May 8, 2025 • 30 mins
What if starting over at 54 didn’t mean settling - but soaring?
I sit down with the fierce and fabulous Jeanne Omlor - a woman who went from drowning in debt as a single mom to building a million-dollar business in just 17 months!!!
Now in her 60s, Jeanne isn’t just running a multi-million dollar business - she’s redefining what it means to thrive.
We cover all the things:
👉 Growing a business without burning out
👉 Parenting while building an empire
👉 The BS around “work-life balance”
👉 How purpose - not just profits - drives true success.
Jeanne’s story is a wake-up call and a permission slip all in one.
If you’ve been wondering whether it’s too late to build something incredible, change directions, or go after that dream on your heart…
...baby, this one’s for you.
You’ll hear us riff on:
- What it really looks like to build a business from scratch later in life
- How Jeanne built her dream with zero paid ads
- Why she never waited to feel “ready”
- And how to own your value at every stage (especially after 45!)
This convo will fire you up, challenge what you think is possible, and remind you that your best chapter might be just beginning.
✨ Want to learn more about Jeanne and how she helps entrepreneurs grow thriving businesses without sacrificing their peace?
Check her out on Instagram @jeanneomlor or visit her at https://jeanneomlor.com/reviews/
Thank you for spending time with me today on the Thrive After 45™ podcast! If this episode spoke to you, be sure to hit that follow button so you never miss one.
And if you loved it, I’d be so grateful if you left a review - it helps more amazing women like you find this show!
Your journey doesn’t stop here - let’s keep the conversation going! Connect with me at denisedrinkwalter.com, and follow @thethriveafter45podcast for daily insp, tips, and support.
Remember, midlife isn’t the end - it’s just the beginning of a new, exciting chapter! Keep thriving, keep shining, and I’ll see you next time!
Mark as Played
Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
(00:00):
Hello and welcome to ThriveAfter 45, the podcast where we
redefine the significance of youfor you by you because of you.
My name is Denise Drink Welter,and I'm a midlife renewal coach
to help women embrace theirpower purpose.
Potential.
This show is your space toexplore what's possible when you
(00:23):
prioritize you Through inspiringconversations, expert insights,
and real stories.
We'll uncover how to navigatetransitions, rediscover joy and
thrive inside and out.
It is time to let go of guiltand fully embrace the life
that's waiting for you.
This is the Thrive after 45podcasts.
(00:46):
It is your time to thrive foryou by you because of you.
It is an honor and a privilegeto welcome Jean ler to the
Thrive after 45 podcasts today.
Jean's story is one of deepresilience.
Bold reinvention and a powerfulreminder that it's never too
(01:09):
late to claim the life youdeserve.
Starting over as a single momwith nothing but a vision and a
strong sense of purpose.
John built a million dollarbusiness in just 17 months
entirely through organicmarketing.
Since then.
She scaled to multi-millions andhelped nearly 500 coaches and
(01:34):
consultants do the same allwithout sacrificing her time,
her peace, or the preciousmoments that matter most with
her children.
Today, John is a sought afterbusiness coach and private label
advisor to the top CEOs andthought leaders.
But what truly sets her apart isher mission.
(01:59):
To help others prosper byturning their personal knowledge
into powerful coaching offers,creating income, impact, and
freedom in the process.
Her work is about so much morethan making money.
It's about reclaiming your time,your energy, and your sense of
possibility.
(02:19):
John knows firsthand what itfeels like to live in lack of
money, confidence.
Or direction, and she's made ither mission to help others break
through those same barriers.
This conversation is not justabout business, it's about
thriving from the inside out.
Remembering your time, yourvoice and your dreams are worth
(02:44):
prioritizing, especially after45.
John, welcome to the show.
We are so excited to have thisconversation today.
I'm excited to be here and Ilove that it's, you know, after
45, so we all have to admit toat least that we're 45.
Right.
I love that because I also havea lot of listeners who are not
(03:06):
45, but they are expanding theirhorizons, having conversations
and having information flow in.
That gives them new nuggets thatthey can start before 5 45.
Absolutely.
Yeah.
Yeah.
I mean, at 45 I was nowhere.
I mean, I even, I was nowhere at45, you know, like I was 54 when
(03:29):
I first, well, I was alreadycoaching for eight years.
True.
But I mean, as far as.
Really becoming successful.
It started when I was 54.
I turned 60 a week ago.
So yeah, I mean for people are45 or under and you know, God
bless you, you have so much moretime than I did to, to work
things out, you know?
'cause time is process.
(03:50):
You need some time to process.
Make sense?
Absolutely.
Yeah.
Absolutely.
Absolutely.
I think there's a, a factor, andI'm gonna call it a, a wisdom
factor.
I know a lot of people think ofit as a maturity factor, but I
call it a wisdom factor becausewe've experienced life and we
take those golden nuggets oflearning that have happened, and
(04:11):
there's just an opportunity forus to use that in a new way as
we continue to age and evolve, Icall it.
Does that make sense?
Yeah.
Age is not a good word.
Progress, of course.
Of course, you know, there isaging that goes on.
But I think we, when we think ofaging, you could say, oh, well,
(04:32):
you know, wines age well and youknow, but I think aging makes
people think of decline, right.
Instead of progressing.
Yeah.
I love that age.
We all age every day.
We're all absolutely right.
But you're right.
The way the context has beenperpetrated for so long, it's
(04:54):
like even I've talked todifferent people even about, um,
birthday cards, right?
Go take a look at the birthdaycards and mm-hmm.
The jokes are all there, butit's like, whoa, that's not what
is happening anymore.
And I love that.
We get to experience itdifferently because we choose.
Right, right.
And there is a thing that, youknow, it's a, a, a thing that we
(05:17):
are declining every day, butactually we're not declining
every day because we arelearning.
And therefore, if we're learningmore, you know, that there's
this book written about, I thinkit was called The Marvels of the
Middle Aged Mind, or somethinglike The Wonders, or, and I read
it about.
Probably 12 years ago or more.
(05:37):
And um, and it was just howpeople when they get older are
actually smarter.
It's easier for us to, we haveso much knowledge that some of
these young people might besmart about like the processes
because they're, they'relearning tech, but they don't
have all that other smart stuffthat's called experience and
learning from experience in theyears of that.
So when people say every day isjust one big decline, not
(05:59):
really.
'cause we are learning.
I don't feel like I'm declining.
I feel like I'm, I'm learningevery day.
I'm getting better at a lot ofthings.
Perhaps my body might be aging.
Well, it is, you know, for sure.
But I, I do what I can to slowthat down.
But I, I don't think it's like,oh, every day is just one big
decline.
It should be, when does thatstart, you know, when are we
(06:20):
declining?
Because they figured out, youknow, that people, their brains
actually become adult at the ageof 32.
So from that point, you were.
Growing and then you're adult,but you certainly weren't
declining before.
You're fully formed as an adultin your brain.
So I, I don't really get allthat.
And I think that we are toobasing our beliefs on what the
scientists say now.
Right.
(06:40):
But what I know about myself isI have progressed so much since
the age of 54, just in wealth,in experience helping people in,
in, in, in looking after myselfeven better.
Um.
For sure.
I look younger, you know, when Iwas 54.
We always look younger, but, youknow, um, I think that if we
(07:01):
just give in to, oh, well, youknow, you know, I didn't give
in.
That's why I don't look 60.
Right.
Because I don't, and I know Idon't.
And, and isn't it incrediblethat we get to make those
decisions?
Yes, yes.
The power lies within you, foryou, by you because of you.
