Workfluencer

If HR wants to shape the future of work, it has to be part of the conversation.

At Transform 2025, I sat down with John Baldino—HR exec, speaker, and co-host of But First, Coffee—to talk about why content isn’t just for marketers anymore. We got into what it really means to stay visible without being performative, and how creating content can help HR leaders build trust, attract talent, and show up as more than a job ti...

You’ve seen their posts. You’ve shared their videos. But what’s the real story behind their influence?

This is Workfluencer, a podcast about professionals who use content to challenge norms, create opportunity, and build real momentum — without needing to go “all in” as influencers.

In this trailer episode, host Rhona Barnett-Pierce introduces the show’s mission and what to expect: honest, behind-the-scenes conversations...

Work isn’t just what you do anymore—it’s how you show up.

In this solo launch episode, host Rhona Pierce introduces Workfluencer—a podcast about professionals using content to build careers, spark conversations, and challenge how we talk about work.

This isn’t just another podcast. It’s a redefinition of visibility, influence, and impact in today’s workplace.

What you’ll learn:

• Why Workfluencer was created
• How conte...

Is your team ready for HR tech?

Recruitment technology has never evolved faster—but without a clear strategy, even the best tools can slow you down.

In this episode, I’m joined by Lisa Skinner, CHRO at Teamtailor, live from Transform 2025. We dig into one of the biggest blind spots in talent acquisition today: adopting HR tech without first asking the right questions.

From assessing team readiness to designing people-firs...

Are fake candidates on the rise in 2025?

The rise of AI has made fake job applications more sophisticated than ever. In this episode, I’m joined by former FAANG recruiter, Stefanie Fackrell to discuss the rising challenge of candidate catfishing. Discover how AI tools, fake profiles, and interview fraud are impacting hiring teams. 

But instead of focusing on aggressive verification tactics that can harm diversity eff...

Create Candidate Email Campaigns using Nurture by Teamtailor link.rhonapierce.com/teamtailor

Learn how to build engaged talent pipelines and drive better hiring outcomes using email nurture campaigns. In this episode, I’m joined by TA Leader Brandon Jeffs. We discuss actionable strategies for recruiters and talent acquisition professionals to personalize their approach, streamline outreach, and create authentic connections ...

Want to build an employee advocacy program but don't know where to start? In this episode, employee advocacy expert Nicole Stephens reveals the frameworks and strategies that actually work, from highly regulated industries to Fortune 50 companies. Learn:

• Why authentic employee stories outperform corporate content
• How to help employees spot and share story-worthy moments
• The right way to use content libraries (and when to ...

In this episode, we dive deep into employee onboarding with Amy Davies, founder of First 30. Learn why 33% of new hires leave within their first 6 months and how effective onboarding can save companies an average of $390,000 annually in turnover costs. 

Amy shares: 

- Why first impressions are crucial in employee retention 

- How pre-boarding sets the foundation for success 

- The true cost of poor onboarding practices 

- Prac...

Around 20% of the population in the US is neurodivergent, yet most hiring processes contain significant barriers for neurodiverse candidates. If you’re not intentional about prioritizing neuro-inclusivity, AI-driven recruiting is going to make this worse!

So how can companies make sure they’re not unintentionally excluding neurodiverse talent?

My guest this week is Tameka Allen, a People & Culture consultant and the fo...

Are you planning on creating content at the next conference you attend? There's more to conference content than just posting selfies. Mike Peditto shares his real experience creating content at RecFest USA and the practical lessons learned along the way.

You'll learn:

• How to plan your content strategy before the event
• Essential equipment for quality content creation
• Balancing being present vs. capturing content
• Tips for get...

Do your hiring managers trust you? What about your manager? Recruiting is really hard if internal stakeholders don't trust you.

In this episode, I’m joined by Brooke Wheeler, a Talent Acquisition Leader who has mastered the art of building trust internally. She shares insights on building trust with hiring managers, overcoming feelings of being undervalued, and the significance of curiosity in recruitment. Brooke shares pe...

Are you feeling stuck in your TA career? Dr. Jasmine Escalera reveals how to reinvent yourself without burning it all down.

Dr. Jasmine Escalera is a certified career and life coach with a PhD in Neuropharmacology. She's the founder of The Courage Crew, the only free online community dedicated to supporting women in reinventing their personal and professional lives.

In this conversation, Rhona and Dr. Jasmine discuss topic...

In this episode, Rhona Pierce and Kamara Toffolo discuss the intricacies of resume writing for talent acquisition professionals. They explore the challenges recruiters face in crafting their own resumes, the importance of quantifying accomplishments, and how to effectively showcase soft skills and leadership qualities. The conversation also delves into tailoring resumes for specific roles, leveraging employer branding expe...

Turn your podcast interviews into powerful recruiting content. In this solo episode, I share my strategy for maximizing the impact of your podcast guest appearances through strategic content repurposing.

You'll learn:

• Why repurposing podcast appearances is crucial for your personal brand
• How to identify the most valuable segments from your interviews
• Ways to transform one podcast appearance into multiple content pieces
• Usin...

Orlando Haynes shares his expertise on how to build a personal brand by being a guest on podcasts. He emphasizes the importance of visibility and leveraging podcast appearances to attract opportunities and candidates. Orlando discusses how to choose the right podcast to appear on, the importance of staying authentic while on air, and how to handle unexpected questions. He also provides tips on avoiding common mistakes as a...

Tejal Rives, a recruiter and content creator, shares her content creation journey and how it has made her a better ally to job seekers. She started creating content to bridge the gap between the limited prep she could provide as a recruiter and what candidates needed to know. She shares her experience of using content creation to advocate for job seekers and improve her own recruiting practices. Tejal provides advice for r...

Rhona interviews, Carrie Corcoran, an employer branding consultant, about the importance of involving hiring managers in recruitment marketing and employer branding efforts. They discuss the benefits of hiring managers sharing their stories and experiences, the common objections to their involvement, and strategies for getting them to participate. They also provide tips for training hiring managers to effectively share the...

Rhona is joined by, Joel Lalgee, a recruiter and content creator, with over 500k followers across social media platforms. Joel shares his insights on creating effective recruiting content. He emphasizes the importance of understanding your audience and what they care about. Joel also discusses the benefits of leveraging video content and shares his content creation process. Joel highlights the power of content in building ...

Rhona is joined by Taylor Desseyn, who shares his unconventional approach to tech recruiting, focusing on building a community rather than relying on traditional outreach strategies. He also shares his strategies for engaging his audience, including experimenting with content and listening to the market. Taylor encourages recruiters to embrace the future of online talent communities and leverage talent marketplaces like Gu...