In a TimTalks first, Kyle Disher, founder of RevDojo, demonstrates a live, impromptu mystery shop, highlighting the exchange’s strengths and areas to improve.
Throughout the conversation, Tim and Kyle dive into what’s working—and what’s not—in dealership sales today. We learn what separates average dealerships from the exceptional and how small process improvements can lead to big wins.
From mystery shopping 7,000+ stores a month to why calendar invites can double your show rate, don’t miss one of the most dynamic trainers in the automotive industry.
Connect with Kyle on LinkedIn and access free RevDojo resources.
[00:00 – 02:31] Intro & Guest Introduction
Tim introduces Kyle Disher as one of the most dynamic trainers in the automotive space.
[02:31 – 05:23] Kyle’s Start
Kyle shares his journey from Montgomery Ward appliance sales to selling and managing car sales at 19.
[05:23 – 08:27] The Birth of RevDojo
Kyle describes how webinar trainings evolved into a platform with mystery shops, recorded webinars, and data insights.
[08:27 – 10:01] Common Dealer Mistakes
Kyle identifies three critical mistakes most dealers make and the impact of correcting them.
[10:01 – 12:36] How to Coach Change
Tim and Kyle explore dealer leadership buy-in and the importance of following up mystery shops with actionable coaching.
[12:36 – 17:21] The Value of Inspection
Kyle shares an example of applying a Formula 1 mindset—careful inspection for incremental gains.
[17:21 – 23:03] Why Aggressive Follow-up Works
Kyle reveals most dealers only call twice in five days. He urges listeners to use their tools with urgency.
[23:03 – 25:03] Turning Missed Opportunities into Wins
Tim and Kyle explore how weekly mystery shop reviews as sales meetings can drive accountability and performance.
[25:03 – 27:08] Trustworthy Teams
Tim and Kyle chat about the importance of building a sales team that you’d trust with your closest family.
[27:08 – 33:13] LIVE Mystery Shop
A live cold call to a Chevy dealer in Dallas reveals why even well-meaning salespeople often miss the appointment.
[33:13 – 36:31] Tools, Templates, and Free Resources for Dealers
Kyle walks through free resources and processes that help dealers get immediate wins—like calendar invites and call guides.
[36:31 – 37:46] Closing Thoughts
Tim wraps with a reminder that no one is smarter than everyone—and implementation is everything.
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