The whole context of our show isthat your decisions, your
(07:23):
choices, the opportunities thatabound as a result of our world
and where things are at.
Even.
Even there.
Conversation today, I would nothave done this.
10 years ago, there's no way Iwould've been on a podcast,
creating a podcast, having thesepowerful conversations because I
was not at a point in time in mylife that I was available for
(07:48):
that I am now, and I'm choosingthis course and providing the
context of our conversations,the brilliance, the wisdom.
Bringing it into a wideraudience for all to benefit
from.
I would not have done this 10years ago.
Are you kidding me?
(08:08):
Somebody would've said, Denise,you gotta do a podcast.
I'm like, pardon?
Done it.
It was so rare.
I mean, podcasts were not thatcommon.
10 years ago they, they existed,but it was like, wow.
A podcast.
Everybody has a podcast now.
Yeah.
Almost, it feels like almosteverybody has a podcast now.
Maybe it's just coaches thathave a podcast Now.
(08:30):
Do you have a podcast?
I do.
I started it a year and fourmonths ago, but before everybody
was saying, get a podcast, and Iwas not, I was not on that
mission yet.
I just thought, no, I have lotsto do and if I'm going to do a
podcast, I'm gonna wanna reallybe into it, that it's not a
burden.
So I waited till I had a theme.
I thought, okay.
And so it really goes wellbecause I have people help me
(08:53):
with it.
And it's not, not stressfulbecause I got a team in place.
Because I thought I can't addsomething, if it's gonna create
more work, because where do youfind that?
So I have a podcast, I havemanagers, producers, all sorts
of people doing it.
I just turn up and I do speakwith the people beforehand to
make sure it's a fit, becauseonly I can do that, of course.
But yeah, no, I mean, I agree.
(09:14):
I, there's a lot of things Iwouldn't have done, you know,
over well.
10 years ago because, well, Ididn't have the mindset, I
didn't have the resources, itdidn't have the money to afford
certain things to then, then itwould would've been like, I
would've had to do everythingmyself.
And then you can only fit somuch in the more money you make,
the more you can hire people andthe more you can create.
That's what people don't get.
Right.
You're not just keeping all thatmoney, you're putting that money
(09:36):
out then to build it.
And, and like this year is mygoal to 10 x.
So I have to hire more people.
I have to do less of certainthings.
Uh, you can't 10 x right away.
Of course you've got a two x andtwo x, two x for a long time,
maybe three x and then, youknow, but 10 Xing is a different
whole mentality.
So, so how, so let's dig intothat a little further.
(09:57):
How do you build the capacity tounderstand that journey of
growth in, in business?
Let's say you need coaches, youcannot do this yourself.
I am a huge, obviously Icouldn't be where I am now
without coaches and mentors.
Mm-hmm.
I, I am always seeking helpbecause I don't know everything
(10:20):
and there is no way on thisearth that I would've gotten
where I am alone.
Mm-hmm.
Same way that Michael Jordanwouldn't be who he would, who he
was is without Tim Grover neverwould've happened.
Right.
It never would've happened.
He was a great guy, but TimGrover was a large part of his
success.
Let's be real.
Kobe Bryant.
A lot of those people, you know,uh, the book, relentless by Tim
Grover.
(10:41):
I don't know that book, butgreat book.
I'm going to check it out.
Yeah, I mean, we know that, thatthose great superstars of sports
and everything, of course mightnot have been where they are
without their coaches.
I'm pretty sure they wouldn'tbe.
Right.
Just the.
Mindset, everything.
Then they had their otherpersonal trainers as well as the
(11:02):
mindset people.
So would I be where I am?
Absolutely not.
Do I still have mentors andcoaches now?
Yes.
I'm always looking for my nextone for what I need.
Mm-hmm.
Um,'cause I, you know, I alwaysthink, okay, I have a gap here.
Now there's that, you know.
You cannot get anywhere withoutother people's knowledge.
It just won't happen.
Right.
So how do you figure that out?
You have coaches advising youand you, you, you just, you
(11:24):
figure it out yourself, butit's, yeah.
Okay.
I mean, I didn't figure thisout.
I, I realized, I did realizethough that, you know, okay, I
need to, 10 x was not the, youcan't 10 x right away, right.
Right's.
Just a myth.
This whole thing of the GrantCardone Cenex right away.
It's not true.
You need to get something goingwhere you have material, you
have something, then you two x,then you might, you know, two,
(11:45):
and, and for a while, you two xfor a while until you are ready
where you have resources whereyou're like, okay, I'm doing a
bunch of stuff that if I stopdoing that, got the time, I
could build other things, but Ineed people to take those jobs
on.
And often you'll have a littlebit of a dip, which is scary for
people.
Know.
Mm-hmm.
Mm-hmm.
So, um, and then you will getgreat people working for you and
(12:06):
then they'll stop doing, youknow, everybody's hard to get
good help when you do get goodhelp, they'll be good for a
while and then they might not.
And so that whole thing, youdon't plug a team and you train
people, you get them good andyou keep training, keep training
and then, or at another one andthen they might go on.
You know, it's human beings arenot robots.
Right, right.
Good point.
Now, pretty soon we are be able,gonna be able to use bots for a
(12:28):
lot days.
And some of that's a good thingbecause people aren't gonna do
their jobs properly.
Well, then a bot should gettheir job.
That's just the way I think.
Okay.
Okay.
Yeah.
So how do you find, or how doyou make balance in your life?
Because I know family'simportant.
I know your time is important,your downtime is important.
(12:50):
How do you keep all the balls inthe air?
Do you go heavy, hard and thentake breaks?
How does that work for you andhow did you figure that out?
Okay, so I don't sit around likemost people figuring stuff out.
That's because that's twoquestions about how do I figure
that out?
And I love your, your like veryorganized way of questioning and
(13:11):
I have to say that.
I don't sit around thinking,gee, how am I gonna do this?
Yeah.
Because when I first started itwas like, okay, you just have to
do this.
I didn't sit around thinking, ohgee, where's my work-life
balance?
Yeah.
I need to make money.
I'm drowning in debt.
Yeah.
I got two children.
The work-life balance, that's,that's not something that comes
into it.
People are so worried aboutthat.
(13:32):
There is no balance.
Mm-hmm.
Here's the, here's the, thewhole thing.
There is no balance.
There isn't.
Just, you're working or you'renot.
Mm-hmm.
You're taking time off or you'renot.
But if you are worried about theconcept of balance, there's a
problem.
That's the problem.
You're so worried.
Everybody's so worried aboutthat.
(13:53):
Do you think I care aboutwhether my life was balanced or
not?
No.
I have a great life and all Iknow is it's fantastic.
And if I'm working more thanother people, well it's'cause I
want to.
Right.
And I sit around going, oh gee,if I wanna take, then I'll just
take off 10 days and go toDubai.
Mm-hmm.
There's my be and then I'm like,okay, well I'm not working for
10 days here and there tiny bit.
(14:16):
Sure.
Actually.
And then I, you know, tookanother week off'cause I want to
mm-hmm.
There's, there's myharmonization.
Mm-hmm.
Tony Robbins calls itharmonization.
Love that.
Yeah.
People are so worried, oh gee, Ican't do that because my work
life balance.
Oh, it's not a balance for sure.
If you're being a terribleparent ignoring your kids, well,
there's a problem there.
Sure.
That's just, you're ignore.
(14:36):
That's not about balance.
That's just, don't ignore yourkids, please.
So when you see it that way,that you're gonna do certain
things and you're gonna worryabout, not worry about the
concept so much.
Mm-hmm.
