hey, we got this property herelisted for this, that and this
if you're interested.
But there you go.
Advertising for 100 right yep,good lord, like, like, how did
your mind think about thesestuff?
Because I tell you, I spenttime wandering and dreaming, but
I haven't gotten close to thatyet and I'm just trying to
figure out how you develop thatI'm a genius, bro Give him a
(11:52):
round of applause.
Round of applause for that.
Speaker 1 (11:56):
No, honestly, I've always been interested in
marketing.
Yeah, even before I knew whatit was, I've always been
interested in marketing.
Speaker 3 (11:59):
Yeah.
Speaker 1 (11:59):
Even before I knew what it was, I've always had
this inkling for marketing.
I fell in love with strategyand I think, once you start
consuming more content onYouTube audio books, reading in
general.
Speaker 3 (12:11):
Yeah.
Speaker 1 (12:14):
Especially on subject matters that you want to come
together and I think, or learn.
I think the biggest piece isactually investing yourself
through coaching and mentorship.
It's easier.
You know what I'm saying,because to me, it's never
expense.
It's where I'm allocating mytime to learn something.
People waste a lot of money atcollege and don't learn nothing,
but then, when it comes toinvesting in themselves, they're
like, well, I wouldn't want toget a coach.
(12:35):
It's like, bro, you just spent$100,000 and didn't learn
nothing.
Matter of fact, what you'relearning, you can't even start
until you're a junior.
So what are we doing here?
Facts you know what I'm saying.
So, having that information andthen studying things and
learning different things, youcan start seeing how they can be
layered or transferable, andthen you just look at what other
people are doing.
Speaker 3 (12:54):
Yeah.
Speaker 1 (12:55):
And for me, how I actually applied this to
podcasting is because once Iquit real estate and that's
another story, but once I quitreal estate and that's another
story but once I quit realestate and I started investing
myself, this coach was teachinghow to create digital products
from information.
Then I happen to have somefriends.
I knew I was podcasting.
So shout out to the goodfriends in your life um, they
(13:15):
were like we don't know likewhat to tell you specifically,
but just pay more attention towhat you're doing With the
podcast, because I feel likethere's something there and at
that time I didn't really know.
I was like I ain't trying toteach people this.
I'm like I don't want to teachpeople To do a podcast, but then
, like Two weeks later, because,like, once you get access to
information, your subconsciouswill take it.
It'll shake and bake it, it'llcook.
(13:37):
Cook it up, you know what I'msaying, it'll marinate, and then
you just wake up like oh eurekayeah so that's what happened.
Like two weeks after, like threeof our friends not together,
separately, individually told meto pay more attention to the
podcast, I realized what Ilearned from that coach.
I could take that informationto teach podcasts how to
monetize with those samestrategies, because it's a
(13:57):
market and they don't know howto make money facts.
So I was like, if they knowthis information, they already
got the platform by accident.
Somebody could probablypurchase something, so they got
because they already gotlisteners, they already have an
audience yeah so it just madesense.
To me it made too much senseyeah um, so now?
So I teach them that and then Ialso teach them how to create a
media business.
Could you create a mediabusiness that you can get access
to funding?
(14:17):
You get access to funding.
You could fund your show orstart investing in cash flow and
assets yeah yeah.
Speaker 4 (14:23):
So tell us a little bit about that in terms of
moving from hey, you have ainitial show, but now you're
moving into creating a mediacompany.
Are you talking about hostingmore than one show, more than
one type of podcast, like, like,how far are you stretching that
media conglomerate that you're?
You know, making us imagine.
Speaker 1 (14:40):
Well, first, of all, most podcasters.
If you're watching this orlistening to this, you got a
hobby.
Bro, I'm going to be honest,you got a hobby, you got a side
hustle.
You might take it serious, youmight not take it serious, but
it's a hobby or a hustle.
I need you to stop doing that.
What you need to do is treat itlike a business.
The best way to startpositioning as a business and
(15:00):
actually create a LLC, create amedia company.
Once you start podcasting yourmedia one thing that they don't
know just because your media,you can go anywhere that has,
like, let's say, a sportingevent, comedy show, summit,
conference, forum.
You can actually get.
You can get access to coverthose events for free, because
(15:21):
you're media, because you'remedia Right.
So that's number one.
Since you're media, let's justmake it official.
Get an LLC, your Autos of aCorporation, get a business
account, website, phone number.
Put your media companyofficially on Google Like.
Structure it properly.
Once you structure that properly, you might have to fix your
(15:41):
credit or, if your credit's in agood position, leverage your
credit and your media businessto get access to funding.
Once you get access to funding,which is other people's money,
the first layer would be nodocumentation.
Funding that might be businesscredit cards.
You can get $25,000, $50,000,even up to $100,000 with no
documentation, just with a mediacompany.
Now you can start.
What do you want to do?
(16:02):
Maybe I want to have a podcaststudio.
Maybe I want to hire a team tohelp me with my show.
Maybe I want to.
You know what?
I'm always interested inbusinesses.
Maybe I can buy a portion of abusiness that's cash flowing.
