December 14, 2025 • 22 mins
We share two big changes for 2026: a shift from community-first to one-to-one-first with “Booked Out In Six,” and the public launch of corporate training with an Offer Clarity Alignment workshop. The goal stays the same—build a lean, repeatable system that creates demand fast and keeps pipelines full without burnout.
• Why a one-to-one-first model drives faster results
• How the booked-out blueprint identifies your best path
• The six missions and when to use each
• Weekly micro tasks, doc reviews, and wrap-up calls
• Group elements as accelerators, not the core
• Offer Clarity Alignment for sales and marketing sync
• How clarity shortens sales cycles and reduces friction
• Who each offer is for and how to choose
If you're interested in either of those offers, you can DM Me on LinkedIn, that's where I'm the most active, or you can email me at hello at Sarah NoelBlock.com
My Booked Out Blueprint starts with a private 45-minute interview where I learn your business, your goals, and what’s actually holding you back. From that, I create a custom roadmap showing your best route to booked out—no fluff, just clarity. It’s $397, and if you move forward into Booked Out in Six, that $397 is fully credited. Book Yours Here.
Join my events community for FREE monthly events.
I offer free events each month to help you master your business's growth through marketing, sales, systems, and offer strategy.
Join the community here!
Schedule a Booked-out Blueprint >>> Schedule.
Come tour my digital home :) >>>Website
Wanna be friends? >>> LinkedIn
Let's chat every Tuesday! >>> Newsletter
Catch the video podcast on YouTube >>>YouTube
Join my event group for live events >>>Meetup
Mark as Played
Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
SPEAKER_00 (01:20):
Tiny Marketing.
This is Sarah LaBlock, a podcastthat helps B2B service
businesses do more with less.
Learn lean, actionable, organicmarketing strategies you can
implement today.
No fluff, just powerful growthtactics that work.
Ready to scale smarter?
Hit that subscribe button andstart growing your business with
(01:40):
Tiny Marketing.
Hello.
Hey friends.
Welcome back to the podcast.
I am Sarah and this is TinyMarketing, where we make
marketing simple, sharp, and waymore effective, especially if
you don't have a giant team, agiant budget, or a giant desire
to spend your life online.
(02:02):
Today's episode is a big one,and with a small timestamp, I
suppose, because I'm walking youthrough two changes happening in
2026 inside of tiny marketing.
And these aren't like new logo,new vibes changes.
These are structure changes,changes that reflect how I
(02:25):
actually work, what gets resultsthe fastest, and what I'm seeing
people needing right now.
So if you've been around for awhile, or if you're new and
trying to figure out what tinymarketing even is, this episode
is going to give you a superclear picture.
So here's what we're covering.
The Tiny Marketing Club isbecoming booked out in six
(02:49):
program.
And two, I'm officially openingup a corporate training in a
bigger way, specifically anoffer clarity alignment
workshop.
And at the end, I'll tell youexactly how to reach me if
either of one vibe with you.
All right, let's get into it.
Part one Tiny Marketing Club isnow booked in.
(03:13):
Booked out in six.
Good god.
Booked out in six.
Okay, change number one.
If you've heard me talk aboutTiny Marketing Club before, and
I guarantee you have because Idon't shut up about it, you may
have thought of it as amembership or a group or a place
(03:35):
to come to learn marketing andstay consistent.
And it was kind of that.
Um let's let's talk about that.
(04:11):
You could hop into the Mondaylive sessions where we were
doing co-working, we were doinguh biz dev blitzes, um, we had
group office hours, things likethat.
But the more I worked with you,the more I realized that that
isn't really what you need.
(04:31):
So this is how it's evolved.
Tiny Marketing Club is nowbooked out in six.
And the first thing I want youto know is this isn't a random
rename.
This is me being really honestabout what the program actually
needed to be for people to getthe outcome they want.
I started to notice that thepeople who are getting booked
(04:53):
out within 60, 90 days, theywere running through my program
in a very specific format.