Ask the questions, am I spendingenough time with my kids?
Answer is yes.
Great.
We're good.
Now, I wasn't taking week onweekends off when I started
(14:57):
because I couldn't.
Yeah, exactly.
I was, I was not working all daySaturday.
No.
Because I was spending time withmy kids and driving them all
over the bloom place for allsorts of stuff, but I was doing
a couple hours here and there.
I wasn't like, oh no, I can't doa thing on a Saturday.
Well, I've got to, yeah.
So I just did and I did what Ineeded to do and sometimes I was
putting three or four hours inon a Saturday and sometimes
Saturday night, but I was stillspending all day with my kids,
(15:20):
taking'em to sports and stuff.
So I wasn't saying, you knowwhat kid, you're gonna sit in
the room and I'm gonna work allday Saturday.
Yeah.
It's about just fitting it in.
Yeah.
Sunday I take, I, I always tookSundays off.
That, that because the Lordstays, so I take Sundays off.
Mm-hmm.
But.
Would I do a bit here and there?
Yes.
I'd do a live here and there orwhatever.
If I needed to, I wanted to, Icould, right?
Yeah.
But generally, Sunday was myday.
(15:41):
But I did message people and Ibooked calls on Sundays.
Right.
Because I, I was like, well, Ineed to book some calls because
I don't have my calls booked forsa you.
So I did what it took, but Inever sat around thinking, oh my
gosh.
'cause I love what I do.
So, yeah, that's, so, likeyesterday, I took the day off.
It's Easter Monday.
I thought I'm taking the dayoff.
I'm gonna take my kids on a aday trip.
We had a great time.
Nice.
So I did.
(16:02):
'cause I wanted to, I alwaystake Easter Monday off actually.
Yeah.
I like having two days.
Okay, nice.
But you know what?
I don't take a lot of time offduring Christmas.
Yep.
I take Christmas and Boxing Dayand maybe another day that's all
I wanna take off.
Yeah.
Because December's one of mybiggest months, so why would I
take December summer off?
Right?
Because I don't think like otherpeople, oh, I don't think, gee,
(16:22):
December's coming is gonna be aterrible one.
Don't work.
I'm like, December's one of mygreatest months.
I work really hard in December.
So when you lose all these.
So-called imposed needs.
Yeah.
Your life is better.
Nice.
Yeah.
And, and what I'm hearing yousay is very linked to the
concept of our show.
(16:43):
By doing it for you.
By you, because of you.
Yeah.
What is best for you?
It's not, this is what you needto do.
What works for you is what'sgoing to work for everything
that you do because it's inalignment and you've gotta play
with it.
You've gotta understand, likeyou were saying, I, yes, I do
(17:05):
Sunday, but I block it off or Itake the time off, but it
doesn't mean I'm like, no workthat doesn't resonate for you.
And well, now I take Sundays offand maybe I'll answer an email.
Okay.
See that was when I'm you.
The thing is this, there'sphases.
So when I wasn't, ah, do youunderstand?
(17:25):
When I first got online, I'mlike, this has to work.
Why would I be like, Jean, I'mnot making any money.
I'm drowning in debt, but I'mnot gonna work.
No.
Right, exactly.
People need to have a sense ofurgency about the context of
their lives.
Does that make sense?
So what I'm surprised by is thatpeople are in debt, the
businesses aren't working.
But they have all thesenon-negotiables.
(17:45):
I'm like, well, no.
This is not the time for anon-negotiable.
Yes.
Does that make sense?
Yeah, absolutely.
You, I, when you get moresuccessful and you get more
help, then you'renon-negotiables.
Like there's certain things Iwill not do.
I'll have a team member do it, Ijust won't do it.
Sure.
But I used to do it.
Now that's my non-negotiablebecause I have to get things off
my plate.
Right.
But before I was like, no, I'mjust gonna do whatever it takes.
(18:05):
And even now I'll do things if ateam member can't, okay, I'll do
it then.
Right?
They're sick or whatever, youknow?
Of course I'm not gonna be, no,I'm not gonna do it.
It needs to be done.
But.
Things change as the phases.
Then you learn that.
Now some people are not good atletting go stuff.
Yeah.
And it's like, wait a minute,you should hire somebody to do
that.
And they're like, oh wow.
That's right.
Okay.
So you wanna see where you'reearning more money, right.
(18:29):
Then you can hire more people,but don't just try to get rid of
everything all at once.
'cause that doesn't work either.
Right.
But then there's a newnon-negotiable.
The non-negotiable is, okay,there's a certain task I used to
do.
Now I don't do that.
My assistant does that.
Right.
Okay.
And then that's when you, whenyou start to slowly delegate
stuff, but not just throw thingsat people and go.
(18:49):
Now, that's the other thing.
Some people earn a bit of money.
Usually it's 30 K months.
When people earn 30 K months,they think they're the king of
the world.
That's great to earn 30 Kmonths.
That's not like you don't juststop doing everything at that
point.
Right.
Okay.
That's, I notice 23rd, there's,I'm so rich, I'm just gonna.
Everything getting ready to doeverything.
So they just start handing stuffoff without training people
(19:11):
properly, because they're like,I'm not gonna do any, I'm gonna
get a personal assistant, I'mgonna, but they're not training
these people.
Yeah.
They're not integrated to dowhat they need to do.
So then the business goes under.
Yeah, and then they always sayto me, yeah, I shouldn't have.
I was like, yeah, you shouldn'ttaken your finger off that
pulse.
Yeah, exactly.
You're gonna be in there.
Your finger in the pie.
You have to be in there watchingyour business.
But people like to just.
(19:32):
They think they're gonna handtheir business off to a Filipino
va.
That VA can run your business.
They would not be a Filipino VAmaking X amount per dollars.
Per per hour.
Great point.
Great point.
Totally, totally love whatyou're saying.
Not fair either.
Yeah, exactly.
On either end, a hundredpercent.
It's not fair to throw, say tosome person here, just run my
(19:53):
business for me.
This is not no that.
You have to train them for eachtask and they do certain things
and that's it.
Right.
So, so is that what you do issupport people?
I can see this being a reallyimportant piece because
leadership and owning a businessare so, so important, and to do
(20:15):
it in a way that continues ifyou are interested in a growth.
Of a business, there are keyelements that you need to
understand, and so havingsomebody like yourself, is that
the type of thing that you helppeople with, is discovering
those parts and I mean, that'slike a, an add-on.
Okay.
The main thing we help with isgetting clients with no ads.
(20:39):
Okay.
And if people come into my year,yes, it's everything.
It's gotcha.
Delegation when you, you know,how, how to hire somebody, how
to, well, we actually train theVAs for our higher end client.
Oh, okay.
Sure.
Your clients.
We can, they can send, we justwant it to be as easy as
possible for our clients.
So I actually created.
(21:00):
One of my team members trains myclients' VAs for messaging.
'cause that's the hardest thing.
Oh, beautiful.
Yep.
Yeah.
So we really want it to, like,I, I, I want my clients to make
it easier for them than it wasfor me.
I.
Hmm.
Because for me it was a lot ofwork.
Yes, you have to do the work.
And I'm always thinking, how canwe shortcut this and make them
not go through all that really,really hard?
'cause most people can't do whatI do, and I know that.
(21:24):
Yeah.
I, I know that.
Yeah.
So instead of saying, well, justdo what I did.
Well, let's do the path that Idid, do the path that I did.
You have to have resilience andgrit, and you have to do some
work.
Of course, we're gonna help youmake it a little bit easier than
what I had to figure out formyself.
So we'll show you how to hireperson.