Now my podcast is cash flowing,using other people's money.
So to position yourself to dothat, you have to stop operating
(16:25):
as a hustle.
Yeah, like, just because youturn on a mic, you got to show
if you ain't not making, ifyou're not making no money, it's
because you don't have nooffers and you're not structured
properly.
At the end of the day, there's,there's these entities.
I don't know if y'all knowabout them.
They're called called banks.
They want to give money away.
They want to give it to you,but they won't give it to you if
you're not positioned correctly.
(16:46):
It's like going to a black tieevent.
You can get in if you're inblack tie Facts.
They want to give you the food.
People are going to talk to you.
You know what I'm saying You'regoing to, if you're in white
tie or no tie, you ain't gettingin bro.
Speaker 4 (17:01):
No access.
Speaker 1 (17:02):
Right, but the banks want to give you other people's
money because they make moneyoff of lending.
Speaker 3 (17:07):
Yeah.
Speaker 1 (17:08):
They can give you no dock money, up to some of them
up to a quarter million dollars,right, so you just go in there
with the proper structure, youcan get some money.
Now, once you have that money,you don't want to spend that
money or invest that money intoliabilities.
You want to invest the moneyinto more money so you can one
pay that money back and thencreate cash flow.
Once you have cash flow, thenyou don't have to work at your
(17:30):
job so hard facts, you know whatI'm saying.
Or you can turn that full-timeinto a part-time or a quarter
time and then spend more timebuilding your show, because your
show is what's bringing you themoney.
Now you actually like doingthis.
Maybe you want to take this onthe road.
Speaker 3 (17:44):
Yeah.
Speaker 1 (17:45):
Right.
So media is a tremendousplatform for you to make a lot
of money in different ways.
I kind of liken it to realestate, because in real estate
you can do a deal multipledifferent ways.
So podcasts you can get money,or media you can get money in
multiple different ways.
It don't have to be like oneway yeah, yeah, that's what's up
knowledge, knowledge knowledgefor sure.
Speaker 4 (18:05):
Um, that right there is an eye-opener, because I
think one thing that you'resaying is like that the
evolution of a podcast shouldnot just be a side hustle.
You should be thinking about asa business right, monetization,
uh, finding ways to createincome, but also opportunities
for you to grow and develop.
Right, a business doesn't startand only stay here.
The growth happens when itactually starts to do more and
(18:26):
also having more income, morecash flows.
Man, that's amazing.
Now you do offer some workshops, trainings and development.
Tell us a little bit about that.
Speaker 1 (18:33):
Yeah.
So I got a free workshop everySunday.
Well, actually it's everyThursday.
Sometimes we do it on Sunday,but every Thursday
podcastmastery workshop dot com.
So this workshop, we'reteaching you how to leverage it
for exposure and to grow yourbrand or business.
At this particular workshopSome workshops I do kind of like
(18:56):
what I did on stage how tomonetize, but right now I'm
focused on helping people thatalready have a proven offer, a
proven service, sell more bygetting more exposure and build
their personal brands.
Got you, because the morepeople that know you, the more
it can flow you.
That, like we've seen that,like president trump smashed
kamala, I'm gonna be honest, notnecessarily because of the
rhetoric, he got a strongerpersonal brand yeah he went on
(19:19):
13 podcasts during the campaign.
She went on six.
She grossed, at the time when Idid the numbers, a little over
6 million total views.
Out of his 13 podcasts he hadthree alone.
That did over 6 million.
Wow, Just off the three Plusthe other seven.
Yeah, so just out of virtue ofjust if I don't even know
(19:40):
politics, but I've seen him andI don't see her.
Who am I casting my vote with?
Yeah, Exactly so.
If you're in real estate, ifyou're in solar, if you're
insurance, if you sell lemonade,if you got a pop socket, if you
sell water, you're going tosell more of it.
You'll build more know liketrust, and more people know who
you are.
The other person can have waybetter water.
Yeah, you can have high sodiumin this water.
(20:01):
You can have some soy in thewater.
This water's going to sell more, even if it's bad for you,
because people know more aboutthis water Facts.
So it doesn't matter what youhave going on.
More people need to know whoyou are, what you do, how they
can help you and then how thatproduct or service can
marketplace.
That's what's up.
Speaker 3 (20:18):
That's what's up.
Gems, gems, gems.
Speaker 4 (20:21):
So we are coming close to the end of our
conversation.
Womp, womp womp, but you aredropping some gems here, go
ahead.
You got a question D.
Anybody want to kind of contactwith you?
Go ahead.
Speaker 1 (20:35):
Yeah, yeah yeah, okay , cool.
So if y'all tapped in this far,I want to give y'all some gifts
.
So I got podcastprogramcom100kpodcastprogramcom.
I will teach you this podclosing strategy how you can
sell well, not even sell, buthow you can share premium
(20:57):
affiliates and monetize yourpodcast without having to for
free, essentially, yeah.
So I will go there,100kpodcastprogramcom.
And then got to give them theworkshop, so coming to the
workshop is free every Thursdaypodcastmasteryworkshopcom right.
