Think Like a Producer
Ever wonder what it takes to create top-ranked podcasts and YouTube channels? What kind of a team is behind a chart-topping show week after week? How your content can skip past the rookie mistakes and achieve momentum that lasts? The answer to all your questions is to think like a producer. Meet your hosts, Tiff Tyler and Christine Baird, the co-workers who became friends as they’ve filmed, edited, and produced multiple top influencer podcasts over the past 5 years. Get ready for great stories, excellent strategy, unexpected tips, and honest advice as you learn to think like a producer.
Episodes
This season of the show is all about using a studio and a crew to film your show and make it look its best! That means that we filmed the whole season in Christine’s new studio in Salt Lake City, Worthfull Studios! We invite you to watch the full trailer on YouTube to see everything we are talking about >> https://youtu.be/wLJncG6mGQw
It's our final episode of Season 3 on the show and we're wrapping it with a tutorial on how to do something we are well-known for: filming an interview-style podcast. We have literally made hundreds of these kinds of episodes for clients, so we wanted to share our best tips for setting up a set, prepping your guest and crew, and capturing a conversation in its best form for your show.
When it comes to video recording your show, don't sleep on the lighting. You probably already know this, especially if you've seen plenty of bad lighting in videos on YouTube, but you may not know the basics of getting good lighting, at home or in a studio. We're showing you some simple tips for upleveling your lighting, with the example of how we light our clients in the studio to see a case study.
“Choose the focus of the media you're about to create: Do I want this to be audio-first or video-first?”
One of the most important things to get right when filming your show, at home or in a studio, is the audio. It's easy to get excited about nice cameras and lights and sets, but if you don't pay attention to your audio quality, your episodes will fall flat. That's why we are showing you 2 solid ways to consistently...
“Crew and talent are just different types of people to work with.”
As we say in this episode, there's no way to know all of the things you need to plan for and prepare for as a producer of a video shoot until you've done it. However, we do want to help you speed up the learning curve as much as possible, so this episode covers the main pitfalls of first time video creators (especially in podcasting) and how to avoid them. We...
One of the most common, and most avoidable, issues we see podcasters and YouTubers make is that they record lots of great content and then it . . . never sees the light of day. It's so easy to get excited about a video shoot and when it's over, assume you are done. But the real work happens in what we call post-production -- the project management, editing, and strategy that actually gets your videos out into the world in a...
“It ups the level of creativity, it ups the level of planning, of getting things done when you have other people on your team.”
This season of the show is all about using a studio and a crew to film your show and make it look its best! That means that we filmed the whole season in Christine’s new studio in Salt Lake City, Worthfull Studios! We invite you to watch the full episode on YouTube to see everything we are talking about &g...
“Sizes of social media followings do not reflect the success of your podcast.”
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“Where you are putting your effort is where your numbers are going to come from.”
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“Earned would be time, owned would be resources and paid would be money.”
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“We hope you use collaborations to elevate what you’re doing to another level in your industry.”
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“Algorithms are not meant to stop you from growing. Algorithms are meant to learn how people are reacting.”
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“Without commitment, you’ll never start. But more importantly, without consistency you’ll never finish.” - Denzel Washington
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“A key piece of running a successful production for the long haul is getting people in the right roles.”
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“You kind of rewrite throughout the process.”
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“The efficiency level of an in-house team is unmatched.”
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“This is an emerging field. Traditional film and TV is starting to morph into the creator economy.”
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“The big perk of having a premium podcast is that you can have access to your audience’s name and email address.”
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“You don’t have to feel that pressure of posting your full podcast on YouTube.”
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“YouTube rewards you when you’re finding that niche audience, when you’re bringing people in who know exactly what they’re looking for.”
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