We will actually help train theperson.
(21:44):
Mm-hmm.
But, but there's, yes, there'slead there.
There's all sorts of things.
It's not just, here's themarketing, it's also, it's also
about developing a mindset of,of not complaining about
everything.
Mm-hmm.
When I hear myself complainingabout stuff, I'm like, okay,
stop.
Yeah, that is not a goodmindset.
I used to be a big complainerand certainly it's part of my
(22:04):
personality, but I'm like, stop.
Okay.
Yeah.
Go back to the gain, go back tothe gratitude of everything
that's going well, becauseeverything is going well.
I mean, I'm so grateful for mybusiness, but we get to this
point, all people, all humanbeings do this.
Yeah.
That we start seeing, oh, that'sa problem, but wait a minute.
What?
What about, what's going right?
Yeah.
So we try to teach our clientsalso like, let's look at the
(22:26):
gain.
What is going on that'sfantastic here, and build on
that.
There's a lot of mindset.
Also, I must say, being a goodleader is not easy for anyone.
Nope.
Because we're human beings.
Yep.
That's just a fact.
Yep.
There's all this stuff aboutbeing a good leader.
I love it.
'cause I was a leadership coach.
However, let's be realpracticing that on a daily basis
(22:49):
with all the annoyance we havein life and being tired and kids
and husbands and relationshipsand health and everything.
Yeah.
You know, to then say, okay, Ihave a business and I gotta be a
good leader.
The people that are working withme and my clients, that's an
extra job and it's important I.
Yeah.
Yeah.
It's pivotal.
Yeah.
Yeah.
Yeah.
(23:09):
And that goes back to, again,making sure you look after
yourself, for you, by you,because of you as the center
point.
Because when you forget aboutyourself and what's important
for you, then the, the threadstarts to unravel.
Mm.
So.
Giving back time to yourself.
(23:30):
One last question before wedepart.
What kind of impact do you wantto create?
You know, my purpose, I have a40 year purpose.
Yay.
And I started last year, but I,I was already on it, but I
actually had a coach, two co itwo coaches.
(23:51):
I actually have, like, I'm in a,with a mentor now about my, just
about my purpose because onceyou make money.
After the first million, youknow, you have to, I always had
purpose so I can make the secondand third and blah, blah, blah.
But after a while it's like,okay, you're out of the
survival.
Mm-hmm.
(24:12):
And you get on the highers, youknow, Maslow's hierarchy.
Yeah.
When you're thinking more aboutwhat is my purpose?
Yeah.
I have several purposes.
There's my purpose for my kids,my spirituality, and other
people.
Yeah.
So for the world, my 40 yearpurpose is to help as many
people on this earth to thriveand prosper.
Hmm.
(24:32):
Especially with AI coming.
Mm-hmm.
Okay.
So that's my purpose.
So that purpose is also in mycoaching.
It's not just, Hey, pay me somemoney and we're gonna help you.
It's like we really care aboutmy clients.
Mm-hmm.
And others.
Mm-hmm.
Thriving that this is gonna workprospering, because what's the
point?
Otherwise, why?
(24:53):
Why, right?
Why would it be like, Hey, payme money and Sure we're gonna
make you help you make money.
You know, that's, yeah.
There's no heart in it.
It won't work.
Yeah.
And by the way, human beingsoften don't do the work.
Okay.
So we are there also to trainand you know, coach on the
mindset of doing the work.
'cause it is so easy to say,sure, I'll pay you money.
(25:14):
And then people think it's gonnabe a magic wand.
Some work has to be done right?
Absolutely.
A hundred percent.
A hundred percent, yeah.
Do you find that that's a big,um, change that's happened over
time in terms of the work ethic?
No, I think that human beingsare, generally, it's, they,
they, you know, some, we havegreat clients.
(25:36):
I have high achievers.
High achievers generally do thework.
Yeah, that is great.
Yeah.
Um, we've gotten more and moreand more high achievers'cause I
attract that.
Okay.
We have a lot of coaches aidingand abetting.
We have different coaches aidingand abetting the work getting
done.
So it's not like, Hey, go do thework.
I, I think that's obnoxious togo, just go, just do the work.
Yeah.
(25:56):
Yeah.
But how do I do the work wellhere?
Yeah.
Exactly.
Help you.
Does that make sense?
So Yeah, totally.
I'm obnoxious to tell people,just go do the work.
No training, but just go figureit out.
Yeah.
Which is what people to me, andI did figure it out, but.
I'm not the average person.
Right.
So I did just share all figureit out.
But why should they when theypay money, you know?
Yes.
You do need to do some work.
We will help.
(26:17):
Yeah.
We have all sorts of coachesaiding and abetting, as I said.
Yeah.
And there's a point, I mean,most people in my program, we
have a 90% success rate.
That's enormous.
Huge.
Yeah.
Huge.
10%.
10% of people refuse, even withall of our coaching, they don't
wanna do the work.
They want a magic.
They just want it to, yeah.
They want a client to just dropon their threshold with no work.
(26:40):
Mm-hmm.
Yeah.
That's just, no, I'm not saying10% of my clients want that.
Yeah.
That's not it.
But I, I'd say 10%.
It's pretty good though.
90% is a very high, high.
It's a great, yeah.
Well, and quite frankly, I, Ibelieve it's because.
Your passion exists, your driveexists.
(27:02):
You are unique, and as a result,all those pieces that you
continue to put together, you'rea learner.
You always have somebody that'shelping you because you know
there is no finish line becauselife is about learning and
everybody who comes into yourcircle will benefit.
There's no doubt about that.
I can feel that.
Thank also my podcast.
(27:24):
Thank you.
The podcast is just a freething.
I just get guests and there's nonothing being sold there.
Mm-hmm.
It's not even about my business,it's about general, general
stuff, because I really have amission to educate people.
Yeah.
And also I earn a learn a lot.
I learned, so I know on my ownpodcast.
So it's all a win.
But thank you for that becausethat's my mission, is that that,
(27:47):
that when people come in,they're better off.
Yeah.
Having met me and my team,'causeit's not just me, my team is of
course incredible.
We have the best team ever.
It's, it's a few good coachesthat are specialists.
Mm-hmm.
In what they do.
So yeah, I'm passionate aboutthis and you know, we just do
our best Now do we get a couplebad clients here and there?
(28:08):
Well, yeah, I'll be honest andI'm just gonna say this'cause
nobody admits to this onpodcasts.
Yeah, yeah.
But you've had bad clients,right?
Yep.
Absolutely.
Yeah.
Nobody wants to admit to that.
Yeah.
There are clients that come in.
This is rare, that are not greatclients.
Yeah.
And I just wanted to put thatout there.
(28:28):
'cause I think people feel thisguilt that they attract certain
clients sometimes and they feellike shame, ashamed and there's
shame.
There's no shame that you're notbatting a hundred.
Yeah, exactly.
That's how.
How else do you learn?
How else do you learn?
Well, I mean also, you know,some people come in and they
look like they're going to dothe work and then Yeah, for
sure.
Right.
So I just wanted to put thatout.
(28:50):
There're all people, allbusinesses.
Yep.
Get clients that are not thebest clients all the time.
Absolutely.
And I'd be lying if I said thatevery single client that came in
was just amazing.
We have had some bad clients inthe years.
Yep.
It's happened.
Yeah.
And you do feel like, gee, howdid that happen?
And why?
Why?
Why did we attract this?
Because it's just a numbers,yeah.
(29:11):
Numbers thing.
Yep.
Yeah.
No, totally.
And thank you for bringing thatup because I.
