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November 21, 2024 48 mins
Podcast guesting is a powerful tool for building influence, authenticity, and thought leadership. Join us as we dive into the transformative world of podcasting with Jessica Rhodes, founder of Interview Connections, the world’s first podcast booking agency. Discover how Jessica helps entrepreneurs leverage podcast guesting to grow their networks, establish authority, and create meaningful connections. Jessica shares insights into the evolution of podcasting, emphasizing the shift from massive audiences to niche visibility. Learn practical strategies for crafting effective guest appearances, building lasting relationships with podcast hosts, and repurposing podcast content to amplify your brand. **What this episode will do for you:** - Understand the value of podcast guesting as a marketing and thought leadership tool. - Learn how to build meaningful relationships with podcast hosts for long-term impact. - Discover strategies for repurposing podcast content to maximize visibility. - Gain insights into targeting niche audiences through podcast guesting. - Explore the synergy between podcast hosting and guesting for owned and earned media. - Find inspiration to integrate podcasting into your marketing plan for sustainable growth. For curated transcripts and links to free offers and resources discussed, visit the episode page at: https://www.thoughtleadershipstudio.com/B/Podcast/Meta-Podcasting-with-Jessica-Rhodes
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