Gotta give them the workshop,so coming to the workshop is
free every thursday, podcastmastery workshopcom right.
And then, if you want to tap inwith me on instagram, um, it's
(21:18):
at, it's i-t-s.
Brendan, b-r-e-n-d-a-n, boyd,b-o-y-d.
And you can put that same thinginto tiktok instagram.
And I'm all over the place,especially youtube.
I Roger that, roger that.
Speaker 4 (21:32):
That's what's up.
D cue the music up, ken.
Well, I want to say thank youso much, brandon, for pulling up
, letting us know this isbackstage.
This is insight.
But before we even close out, Iwant to give you a chance to
give our audience the last word.
Now.
Think of it as an opportunityfor you to give them the last
thing that you may have missedon stage.
Come backstage and be like oh,I remember this.
(21:52):
And or just last words for ouraudience tuning in got you.
Speaker 1 (21:56):
So I know exactly what you're talking about,
because I've been there.
I there's nothing else I wanted.
I left, I left the stage witheverything.
But what I like to reiterate isjust don't quit.
You're gonna hit your goals ifyou don't quit.
Most of the time, podcastersdon't make money because they
quit.
You don't have offers and youquit.
So if you listen to this, ifyou're watching this, if you
(22:16):
tapped in this far, you'realready part of that one percent
, because most people alreadyquit watching this episode.
It wasn't even a long episodeyeah so just don't quit.
Implement at least one of thethings that I shared.
If want some support, tap intothe workshop or hit me on
Instagram.
Right, we can work together oryou can run these strategies on
your own, but just don't quit.
(22:37):
If you don't quit, you willeventually get to the finish
line or hit your goals.
I'm only here because I didn'tquit, and sometimes quitting is
just the evolution.
Yeah, because I started in.
My first business was abasketball league.
Then I transitioned to fashion.
I was in fashion for 10 years.
It was amazing.
It's a whole another chapter inmy life, yeah.
(23:00):
Then I transitioned to realestate.
Then I finally transitioned tomedia, but I didn't quit, it
just evolved.
Sometimes you need things fromdifferent parts of your life
that will all come together at adifferent part of your life.
You're going to use all thethings that you learned along
the way.
Even media might not be my laststop.
Speaker 4 (23:18):
Not the way you pull it up 100%.
Speaker 1 (23:21):
And podcasting allowed me to get into speaking
and teaching and training,because that's just a transition
.
So just don't quit.
You can go as far as you want.
Invest in a coach, invest intosome type of training, some type
of course.
Don't believe the hype Coursesand stuff.
No, no, no.
Get a coach, get a mentorAround anything that you want to
(23:42):
learn.
Don't quit, don't stop and ifthere's anyone negative in your
life, get them out of your life.
Speaker 4 (23:47):
Push Out of your life .
Push them out, Out, out out.
That's what's up.
Well, I don't know if y'allwere listening, but there's this
button on the thing you'rewatching.
It's called a rewind buttonPress that button and go back.
Speaker 1 (23:58):
Yeah, yeah, they need to press that subscribe button
too.
Speaker 4 (24:01):
Press that subscribe button too.
For sure I appreciate the love,but I want to say thank y'all
so much for pulling up, friend,my guy.
Keep doing what you're doingman shout out to palm beach.
Palm beach, we in the house forsure, as always.
Thank y'all so much for hangingout with us backstage at black
wealth summit here at floridamemorial college, florida moral
university.
So big shout outs to them.
(24:21):
Um, and definitely highlightyour boy it's bobby d let's go.
President Trump smashed Kamala.
I'm going to be honest, notnecessarily because of the
rhetoric.
He got a stronger personalbrand.
Speaker 3 (00:07):
Yeah.
Speaker 1 (00:08):
He went on 13 podcasts during the campaign.
She went on six.
She grossed, at the time ofwhen I did the numbers, a little
over 6 million total views.
Out of his 13 podcasts he hadthree alone.
That did over 6 million.
Wow, just off the three.
That did over $6 million.
Wow, just off the three Plusthe other seven.
Yeah, if you're in real estate,if you're in solar, if you're
(00:29):
insurance, if you sell lemonade,if you got a pop socket, if you
sell water, you're going tosell more of it.
You'll build more trust andmore people know who you are.
The other person can have waybetter water.
Yeah, you can have high sodiumin this water.
You can have some soy in thewater.
This water is going to sellmore, even if it's bad for you,
because people know more aboutthis water Facts.
So it doesn't matter what youhave going on.
(00:51):
More people need to know whoyou are, what you do, how they
can help you and then how thatproduct or service can provide
value to the marketplace.
Speaker 4 (01:14):
That's what's going on, man, what's going on?
Player chilling, chilling,guess what?
We still, still at hanging out.
Speaker 3 (01:18):
Yeah, I mean, I still haven't put my baby suit on,
still bro.
Speaker 4 (01:21):
Still, we'll probably get some chance later.
Right, we're here at the blackwealth summit at florida
memorial university and I'mgonna put a plug, the only hbcu
in south florida.