This is what this show is about,and I'm sure your show too is
all about what's real and we'renot making things up here.
This you're speaking from yourheart.
I'm speaking from my heart.
We are having a conversation,and if you have been watching
(29:33):
our show or.
Following us.
We are so grateful to have you.
I want you to make sure youcheck the show notes because all
the information on how tocontact John is in the show
notes.
Make sure that you reach out.
Do you have any final thoughtsyou would love to share with our
audience today before we depart?
(29:56):
Very quickly.
You are worthy and ready rightnow.
Now, NOW.
Right now, you're worthy andready.
Stop doing billions ofcertifications and waiting to
position yourself to be worthyand ready.
You're worthy.
You're ready right now.
Take the step and put your footin the door.
Thank you for that.
That gave me chills.
Beautiful.
(30:17):
Have a wonderful day everyone.
Take care of yourselves andremember, thrive after 45.
Take care.
Bye.
Hello and welcome to ThriveAfter 45, the podcast where we
redefine the significance of youfor you by you because of you.
My name is Denise Drink Welter,and I'm a midlife renewal coach
to help women embrace theirpower purpose.
Potential.
This show is your space toexplore what's possible when you
(00:23):
prioritize you Through inspiringconversations, expert insights,
and real stories.
We'll uncover how to navigatetransitions, rediscover joy and
thrive inside and out.
It is time to let go of guiltand fully embrace the life
that's waiting for you.
This is the Thrive after 45podcasts.
(00:46):
It is your time to thrive foryou by you because of you.
It is an honor and a privilegeto welcome Jean ler to the
Thrive after 45 podcasts today.
Jean's story is one of deepresilience.
Bold reinvention and a powerfulreminder that it's never too
(01:09):
late to claim the life youdeserve.
Starting over as a single momwith nothing but a vision and a
strong sense of purpose.
John built a million dollarbusiness in just 17 months
entirely through organicmarketing.
Since then.
She scaled to multi-millions andhelped nearly 500 coaches and
(01:34):
consultants do the same allwithout sacrificing her time,
her peace, or the preciousmoments that matter most with
her children.
Today, John is a sought afterbusiness coach and private label
advisor to the top CEOs andthought leaders.
But what truly sets her apart isher mission.
(01:59):
To help others prosper byturning their personal knowledge
into powerful coaching offers,creating income, impact, and
freedom in the process.
Her work is about so much morethan making money.
It's about reclaiming your time,your energy, and your sense of
possibility.
(02:19):
John knows firsthand what itfeels like to live in lack of
money, confidence.
Or direction, and she's made ither mission to help others break
through those same barriers.
This conversation is not justabout business, it's about
thriving from the inside out.
Remembering your time, yourvoice and your dreams are worth
(02:44):
prioritizing, especially after45.
John, welcome to the show.
We are so excited to have thisconversation today.
I'm excited to be here and Ilove that it's, you know, after
45, so we all have to admit toat least that we're 45.
Right.
I love that because I also havea lot of listeners who are not
(03:06):
45, but they are expanding theirhorizons, having conversations
and having information flow in.
That gives them new nuggets thatthey can start before 5 45.
Absolutely.
Yeah.
Yeah.
I mean, at 45 I was nowhere.
I mean, I even, I was nowhere at45, you know, like I was 54 when
(03:29):
I first, well, I was alreadycoaching for eight years.
True.
But I mean, as far as.
Really becoming successful.
It started when I was 54.
I turned 60 a week ago.
So yeah, I mean for people are45 or under and you know, God
bless you, you have so much moretime than I did to, to work
things out, you know?
'cause time is process.
(03:50):
You need some time to process.
Make sense?
Absolutely.
Yeah.
Absolutely.
Absolutely.
I think there's a, a factor, andI'm gonna call it a, a wisdom
factor.
I know a lot of people think ofit as a maturity factor, but I
call it a wisdom factor becausewe've experienced life and we
take those golden nuggets oflearning that have happened, and
(04:11):
there's just an opportunity forus to use that in a new way as
we continue to age and evolve, Icall it.
Does that make sense?
Yeah.
Age is not a good word.
Progress, of course.
Of course, you know, there isaging that goes on.
But I think we, when we think ofaging, you could say, oh, well,
(04:32):
you know, wines age well and youknow, but I think aging makes
people think of decline, right.
Instead of progressing.
Yeah.
I love that age.
We all age every day.
We're all absolutely right.
But you're right.
The way the context has beenperpetrated for so long, it's
(04:54):
like even I've talked todifferent people even about, um,
birthday cards, right?
Go take a look at the birthdaycards and mm-hmm.
The jokes are all there, butit's like, whoa, that's not what
is happening anymore.
And I love that.
We get to experience itdifferently because we choose.
Right, right.
And there is a thing that, youknow, it's a, a, a thing that we
(05:17):
are declining every day, butactually we're not declining
every day because we arelearning.
And therefore, if we're learningmore, you know, that there's
this book written about, I thinkit was called The Marvels of the
Middle Aged Mind, or somethinglike The Wonders, or, and I read
it about.
Probably 12 years ago or more.
(05:37):
And um, and it was just howpeople when they get older are
actually smarter.
It's easier for us to, we haveso much knowledge that some of
these young people might besmart about like the processes
because they're, they'relearning tech, but they don't
have all that other smart stuffthat's called experience and
learning from experience in theyears of that.
So when people say every day isjust one big decline, not
(05:59):
really.
'cause we are learning.
I don't feel like I'm declining.
I feel like I'm, I'm learningevery day.
I'm getting better at a lot ofthings.
Perhaps my body might be aging.
Well, it is, you know, for sure.
But I, I do what I can to slowthat down.
But I, I don't think it's like,oh, every day is just one big
decline.
It should be, when does thatstart, you know, when are we
(06:20):
declining?
Because they figured out, youknow, that people, their brains
actually become adult at the ageof 32.
So from that point, you were.
Growing and then you're adult,but you certainly weren't
declining before.
You're fully formed as an adultin your brain.
So I, I don't really get allthat.
And I think that we are toobasing our beliefs on what the
scientists say now.
Right.
(06:40):
But what I know about myself isI have progressed so much since
the age of 54, just in wealth,in experience helping people in,
in, in, in looking after myselfeven better.
Um.
For sure.
I look younger, you know, when Iwas 54.
We always look younger, but, youknow, um, I think that if we
(07:01):
just give in to, oh, well, youknow, you know, I didn't give
in.
That's why I don't look 60.
Right.
Because I don't, and I know Idon't.
And, and isn't it incrediblethat we get to make those
decisions?
Yes, yes.
The power lies within you, foryou, by you because of you.
The whole context of our show isthat your decisions, your
(07:23):
choices, the opportunities thatabound as a result of our world
and where things are at.
Even.
Even there.
Conversation today, I would nothave done this.
10 years ago, there's no way Iwould've been on a podcast,
creating a podcast, having thesepowerful conversations because I
was not at a point in time in mylife that I was available for
(07:48):
that I am now, and I'm choosingthis course and providing the
context of our conversations,the brilliance, the wisdom.
Bringing it into a wideraudience for all to benefit
from.
I would not have done this 10years ago.
Are you kidding me?
(08:08):
Somebody would've said, Denise,you gotta do a podcast.
I'm like, pardon?
Done it.
It was so rare.
I mean, podcasts were not thatcommon.
10 years ago they, they existed,but it was like, wow.
A podcast.
Everybody has a podcast now.
Yeah.
Almost, it feels like almosteverybody has a podcast now.
Maybe it's just coaches thathave a podcast Now.
