How A Skincare Line is Saving Monarch Butterflies and the Planet with Chris Amendt EP 257

In this inspiring episode, I talk to Chris Emmet, a visionary entrepreneur who's combining beauty with conservation. From her unexpected pivot from the corporate medical world to founding Native Monarchs, a nonprofit dedicated to restoring monarch butterfly habitats, Chris has turned her passion into a mission to save the iconic species. And if that wasn’t innovative enough, she also launched Monarch Botanica, a skincare line using milkweed seed oil—giving back to conservation while bringing beauty products to market. Chris’s journey is one of resilience, creative entrepreneurship, and an unwavering dedication to the environment. Tune in for a conversation full of inspiration, insights, and ideas on how business can be both profitable and purpose-driven. What You’ll Learn: How Chris transitioned from the medical field to environmental conservation and entrepreneurship. The unique connection between monarch butterflies and her skincare line. How to build a mission-driven business that directly supports environmental causes. The importance of planting and protecting monarch butterfly habitats—and how you can help. Tips for navigating the competitive beauty industry with a product that serves a greater purpose. Why resilience, purpose, and focus are key to surviving the early years of entrepreneurship. Connect with Chris here: Beauty: https://monarchbotanika.com/ Monarch Conservation: https://nativemonarchs.org/ Monarch Habitats: https://monarchbotanika.com/pages/educational-programs Milkweed Seed Oil Products - Beauty with Purpose: https://monarchbotanika.com/collections/all