We're holding it down, but wegot a really great conversation
set up for backstage with bobbyd um.
If y'all didn't know, I'mtaking all the guest speakers
that are coming up on stage andbringing them backstage so that
(01:41):
can give y'all some moreinsights.
And if you this conference,which I don't know why you're
not here, but I'm hoping thatyou get some insights into this
information that we're going tobe dropping today.
Let's give it a big round ofapplause and bring Brandon Boyd
to the stage.
What's up, my guy?
Speaker 3 (01:54):
What's up, bro?
Thank you, my guy.
Speaker 1 (01:57):
Appreciate you pulling up.
You good yeah, man, I go toofar you're holding it down here
in south florida.
Speaker 4 (02:03):
Huh, yeah, it's great , bro.
Yeah, yeah, I hope you'reenjoying the weather, like d
said, trying to get to the beach, uh definitely but, where do
you live at?
Speaker 3 (02:10):
I'm in palm beach.
Yeah, we up north here, not toofar.
Speaker 1 (02:12):
I mean you're right by the word.
Speaker 4 (02:13):
Yeah, yeah, yeah we, we see it well, actually we take
it for granted, but it's notmiami beach it's not.
Speaker 3 (02:18):
It's not, you're right palm beach can't be too
bad.
Yeah, no, it it's fine.
It's chill.
It's chill, still not South.
Speaker 4 (02:24):
Beach.
But we definitely want to openup our conversation with
continuing what you were talkingabout on stage.
You just blew the stage up.
Did I really, you did anamazing job, did I?
So much so that people aregoing to be going home saying
that they love podcasts and whatelse.
Speaker 2 (02:39):
What else are they going to say?
High income, high energy, Highincome high energy right.
Speaker 4 (02:43):
This is kind of the behind the scenes impact that
those type of mantras have.
As a viewer, somebody on thesideline.
It made me feel some type ofway, you know what I'm saying
Awesome yeah, so I'm gratefulthat you were able to make that
type of impact, especially at aconference like this here at
Blackwell Summit.
But give us a quickintroduction yourself.
Let us know what moves you'remaking.
I know you missed the podcastand doing a few things, but tell
(03:05):
us how things are moving foryou.
Speaker 1 (03:06):
Things are good, bro.
Things are good Right now.
I would say there's threethings I focus on.
One would be helping businessowners and entrepreneurs with a
proven offer that sell stuff,get more exposure for their
products and services so theycan grow their personal brands
and, obviously, grow theirincome.
Speaker 4 (03:26):
Second, thing I do is .
Speaker 3 (03:26):
I help podcasters monetize their podcasts with our
brand deal sponsorships, sohaving a large audience makes
them believe that they canactually do it.
Speaker 1 (03:31):
And then the third thing I do is speaking and
teaching and training.
I really love that.
So, whether it's throughcontent, short form, long form,
hit the stage online, offlinethose are the things I like to
do.
Speaker 4 (03:42):
That's offline.
Yeah, those are things I liketo do.
That's what's up.
Congratulations on that.
And then the thing that Ireally enjoy hearing that it's
not all about chasing buildingbrands and stuff like that, but
giving back to our community.
Yeah, I feel like.
Speaker 1 (03:50):
I feel like, at the end of the day, you can learn
something today.
You can share it tomorrow right, give me that gems.
Yeah, yeah, so it's like youknow.
I feel like it's my uhobligation and my responsibility
.
Every time I learn something, Iput the hours in I read a book,
watch a video, whatever To thenBring that back out To the
(04:11):
marketplace and give it away.
Speaker 3 (04:12):
Yeah.
Speaker 1 (04:13):
Now, if people pay, they're just paying for Intimacy
.
They might be paying foraccountability.
Might be paying for support.
Speaker 3 (04:20):
Yeah.
Speaker 1 (04:20):
But the information is there, whether you get it
from me or get it from someoneelse.
It's there so, but theinformation is there, whether
you get it from me or get itfrom someone else.
Is there so?
Someone just buying theiraccess to allow you to help them
or hold them accountable?
So they can do that?
Speaker 4 (04:29):
Roger.
That and and this is the thingthat I really enjoy about that
statement is that you are rightthat the knowledge is there, but
what they're paying for is that, that feeling of I'm a part of
something and also I can relateand connect and I can already
see how flow, like your way ofarticulating things, resonates
with our community, which reallyjust makes those concepts
really resonate and then they'reactually able to grasp it right
(04:51):
.
Speaker 1 (04:52):
Yeah, 100% yeah.
At the end of the day, youteaching what you learn helps
you learn better.
You know what I'm saying.
So there's differentmethodologies to you obtaining
that information.
Because you can read somethingand don't really digest it.
You might have to read it againand again and again.
Once you speak about it, youteach about it.
Then it becomes a part of you,and the more it becomes a part
of you, then you have it.
Speaker 4 (05:13):
Yeah, for sure, 100%.
Now tell us how you got intopodcasting and then how that
come about.
Speaker 1 (05:18):
I got into podcasting because I didn't know no
millionaires.
I didn't know no millionaires.
I didn't know no businessowners.
