In this episode of Think BIG with Taylor Lyles, we sit down with Ben Griffith, marketing expert and Co-Founder of Go DGTAL, a firm dedicated to helping home service businesses grow through strategic marketing.
Ben shares his journey of combining family business experience with boutique marketing expertise to create tailored marketing solutions for service-based businesses. He breaks down where businesses waste money on marketing, the truth about SEO experts, and why inconsistent ad spend is costing companies more than they realize.
We also dive into:
✅ 3 key components of SEO and how to actually show up in Google searches
✅ Social media ads – do they work, and when should you use them?
✅ Tracking ROI and lead attribution – how to know which marketing channels are really working
✅ Website optimization – lowering bounce rates and turning visitors into leads
✅ Google Business Profile – why reviews matter and how to optimize your listing
✅ The perfect call to action – 3 principles + 1 bonus tip
And… could there be a Think BIG podcast merch drop coming soon? 👀
If you’re a business owner looking to get more leads, better ROI, and less wasted ad spend, this episode is for you!
If you want to get in touch with Ben directly, you can reach him at his email address here: ben@godgtal.com or you can find him on LinkedIn here.
Go DGTAL
Marketing by Home Service pros for Home Service pros
All About Flooring of SC
All About Flooring offers trusted flooring and cleaning services for homes and businesses.
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