(08:30):
Do you have a podcast?
I do.
I started it a year and fourmonths ago, but before everybody
was saying, get a podcast, and Iwas not, I was not on that
mission yet.
I just thought, no, I have lotsto do and if I'm going to do a
podcast, I'm gonna wanna reallybe into it, that it's not a
burden.
So I waited till I had a theme.
I thought, okay.
And so it really goes wellbecause I have people help me
(08:53):
with it.
And it's not, not stressfulbecause I got a team in place.
Because I thought I can't addsomething, if it's gonna create
more work, because where do youfind that?
So I have a podcast, I havemanagers, producers, all sorts
of people doing it.
I just turn up and I do speakwith the people beforehand to
make sure it's a fit, becauseonly I can do that, of course.
But yeah, no, I mean, I agree.
(09:14):
I, there's a lot of things Iwouldn't have done, you know,
over well.
10 years ago because, well, Ididn't have the mindset, I
didn't have the resources, itdidn't have the money to afford
certain things to then, then itwould would've been like, I
would've had to do everythingmyself.
And then you can only fit somuch in the more money you make,
the more you can hire people andthe more you can create.
That's what people don't get.
Right.
You're not just keeping all thatmoney, you're putting that money
(09:36):
out then to build it.
And, and like this year is mygoal to 10 x.
So I have to hire more people.
I have to do less of certainthings.
Uh, you can't 10 x right away.
Of course you've got a two x andtwo x, two x for a long time,
maybe three x and then, youknow, but 10 Xing is a different
whole mentality.
So, so how, so let's dig intothat a little further.
(09:57):
How do you build the capacity tounderstand that journey of
growth in, in business?
Let's say you need coaches, youcannot do this yourself.
I am a huge, obviously Icouldn't be where I am now
without coaches and mentors.
Mm-hmm.
I, I am always seeking helpbecause I don't know everything
(10:20):
and there is no way on thisearth that I would've gotten
where I am alone.
Mm-hmm.
Same way that Michael Jordanwouldn't be who he would, who he
was is without Tim Grover neverwould've happened.
Right.
It never would've happened.
He was a great guy, but TimGrover was a large part of his
success.
Let's be real.
Kobe Bryant.
A lot of those people, you know,uh, the book, relentless by Tim
Grover.
(10:41):
I don't know that book, butgreat book.
I'm going to check it out.
Yeah, I mean, we know that, thatthose great superstars of sports
and everything, of course mightnot have been where they are
without their coaches.
I'm pretty sure they wouldn'tbe.
Right.
Just the.
Mindset, everything.
Then they had their otherpersonal trainers as well as the
(11:02):
mindset people.
So would I be where I am?
Absolutely not.
Do I still have mentors andcoaches now?
Yes.
I'm always looking for my nextone for what I need.
Mm-hmm.
Um,'cause I, you know, I alwaysthink, okay, I have a gap here.
Now there's that, you know.
You cannot get anywhere withoutother people's knowledge.
It just won't happen.
Right.
So how do you figure that out?
You have coaches advising youand you, you, you just, you
(11:24):
figure it out yourself, butit's, yeah.
Okay.
I mean, I didn't figure thisout.
I, I realized, I did realizethough that, you know, okay, I
need to, 10 x was not the, youcan't 10 x right away, right.
Right's.
Just a myth.
This whole thing of the GrantCardone Cenex right away.
It's not true.
You need to get something goingwhere you have material, you
have something, then you two x,then you might, you know, two,
(11:45):
and, and for a while, you two xfor a while until you are ready
where you have resources whereyou're like, okay, I'm doing a
bunch of stuff that if I stopdoing that, got the time, I
could build other things, but Ineed people to take those jobs
on.
And often you'll have a littlebit of a dip, which is scary for
people.
Know.
Mm-hmm.
Mm-hmm.
So, um, and then you will getgreat people working for you and
(12:06):
then they'll stop doing, youknow, everybody's hard to get
good help when you do get goodhelp, they'll be good for a
while and then they might not.
And so that whole thing, youdon't plug a team and you train
people, you get them good andyou keep training, keep training
and then, or at another one andthen they might go on.
You know, it's human beings arenot robots.
Right, right.
Good point.
Now, pretty soon we are be able,gonna be able to use bots for a
(12:28):
lot days.
And some of that's a good thingbecause people aren't gonna do
their jobs properly.
Well, then a bot should gettheir job.
That's just the way I think.
Okay.
Okay.
Yeah.
So how do you find, or how doyou make balance in your life?
Because I know family'simportant.
I know your time is important,your downtime is important.
(12:50):
How do you keep all the balls inthe air?
Do you go heavy, hard and thentake breaks?
How does that work for you andhow did you figure that out?
Okay, so I don't sit around likemost people figuring stuff out.
That's because that's twoquestions about how do I figure
that out?
And I love your, your like veryorganized way of questioning and
(13:11):
I have to say that.
I don't sit around thinking,gee, how am I gonna do this?
Yeah.
Because when I first started itwas like, okay, you just have to
do this.
I didn't sit around thinking, ohgee, where's my work-life
balance?
Yeah.
I need to make money.
I'm drowning in debt.
Yeah.
I got two children.
The work-life balance, that's,that's not something that comes
into it.
People are so worried aboutthat.
(13:32):
There is no balance.
Mm-hmm.
Here's the, here's the, thewhole thing.
There is no balance.
There isn't.
Just, you're working or you'renot.
Mm-hmm.
You're taking time off or you'renot.
But if you are worried about theconcept of balance, there's a
problem.
That's the problem.
You're so worried.
Everybody's so worried aboutthat.
(13:53):
Do you think I care aboutwhether my life was balanced or
not?
No.
I have a great life and all Iknow is it's fantastic.
And if I'm working more thanother people, well it's'cause I
want to.
Right.
And I sit around going, oh gee,if I wanna take, then I'll just
take off 10 days and go toDubai.
Mm-hmm.
There's my be and then I'm like,okay, well I'm not working for
10 days here and there tiny bit.
(14:16):
Sure.
Actually.
And then I, you know, tookanother week off'cause I want to
mm-hmm.
There's, there's myharmonization.
Mm-hmm.
Tony Robbins calls itharmonization.
Love that.
Yeah.
People are so worried, oh gee, Ican't do that because my work
life balance.
Oh, it's not a balance for sure.
If you're being a terribleparent ignoring your kids, well,
there's a problem there.
Sure.
That's just, you're ignore.
(14:36):
That's not about balance.
That's just, don't ignore yourkids, please.
So when you see it that way,that you're gonna do certain
things and you're gonna worryabout, not worry about the
concept so much.
Mm-hmm.
Ask the questions, am I spendingenough time with my kids?
Answer is yes.
Great.
We're good.
Now, I wasn't taking week onweekends off when I started
(14:57):
because I couldn't.
Yeah, exactly.
I was, I was not working all daySaturday.
No.
Because I was spending time withmy kids and driving them all
over the bloom place for allsorts of stuff, but I was doing
a couple hours here and there.
I wasn't like, oh no, I can't doa thing on a Saturday.
Well, I've got to, yeah.
So I just did and I did what Ineeded to do and sometimes I was
putting three or four hours inon a Saturday and sometimes
Saturday night, but I was stillspending all day with my kids,
(15:20):
taking'em to sports and stuff.
So I wasn't saying, you knowwhat kid, you're gonna sit in
the room and I'm gonna work allday Saturday.
Yeah.
It's about just fitting it in.
Yeah.
Sunday I take, I, I always tookSundays off.