I didn't know anyone.
I was moving and shaking and Inever was a fan of Like yo, can
I take you to lunch?
I felt like You're getting waymore value Than a person is
getting.
If I'm busy and I'm, you knowI'm going crazy.
I'm making a lot of money orI'm just doing a lot of stuff
Making a lot of impact, and you,you're or not, but you want
(05:41):
some of my time.
You buy me a sandwich.
The value is not equal.
So I was never a fan of that.
So I always thought that howcould I create some value that
would be equal to, or more thanfor, the individual that I want
to learn from or connect with?
yeah and um, I was in realestate and a friend of mine was
like yo, you start vlogging.
I was vlogging, but at the timeit didn't make sense for me.
(06:02):
I did some vlogs, but I just Iwas just like this is cool, but
this ain't really it ain'thitting it For me at the time.
Speaker 3 (06:07):
Yeah.
Speaker 1 (06:09):
So then I was like Well, I'm in real estate, I need
to talk to this broker, I needto talk to these, these mortgage
lenders.
What if I just ask them To comeon my podcast?
And they just started sayingright here, everyone's saying
yes, no one's saying no.
So like 10 out of 10, damn near99 out of 100, every time I
(06:29):
asked someone to come on theirpodcast, they would always say
yes, that's what's up.
So then I started targetingpeople that were higher net
worth founders, engineers,entrepreneurs same result.
So then I figured there wassomething there.
I still wasn't making no money,but I was leveraging it to
build my network and thenbuilding my knowledge bank and
strengthening my relationship.
So that's kind of like how itstarted.
(06:50):
This was back in Boston.
That's what's up.
Speaker 4 (06:52):
Congratulations on that and I did see some content
that you have online and let metell you audience, if y'all need
some real content, go check myguy out.
He got some content out there.
Got some content out there.
But one thing that you werehighlighting is the value around
being guests on podcasts orusing that as a way to you know
connect and make thoseprogresses and moving forward in
development yeah, 100.
Speaker 1 (07:11):
So there's two methodologies, right.
One would be you just being aprofessional guest.
The more people know you, themore they can flow you.
If I don't know who you are, itdon't matter what you got going
on.
Matter of fact, you can havenothing going on, but I know you
.
I'm gonna find out how I canpatronize, how I can support you
.
So I believe if you have aproduct or service, you need to
(07:34):
stay out there yeah even if youdo one podcast, youtube show,
virtual show, uh, you know uh aweek someone else's platform.
That's 52 52 different platformsthat can discover you.
What if one of two of them wentcrazy?
Yeah right now if you packagethose up with your offers or how
(07:54):
they can learn more from you,or how they can join your email
list or join a text message list.
Now you're starting toconsistently build our leads.
Now you can start doing whatmost people never do, and that's
repurposing your content.
Take those same 52 interviewslong form.
Start building out your YouTubechannel.
Speaker 3 (08:11):
Yeah.
Speaker 1 (08:12):
Start chopping up all of those 52 interviews into 10
to 20 clips.
Repurpose those across socialmedia.
Now you have hella content.
Speaker 3 (08:19):
Yeah.
Speaker 1 (08:20):
Now more people know that, oh, this guy can help me
buy a house, oh, this girl overhere, she can help me structure
my credit, and all you did wasrepurpose the content that
you're creating in real time.
Speaker 3 (08:30):
Yeah.
Speaker 1 (08:30):
Now the second thing.
This is one of my favorites.
Y'all better listen in thaty'all can do.
This is a high-level strategy.
What you can do is and Iactually recommend this on a
virtual because I feel like itsaves you time you and I
actually recommend this on avirtual because I feel like it
saves you time you can build avirtual show 30 minutes max.
It's up to you.
I feel like 30 minutes isenough time.
Build a virtual show aroundyour offer.
(08:53):
Give an example we talked aboutreal estate.
Yeah, let's say you built likea home buyer show.
Maybe we call it the buyer'sblock.
Welcome to the buyer's block.
My name is Vernon Boyd.
We bring on potential homebuyers or people that are
interested in purchasing theirfirst and second home.
We answer all their questionsand give them the state of the
marketplace.
(09:14):
That's the show.
You're actually a realtor.
Speaker 3 (09:18):
You help people purchase homes.
Speaker 1 (09:20):
Yeah, yeah.
So now, with that particularshow, you're targeting people as
guests that are interested inbuying a home or that are
interested in getting in buyinghome position.
Speaker 3 (09:33):
Yeah.
Speaker 1 (09:33):
This is not a show.
You're like, I'm bringing onthese guests.
You're bringing on guests thatare more likely to become a
client.
So now, after the 30 minutes isover, you built know, like
trust, so you feel like you knowthis person.
That person feels like you knowthem.
You actually answered everysingle question that they had
about the process and then youprobably baked in one, two,
(09:53):
three, four questions to see ifthey would be a good fit for
what you offer them.
If they can come on as a clientPodcast over, you chop it up,
transition that into a client orbook a call, so then you can
transition to a client yeah nowyou have a client acquisition
show oh, now guess for thatnow guess what?