I basically took the data, thepeople who had the biggest
success, what did they do inwhat order to be able to get
booked out as fast as humanlypossible?
And I realized two things.
(05:15):
It was a very specific order ofoperations, but it was also the
people who had a higher tieraccess to me that were getting
booked out so quickly.
So I just wanted to preempt thathere.
Um here's what I've learnedafter working with a lot of
business owners, serviceproviders, consultants, and
(05:36):
small teams.
Most people don't need morecontent.
They don't need another course,they don't need 30 ideas for
reels, they don't need a biggerlist of tactics to go through.
They need a system that getsthem booked out based on their
strengths, their offer, theirconstraints, and their capacity.
(05:58):
And they need it built in a waywhere they're not alone guessing
or spending six months doing thewrong thing loudly.
So the core shift is this bookedout in six is one-to-one first.
Group elements are a plus.
So they still exist, but they'rea plus.
That's the reason for thechange.
(06:19):
The club format was great forcommunity and momentum, but the
thing that actually moves theneedle the fastest is not more
general marketing.
It's clarity, it'simplementation, it's strategy
that's tailored to youspecifically.
So I'm gonna pause there for asecond before I move on because
this observation came to me on asales call a couple weeks ago,
(06:47):
where I was like, okay, so thisis what happens inside of the
tiny marketing club.
And she goes, What is the tinymarketing club?
So this was after we had abooked-out blueprint session,
and she didn't even know whatthe main program was.
She only knew what I like how Italked about it.
I talked about the six missions.
(07:07):
We run through six missionstogether, and that is all she
knew.
She called it the six missions.
So I was like, oh dang, you knowwhat?
She's actually right.
Club isn't the right wordbecause it's not group or
community first.
It's a home for a program thatwe run through.
(07:27):
So club didn't really make senseanymore for what it has evolved
into.
And I also realized like the sixmissions, that's what is clear
to the people that are comingin.
That's what is resonating withpeople, and that's exactly how
it's structured.
So it made sense to change theprogram name to include hey, we
(07:48):
have these six missions thatwork.
We have the order of operationsdown pat.
We know how to get you bookedout fast.
So here's what the program lookslike now: the booked out and six
structure.
The first piece is what I callthe one-to-one booked out
blueprint.
This is where we build thefoundation for your best path to
(08:10):
booked out.
Because booked out is not asingular formula.
If someone tells you there's oneformula, they're selling you a
fantasy.
Some people get booked outthrough referrals, if we build
the right referral engine andoffer narrative.
Some people get booked outthrough outbound if we refine
targeting and messaging andcreate the right system.
Some people get booked outthrough partnerships if we
(08:33):
position and package correctly.
Some people get booked outthrough content if we make it
strategic and tie it toconversion.
Some people's booked out looks alot higher than other people's.
We're all so different.
So the blueprint is aboutbuilding your specific
foundation, the clearest, mostrepeatable path to getting
(08:54):
clients reliably without burningout.
So it's important we do thatfirst so we can identify what
your best path is to booked outand what your version of booked
out looks like.
Next, we decide your missionpath.
And a mission is basically afocused initiative that gets you
(09:16):
closer to booked out.
So instead of I should work onmarketing, it becomes we're
going to nail the offernarrative, we're going to build
the lead flow system, we'regoing to tighten the sales
process and fix friction.
We're going to create thefollow-up engine.
We're going to rebuild yourpositioning so it's easier to
buy.
(09:37):
We have six missions.
So I'm going to tell you exactlywhat they are and what we're
doing.
Okay, so the six missions.
The first one is the gatewayoffer.
This is the offer that is anentry point for all of your new
clients.
The second one is called FastCash.
And this is where I show you howto close quickly.
(09:58):
So it's focusing more on yourwarm leads and building sales
strategies and sales tacticsthat make it easier to get the
yes.