That, that because the Lordstays, so I take Sundays off.
Mm-hmm.
But.
Would I do a bit here and there?
Yes.
I'd do a live here and there orwhatever.
If I needed to, I wanted to, Icould, right?
Yeah.
But generally, Sunday was myday.
(15:41):
But I did message people and Ibooked calls on Sundays.
Right.
Because I, I was like, well, Ineed to book some calls because
I don't have my calls booked forsa you.
So I did what it took, but Inever sat around thinking, oh my
gosh.
'cause I love what I do.
So, yeah, that's, so, likeyesterday, I took the day off.
It's Easter Monday.
I thought I'm taking the dayoff.
I'm gonna take my kids on a aday trip.
We had a great time.
Nice.
So I did.
(16:02):
'cause I wanted to, I alwaystake Easter Monday off actually.
Yeah.
I like having two days.
Okay, nice.
But you know what?
I don't take a lot of time offduring Christmas.
Yep.
I take Christmas and Boxing Dayand maybe another day that's all
I wanna take off.
Yeah.
Because December's one of mybiggest months, so why would I
take December summer off?
Right?
Because I don't think like otherpeople, oh, I don't think, gee,
(16:22):
December's coming is gonna be aterrible one.
Don't work.
I'm like, December's one of mygreatest months.
I work really hard in December.
So when you lose all these.
So-called imposed needs.
Yeah.
Your life is better.
Nice.
Yeah.
And, and what I'm hearing yousay is very linked to the
concept of our show.
(16:43):
By doing it for you.
By you, because of you.
Yeah.
What is best for you?
It's not, this is what you needto do.
What works for you is what'sgoing to work for everything
that you do because it's inalignment and you've gotta play
with it.
You've gotta understand, likeyou were saying, I, yes, I do
(17:05):
Sunday, but I block it off or Itake the time off, but it
doesn't mean I'm like, no workthat doesn't resonate for you.
And well, now I take Sundays offand maybe I'll answer an email.
Okay.
See that was when I'm you.
The thing is this, there'sphases.
So when I wasn't, ah, do youunderstand?
(17:25):
When I first got online, I'mlike, this has to work.
Why would I be like, Jean, I'mnot making any money.
I'm drowning in debt, but I'mnot gonna work.
No.
Right, exactly.
People need to have a sense ofurgency about the context of
their lives.
Does that make sense?
So what I'm surprised by is thatpeople are in debt, the
businesses aren't working.
But they have all thesenon-negotiables.
(17:45):
I'm like, well, no.
This is not the time for anon-negotiable.
Yes.
Does that make sense?
Yeah, absolutely.
You, I, when you get moresuccessful and you get more
help, then you'renon-negotiables.
Like there's certain things Iwill not do.
I'll have a team member do it, Ijust won't do it.
Sure.
But I used to do it.
Now that's my non-negotiablebecause I have to get things off
my plate.
Right.
But before I was like, no, I'mjust gonna do whatever it takes.
(18:05):
And even now I'll do things if ateam member can't, okay, I'll do
it then.
Right?
They're sick or whatever, youknow?
Of course I'm not gonna be, no,I'm not gonna do it.
It needs to be done.
But.
Things change as the phases.
Then you learn that.
Now some people are not good atletting go stuff.
Yeah.
And it's like, wait a minute,you should hire somebody to do
that.
And they're like, oh wow.
That's right.
Okay.
So you wanna see where you'reearning more money, right.
(18:29):
Then you can hire more people,but don't just try to get rid of
everything all at once.
'cause that doesn't work either.
Right.
But then there's a newnon-negotiable.
The non-negotiable is, okay,there's a certain task I used to
do.
Now I don't do that.
My assistant does that.
Right.
Okay.
And then that's when you, whenyou start to slowly delegate
stuff, but not just throw thingsat people and go.
(18:49):
Now, that's the other thing.
Some people earn a bit of money.
Usually it's 30 K months.
When people earn 30 K months,they think they're the king of
the world.
That's great to earn 30 Kmonths.
That's not like you don't juststop doing everything at that
point.
Right.
Okay.
That's, I notice 23rd, there's,I'm so rich, I'm just gonna.
Everything getting ready to doeverything.
So they just start handing stuffoff without training people
(19:11):
properly, because they're like,I'm not gonna do any, I'm gonna
get a personal assistant, I'mgonna, but they're not training
these people.
Yeah.
They're not integrated to dowhat they need to do.
So then the business goes under.
Yeah, and then they always sayto me, yeah, I shouldn't have.
I was like, yeah, you shouldn'ttaken your finger off that
pulse.
Yeah, exactly.
You're gonna be in there.
Your finger in the pie.
You have to be in there watchingyour business.
But people like to just.
(19:32):
They think they're gonna handtheir business off to a Filipino
va.
That VA can run your business.
They would not be a Filipino VAmaking X amount per dollars.
Per per hour.
Great point.
Great point.
Totally, totally love whatyou're saying.
Not fair either.
Yeah, exactly.
On either end, a hundredpercent.
It's not fair to throw, say tosome person here, just run my
(19:53):
business for me.
This is not no that.
You have to train them for eachtask and they do certain things
and that's it.
Right.
So, so is that what you do issupport people?
I can see this being a reallyimportant piece because
leadership and owning a businessare so, so important, and to do
(20:15):
it in a way that continues ifyou are interested in a growth.
Of a business, there are keyelements that you need to
understand, and so havingsomebody like yourself, is that
the type of thing that you helppeople with, is discovering
those parts and I mean, that'slike a, an add-on.
Okay.
The main thing we help with isgetting clients with no ads.
(20:39):
Okay.
And if people come into my year,yes, it's everything.
It's gotcha.
Delegation when you, you know,how, how to hire somebody, how
to, well, we actually train theVAs for our higher end client.
Oh, okay.
Sure.
Your clients.
We can, they can send, we justwant it to be as easy as
possible for our clients.
So I actually created.
(21:00):
One of my team members trains myclients' VAs for messaging.
'cause that's the hardest thing.
Oh, beautiful.
Yep.
Yeah.
So we really want it to, like,I, I, I want my clients to make
it easier for them than it wasfor me.
I.
Hmm.
Because for me it was a lot ofwork.
Yes, you have to do the work.
And I'm always thinking, how canwe shortcut this and make them
not go through all that really,really hard?
'cause most people can't do whatI do, and I know that.
(21:24):
Yeah.
I, I know that.
Yeah.
So instead of saying, well, justdo what I did.
Well, let's do the path that Idid, do the path that I did.
You have to have resilience andgrit, and you have to do some
work.
Of course, we're gonna help youmake it a little bit easier than
what I had to figure out formyself.
So we'll show you how to hireperson.
We will actually help train theperson.
(21:44):
Mm-hmm.
But, but there's, yes, there'slead there.
There's all sorts of things.
It's not just, here's themarketing, it's also, it's also
about developing a mindset of,of not complaining about
everything.
Mm-hmm.
When I hear myself complainingabout stuff, I'm like, okay,
stop.
Yeah, that is not a goodmindset.
I used to be a big complainerand certainly it's part of my
(22:04):
personality, but I'm like, stop.
Okay.
Yeah.
Go back to the gain, go back tothe gratitude of everything
that's going well, becauseeverything is going well.
I mean, I'm so grateful for mybusiness, but we get to this
point, all people, all humanbeings do this.
Yeah.
That we start seeing, oh, that'sa problem, but wait a minute.
What?
What about, what's going right?
Yeah.
So we try to teach our clientsalso like, let's look at the
(22:26):
gain.