You can still repurpose thecontent out there, exactly
(10:15):
because it's a real show.
Yeah, youtube, all the audioplatforms.
Now, the content that you putout there can now attract you
more clients, because I can nowsee oh, jane, she had questions
about home buying, that's me.
Oh, let me.
I want to either come on theshow or no.
I'm ready to buy a house,because he answered all my
questions.
I didn't watch six episodes.
(10:36):
Let me work with you.
That's what's up, right, so youcan build a client acquisition
show and if you do it virtual,you don't have to leave your
house.
Speaker 4 (10:44):
You can do whatever you want.
Yeah, man, that that's amazing,bro.
You, you just you just openedup a door for me, because I
think that what you're doing inin that client acquisition.
Speaker 1 (10:54):
I know that went over a lot of people's heads.
Speaker 4 (10:55):
I ain't gonna lie, I already know, I'm already tuned
in but the thing that closedthat loop for me is number one.
You're engaging with somebodydirectly to evaluate if they're
a potential client.
Yeah, You're creating contentwith that engagement You're
repurposing that content.
And then you're using thatcontent to find new clients that
are having the same questionsthat that person that came on
your show.
Speaker 1 (11:14):
And you're edifying yourself in real time and then
they're edifying you, and thenyou can pack that into if you
got digital products if, ifyou're looking for people to, to
to give you listings, yeahright.
If you're just looking to growan email list, a text message
list, if you have affiliates,you can put all of those
products into every singleepisode shoot.
Speaker 4 (11:31):
I'm already thinking about the commercial that pops
up.
Hey, we got this property herelisted for this, that and this
if you're interested.
But there you go.
Advertising for 100 right yep,good lord, like, like, how did
your mind think about thesestuff?
Because I tell you, I spenttime wandering and dreaming, but
I haven't gotten close to thatyet and I'm just trying to
figure out how you develop thatI'm a genius, bro Give him a
(11:52):
round of applause.
Round of applause for that.
Speaker 1 (11:56):
No, honestly, I've always been interested in
marketing.
Yeah, even before I knew whatit was, I've always been
interested in marketing.
Speaker 3 (11:59):
Yeah.
Speaker 1 (11:59):
Even before I knew what it was, I've always had
this inkling for marketing.
I fell in love with strategyand I think, once you start
consuming more content onYouTube audio books, reading in
general.
Speaker 3 (12:11):
Yeah.
Speaker 1 (12:14):
Especially on subject matters that you want to come
together and I think, or learn.
I think the biggest piece isactually investing yourself
through coaching and mentorship.
It's easier.
You know what I'm saying,because to me, it's never
expense.
It's where I'm allocating mytime to learn something.
People waste a lot of money atcollege and don't learn nothing,
but then, when it comes toinvesting in themselves, they're
like, well, I wouldn't want toget a coach.
(12:35):
It's like, bro, you just spent$100,000 and didn't learn
nothing.
Matter of fact, what you'relearning, you can't even start
until you're a junior.
So what are we doing here?
Facts you know what I'm saying.
So, having that information andthen studying things and
learning different things, youcan start seeing how they can be
layered or transferable, andthen you just look at what other
people are doing.
Speaker 3 (12:54):
Yeah.
Speaker 1 (12:55):
And for me, how I actually applied this to
podcasting is because once Iquit real estate and that's
another story, but once I quitreal estate and that's another
story but once I quit realestate and I started investing
myself, this coach was teachinghow to create digital products
from information.
Then I happen to have somefriends.
I knew I was podcasting.
So shout out to the goodfriends in your life um, they
(13:15):
were like we don't know likewhat to tell you specifically,
but just pay more attention towhat you're doing With the
podcast, because I feel likethere's something there and at
that time I didn't really know.
I was like I ain't trying toteach people this.
I'm like I don't want to teachpeople To do a podcast, but then
, like Two weeks later, because,like, once you get access to
information, your subconsciouswill take it.
It'll shake and bake it, it'llcook.
(13:37):
Cook it up, you know what I'msaying, it'll marinate, and then
you just wake up like oh eurekayeah so that's what happened.
Like two weeks after, like threeof our friends not together,
separately, individually told meto pay more attention to the
podcast, I realized what Ilearned from that coach.
I could take that informationto teach podcasts how to
monetize with those samestrategies, because it's a
(13:57):
market and they don't know howto make money facts.
So I was like, if they knowthis information, they already
got the platform by accident.
Somebody could probablypurchase something, so they got
because they already gotlisteners, they already have an
audience yeah so it just madesense.
To me it made too much senseyeah um, so now?
So I teach them that and then Ialso teach them how to create a
media business.
Could you create a mediabusiness that you can get access
to funding?
(14:17):
You get access to funding.
You could fund your show orstart investing in cash flow and
assets yeah yeah.
Speaker 4 (14:23):
So tell us a little bit about that in terms of
moving from hey, you have ainitial show, but now you're
moving into creating a mediacompany.
Are you talking about hostingmore than one show, more than
one type of podcast, like, like,how far are you stretching that
media conglomerate that you're?
