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February 27, 2025 48 mins

Welcome to Think Mastery with Dr. Yishai. Hosted by Doctor of Psychology, entrepreneur, and executive coach Dr. Yishai Barkhordari. On this podcast, you'll hear real talk about life and business—plus how to use psychology to create more mastery and success in both.

In this episode, I sit down with Fred Diamond, co-founder of the Institute for Excellence in Sales and a dedicated advocate for Lyme disease awareness. Fred shares how investing in top sales talent, empowering women in sales, and embracing modern sales strategies can transform a company's growth. Discover actionable insights to elevate your sales culture and drive lasting success in your organization.

What You'll Learn in This Episode:

  • How to attract, retain, and motivate top sales talent.
  • The long-term impact of strategic sales leadership.
  • Strategies for empowering women in sales roles.
  • Modern sales techniques that help customers see the unseen.
  • How a people-first approach drives business growth.
  • The role of advocacy in holistic leadership.

Why This Episode is Worth Your Time:

  • Real-life lessons on building and leading high-performing sales teams.
  • Actionable strategies to transform your sales culture.
  • A fresh perspective on the power of sales in driving company success.
  • Insights for founders, executives, and sales leaders alike.
  • Learn how focusing on people can unlock exponential growth.

Learn More About Dr. Yishai: If you're ready to level up your leadership, decision-making, and emotional intelligence, connect with Dr. Yishai for one-on-one coaching or explore more resources at https://www.dryishai.com/.

Links:

Disclaimer: All content shared in this episode is for informational purposes only and should not be considered professional advice.
© 2024 Yishai Barkhordari, Psychologist, PLLC. All rights reserved.

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