What is going on that'sfantastic here, and build on
that.
There's a lot of mindset.
Also, I must say, being a goodleader is not easy for anyone.
Nope.
Because we're human beings.
Yep.
That's just a fact.
Yep.
There's all this stuff aboutbeing a good leader.
I love it.
'cause I was a leadership coach.
However, let's be realpracticing that on a daily basis
(22:49):
with all the annoyance we havein life and being tired and kids
and husbands and relationshipsand health and everything.
Yeah.
You know, to then say, okay, Ihave a business and I gotta be a
good leader.
The people that are working withme and my clients, that's an
extra job and it's important I.
Yeah.
Yeah.
It's pivotal.
Yeah.
Yeah.
Yeah.
(23:09):
And that goes back to, again,making sure you look after
yourself, for you, by you,because of you as the center
point.
Because when you forget aboutyourself and what's important
for you, then the, the threadstarts to unravel.
Mm.
So.
Giving back time to yourself.
(23:30):
One last question before wedepart.
What kind of impact do you wantto create?
You know, my purpose, I have a40 year purpose.
Yay.
And I started last year, but I,I was already on it, but I
actually had a coach, two co itwo coaches.
(23:51):
I actually have, like, I'm in a,with a mentor now about my, just
about my purpose because onceyou make money.
After the first million, youknow, you have to, I always had
purpose so I can make the secondand third and blah, blah, blah.
But after a while it's like,okay, you're out of the
survival.
Mm-hmm.
(24:12):
And you get on the highers, youknow, Maslow's hierarchy.
Yeah.
When you're thinking more aboutwhat is my purpose?
Yeah.
I have several purposes.
There's my purpose for my kids,my spirituality, and other
people.
Yeah.
So for the world, my 40 yearpurpose is to help as many
people on this earth to thriveand prosper.
Hmm.
(24:32):
Especially with AI coming.
Mm-hmm.
Okay.
So that's my purpose.
So that purpose is also in mycoaching.
It's not just, Hey, pay me somemoney and we're gonna help you.
It's like we really care aboutmy clients.
Mm-hmm.
And others.
Mm-hmm.
Thriving that this is gonna workprospering, because what's the
point?
Otherwise, why?
(24:53):
Why, right?
Why would it be like, Hey, payme money and Sure we're gonna
make you help you make money.
You know, that's, yeah.
There's no heart in it.
It won't work.
Yeah.
And by the way, human beingsoften don't do the work.
Okay.
So we are there also to trainand you know, coach on the
mindset of doing the work.
'cause it is so easy to say,sure, I'll pay you money.
(25:14):
And then people think it's gonnabe a magic wand.
Some work has to be done right?
Absolutely.
A hundred percent.
A hundred percent, yeah.
Do you find that that's a big,um, change that's happened over
time in terms of the work ethic?
No, I think that human beingsare, generally, it's, they,
they, you know, some, we havegreat clients.
(25:36):
I have high achievers.
High achievers generally do thework.
Yeah, that is great.
Yeah.
Um, we've gotten more and moreand more high achievers'cause I
attract that.
Okay.
We have a lot of coaches aidingand abetting.
We have different coaches aidingand abetting the work getting
done.
So it's not like, Hey, go do thework.
I, I think that's obnoxious togo, just go, just do the work.
Yeah.
(25:56):
Yeah.
But how do I do the work wellhere?
Yeah.
Exactly.
Help you.
Does that make sense?
So Yeah, totally.
I'm obnoxious to tell people,just go do the work.
No training, but just go figureit out.
Yeah.
Which is what people to me, andI did figure it out, but.
I'm not the average person.
Right.
So I did just share all figureit out.
But why should they when theypay money, you know?
Yes.
You do need to do some work.
We will help.
(26:17):
Yeah.
We have all sorts of coachesaiding and abetting, as I said.
Yeah.
And there's a point, I mean,most people in my program, we
have a 90% success rate.
That's enormous.
Huge.
Yeah.
Huge.
10%.
10% of people refuse, even withall of our coaching, they don't
wanna do the work.
They want a magic.
They just want it to, yeah.
They want a client to just dropon their threshold with no work.
(26:40):
Mm-hmm.
Yeah.
That's just, no, I'm not saying10% of my clients want that.
Yeah.
That's not it.
But I, I'd say 10%.
It's pretty good though.
90% is a very high, high.
It's a great, yeah.
Well, and quite frankly, I, Ibelieve it's because.
Your passion exists, your driveexists.
(27:02):
You are unique, and as a result,all those pieces that you
continue to put together, you'rea learner.
You always have somebody that'shelping you because you know
there is no finish line becauselife is about learning and
everybody who comes into yourcircle will benefit.
There's no doubt about that.
I can feel that.
Thank also my podcast.
(27:24):
Thank you.
The podcast is just a freething.
I just get guests and there's nonothing being sold there.
Mm-hmm.
It's not even about my business,it's about general, general
stuff, because I really have amission to educate people.
Yeah.
And also I earn a learn a lot.
I learned, so I know on my ownpodcast.
So it's all a win.
But thank you for that becausethat's my mission, is that that,
(27:47):
that when people come in,they're better off.
Yeah.
Having met me and my team,'causeit's not just me, my team is of
course incredible.
We have the best team ever.
It's, it's a few good coachesthat are specialists.
Mm-hmm.
In what they do.
So yeah, I'm passionate aboutthis and you know, we just do
our best Now do we get a couplebad clients here and there?
(28:08):
Well, yeah, I'll be honest andI'm just gonna say this'cause
nobody admits to this onpodcasts.
Yeah, yeah.
But you've had bad clients,right?
Yep.
Absolutely.
Yeah.
Nobody wants to admit to that.
Yeah.
There are clients that come in.
This is rare, that are not greatclients.
Yeah.
And I just wanted to put thatout there.
(28:28):
'cause I think people feel thisguilt that they attract certain
clients sometimes and they feellike shame, ashamed and there's
shame.
There's no shame that you're notbatting a hundred.
Yeah, exactly.
That's how.
How else do you learn?
How else do you learn?
Well, I mean also, you know,some people come in and they
look like they're going to dothe work and then Yeah, for
sure.
Right.
So I just wanted to put thatout.
(28:50):
There're all people, allbusinesses.
Yep.
Get clients that are not thebest clients all the time.
Absolutely.
And I'd be lying if I said thatevery single client that came in
was just amazing.
We have had some bad clients inthe years.
Yep.
It's happened.
Yeah.
And you do feel like, gee, howdid that happen?
And why?
Why?
Why did we attract this?
Because it's just a numbers,yeah.
(29:11):
Numbers thing.
Yep.
Yeah.
No, totally.
And thank you for bringing thatup because I.
This is what this show is about,and I'm sure your show too is
all about what's real and we'renot making things up here.
This you're speaking from yourheart.
I'm speaking from my heart.
We are having a conversation,and if you have been watching
(29:33):
our show or.
Following us.
We are so grateful to have you.
I want you to make sure youcheck the show notes because all
the information on how tocontact John is in the show
notes.
Make sure that you reach out.
Do you have any final thoughtsyou would love to share with our
audience today before we depart?
(29:56):
Very quickly.
You are worthy and ready rightnow.
Now, NOW.
Right now, you're worthy andready.
Stop doing billions ofcertifications and waiting to
position yourself to be worthyand ready.
You're worthy.
You're ready right now.
Take the step and put your footin the door.
Thank you for that.
That gave me chills.
Beautiful.
(30:17):
Have a wonderful day everyone.
Take care of yourselves andremember, thrive after 45.
Take care.
Bye.
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