You know, making us imagine.
Speaker 1 (14:40):
Well, first, of all, most podcasters.
If you're watching this orlistening to this, you got a
hobby.
Bro, I'm going to be honest,you got a hobby, you got a side
hustle.
You might take it serious, youmight not take it serious, but
it's a hobby or a hustle.
I need you to stop doing that.
What you need to do is treat itlike a business.
The best way to startpositioning as a business and
(15:00):
actually create a LLC, create amedia company.
Once you start podcasting yourmedia one thing that they don't
know just because your media,you can go anywhere that has,
like, let's say, a sportingevent, comedy show, summit,
conference, forum.
You can actually get.
You can get access to coverthose events for free, because
(15:21):
you're media, because you'remedia Right.
So that's number one.
Since you're media, let's justmake it official.
Get an LLC, your Autos of aCorporation, get a business
account, website, phone number.
Put your media companyofficially on Google Like.
Structure it properly.
Once you structure that properly, you might have to fix your
(15:41):
credit or, if your credit's in agood position, leverage your
credit and your media businessto get access to funding.
Once you get access to funding,which is other people's money,
the first layer would be nodocumentation.
Funding that might be businesscredit cards.
You can get $25,000, $50,000,even up to $100,000 with no
documentation, just with a mediacompany.
Now you can start.
What do you want to do?
(16:02):
Maybe I want to have a podcaststudio.
Maybe I want to hire a team tohelp me with my show.
Maybe I want to.
You know what?
I'm always interested inbusinesses.
Maybe I can buy a portion of abusiness that's cash flowing.
Now my podcast is cash flowing,using other people's money.
So to position yourself to dothat, you have to stop operating
(16:25):
as a hustle.
Yeah, like, just because youturn on a mic, you got to show
if you ain't not making, ifyou're not making no money, it's
because you don't have nooffers and you're not structured
properly.
At the end of the day, there's,there's these entities.
I don't know if y'all knowabout them.
They're called called banks.
They want to give money away.
They want to give it to you,but they won't give it to you if
you're not positioned correctly.
(16:46):
It's like going to a black tieevent.
You can get in if you're inblack tie Facts.
They want to give you the food.
People are going to talk to you.
You know what I'm saying You'regoing to, if you're in white
tie or no tie, you ain't gettingin bro.
Speaker 4 (17:01):
No access.
Speaker 1 (17:02):
Right, but the banks want to give you other people's
money because they make moneyoff of lending.
Speaker 3 (17:07):
Yeah.
Speaker 1 (17:08):
They can give you no dock money, up to some of them
up to a quarter million dollars,right, so you just go in there
with the proper structure, youcan get some money.
Now, once you have that money,you don't want to spend that
money or invest that money intoliabilities.
You want to invest the moneyinto more money so you can one
pay that money back and thencreate cash flow.
Once you have cash flow, thenyou don't have to work at your
(17:30):
job so hard facts, you know whatI'm saying.
Or you can turn that full-timeinto a part-time or a quarter
time and then spend more timebuilding your show, because your
show is what's bringing you themoney.
Now you actually like doingthis.
Maybe you want to take this onthe road.
Speaker 3 (17:44):
Yeah.
Speaker 1 (17:45):
Right.
So media is a tremendousplatform for you to make a lot
of money in different ways.
I kind of liken it to realestate, because in real estate
you can do a deal multipledifferent ways.
So podcasts you can get money,or media you can get money in
multiple different ways.
It don't have to be like oneway yeah, yeah, that's what's up
knowledge, knowledge knowledgefor sure.
Speaker 4 (18:05):
Um, that right there is an eye-opener, because I
think one thing that you'resaying is like that the
evolution of a podcast shouldnot just be a side hustle.
You should be thinking about asa business right, monetization,
uh, finding ways to createincome, but also opportunities
for you to grow and develop.
Right, a business doesn't startand only stay here.
The growth happens when itactually starts to do more and
(18:26):
also having more income, morecash flows.
Man, that's amazing.
Now you do offer some workshops, trainings and development.
Tell us a little bit about that.
Speaker 1 (18:33):
Yeah.
So I got a free workshop everySunday.
Well, actually it's everyThursday.
Sometimes we do it on Sunday,but every Thursday
podcastmastery workshop dot com.
So this workshop, we'reteaching you how to leverage it
for exposure and to grow yourbrand or business.
At this particular workshopSome workshops I do kind of like
(18:56):
what I did on stage how tomonetize, but right now I'm
focused on helping people thatalready have a proven offer, a
proven service, sell more bygetting more exposure and build
their personal brands.
Got you, because the morepeople that know you, the more
it can flow you.
That, like we've seen that,like president trump smashed
kamala, I'm gonna be honest, notnecessarily because of the
rhetoric, he got a strongerpersonal brand yeah he went on
(19:19):
13 podcasts during the campaign.
She went on six.
She grossed, at the time when Idid the numbers, a little over
6 million total views.
Out of his 13 podcasts he hadthree alone.
That did over 6 million.
Wow, Just off the three Plusthe other seven.
Yeah, so just out of virtue ofjust if I don't even know
(19:40):
politics, but I've seen him andI don't see her.
Who am I casting my vote with?
Yeah, Exactly so.
If you're in real estate, ifyou're in solar, if you're
insurance, if you sell lemonade,if you got a pop socket, if you
sell water, you're going tosell more of it.
You'll build more know liketrust, and more people know who
you are.
The other person can have waybetter water.
Yeah, you can have high sodiumin this water.
(20:01):
You can have some soy in thewater.
This water's going to sell more, even if it's bad for you,
because people know more aboutthis water Facts.
So it doesn't matter what youhave going on.
More people need to know whoyou are, what you do, how they
can help you and then how thatproduct or service can
marketplace.
That's what's up.
Speaker 3 (20:18):
That's what's up.
Gems, gems, gems.
Speaker 4 (20:21):
So we are coming close to the end of our
conversation.
Womp, womp womp, but you aredropping some gems here, go
ahead.
You got a question D.
Anybody want to kind of contactwith you?
Go ahead.
Speaker 1 (20:35):
Yeah, yeah yeah, okay , cool.
So if y'all tapped in this far,I want to give y'all some gifts
.
So I got podcastprogramcom100kpodcastprogramcom.
I will teach you this podclosing strategy how you can
sell well, not even sell, buthow you can share premium
(20:57):
affiliates and monetize yourpodcast without having to for
free, essentially, yeah.
So I will go there,100kpodcastprogramcom.
And then got to give them theworkshop, so coming to the
workshop is free every Thursdaypodcastmasteryworkshopcom right.
Gotta give them the workshop,so coming to the workshop is
free every thursday, podcastmastery workshopcom right.
And then, if you want to tap inwith me on instagram, um, it's
(21:18):
at, it's i-t-s.
Brendan, b-r-e-n-d-a-n, boyd,b-o-y-d.
And you can put that same thinginto tiktok instagram.
And I'm all over the place,especially youtube.
I Roger that, roger that.
Speaker 4 (21:32):
That's what's up.
D cue the music up, ken.
Well, I want to say thank youso much, brandon, for pulling up
, letting us know this isbackstage.
This is insight.
But before we even close out, Iwant to give you a chance to
give our audience the last word.
Now.
Think of it as an opportunityfor you to give them the last
thing that you may have missedon stage.
Come backstage and be like oh,I remember this.
(21:52):
And or just last words for ouraudience tuning in got you.
Speaker 1 (21:56):
So I know exactly what you're talking about,
because I've been there.
I there's nothing else I wanted.
I left, I left the stage witheverything.
But what I like to reiterate isjust don't quit.
You're gonna hit your goals ifyou don't quit.
Most of the time, podcastersdon't make money because they
quit.
You don't have offers and youquit.
So if you listen to this, ifyou're watching this, if you
(22:16):
tapped in this far, you'realready part of that one percent
, because most people alreadyquit watching this episode.
It wasn't even a long episodeyeah so just don't quit.
Implement at least one of thethings that I shared.
If want some support, tap intothe workshop or hit me on
Instagram.
Right, we can work together oryou can run these strategies on
your own, but just don't quit.
(22:37):
If you don't quit, you willeventually get to the finish
line or hit your goals.
I'm only here because I didn'tquit, and sometimes quitting is
just the evolution.
Yeah, because I started in.
My first business was abasketball league.
Then I transitioned to fashion.
I was in fashion for 10 years.
It was amazing.
It's a whole another chapter inmy life, yeah.
(23:00):
Then I transitioned to realestate.
Then I finally transitioned tomedia, but I didn't quit, it
just evolved.
Sometimes you need things fromdifferent parts of your life
that will all come together at adifferent part of your life.
You're going to use all thethings that you learned along
the way.
Even media might not be my laststop.
Speaker 4 (23:18):
Not the way you pull it up 100%.
Speaker 1 (23:21):
And podcasting allowed me to get into speaking
and teaching and training,because that's just a transition
.
So just don't quit.
You can go as far as you want.
Invest in a coach, invest intosome type of training, some type
of course.
Don't believe the hype Coursesand stuff.
No, no, no.
Get a coach, get a mentorAround anything that you want to
(23:42):
learn.
Don't quit, don't stop and ifthere's anyone negative in your
life, get them out of your life.
Speaker 4 (23:47):
Push Out of your life .
Push them out, Out, out out.
That's what's up.
Well, I don't know if y'allwere listening, but there's this
button on the thing you'rewatching.
It's called a rewind buttonPress that button and go back.
Speaker 1 (23:58):
Yeah, yeah, they need to press that subscribe button
too.
Speaker 4 (24:01):
Press that subscribe button too.
For sure I appreciate the love,but I want to say thank y'all
so much for pulling up, friend,my guy.
Keep doing what you're doingman shout out to palm beach.
Palm beach, we in the house forsure, as always.
Thank y'all so much for hangingout with us backstage at black
wealth summit here at floridamemorial college, florida moral
university.
So big shout outs to them.
(24:21):
Um, and definitely highlightyour boy it's bobby d let's go.
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