The third mission is nichenetworker, and that's how we
keep our sales pipeline fullthrough a very specific system.
The next one is called leadwaterfall.
That is how we get a whole bunchof qualified leads at one time.
(10:22):
Next is many hat marketer.
That's where we're building outyour visibility engine that's
really tight, really lean, andonly focusing on the things that
you really need to do.
And then last is offers atscale.
And at this point, you areprobably booked out.
That is what most people areseeing inside of the program.
You are booked out and you havemaxed out your revenue.
(10:44):
So we need to look at youroffers and see how we can make
this more scalable.
And for you, it might be makingthe deliverables, like the
delivery system, a little morelean.
So it doesn't take so much ofyour time.
It could be taking out pieces ofthe offer that don't matter as
much as other parts.
(11:04):
It could be adding a team or itcould be creating a group offer.
It looks different foreverybody.
The key here is though, is wepick the mission path that makes
sense for you.
So not everyone will need allsix.
Some people only need one.
Some people need three.
We have the option to do one,three, or six.
(11:26):
So we can decide the path thatmakes sense for you.
So we're not going to focus onwhat someone else is doing,
what's trendy.
Um, you're not gonna ever feellike you're falling behind.
What will actually createmomentum in your business is
what we will focus on.
So here's where we get reallypractical.
Inside of each mission, you geta one-to-one kickoff call.
(11:50):
And that's where we'll build thestrategy.
You get tools, trainings, andtemplates around that specific
mission.
And you only get access to thatmission.
So you're not gettingdistracted.
You get DM access to me, me inyour docs.
Yes, literally me inside of thedocs putting in my comments and
my revisions.
(12:10):
And you get a wrap-up call soyou don't finish a mission, go,
okay, what now?
Or I think I'm missingsomething.
We're gonna go over anythingthat you might be missing so you
can get that solved.
One other piece that I want toadd is each week you'll get
micro tasks.
So you're not overwhelmed withthis is four weeks of things
that I need to do.
(12:31):
You get little micro tasks eachweek so you know what to focus
on and when.
This part matters because somany programs stop at here's the
information.
The information does not createbooked out.
Implementation creates bookedout.
And implementation requiresdecision support, strategy,
(12:51):
accountability.
By the end of the program, thegoal is super clear.
You will have launched yourbooked out system.
You will likely be booked outwithin three months, and you'll
have a repeatable playbook thatyou can tap into anytime.
So that booked out blueprintthat we do at the beginning,
it's an evolving and growing docbecause that's just the
(13:15):
foundation.
With each of your missions,you'll have a tab in there with
the strategy for those missions.
So you truly have this playbookat the end of the program that
you can tap into.
So you're not dependent on acertain platform or a certain
season or a certain burst ofmotivation.
You have something you're youcan return to whenever you want
(13:38):
to fill your sales pipelineagain.
And I'm not gonna lie, I havehad to do this before where I'm
super busy with client work.
I let my systems drop and I haveto pick things back up again
when there's a slowdown.
I literally just turn on mysystems, my playbook.
That is exactly what I teachyou.
(14:00):
And within 30 days, I'm good togo again.
And I want to pause here andname something important.
If you've ever felt like you hadrandom marketing success, like
one month was great and the nextwas crickets, this is the fix.
Booked out isn't luck.
Booked out isn't constantposting, it's not going viral,
(14:20):
it's a system.
And the reason this programworks is because we're building
your system step by step.
Now let's talk a little bitabout the group bonuses.
I said earlier it's one-to-onefirst, and it is, but group
elements are a plus.
So, what are those pluses?
(14:40):
You get monthly consultingmasterminds.
So, this is where a bunch ofconsultants get together and we
share information with eachother.
So come with your questions,come with your answers, and be
the expert in the room.
So bring what you're working on,what you're stuck on, what needs
feedback, and you're decidingand what you're deciding
(15:02):
between.
And we workshop it together as agroup.
It's consulting energy, realdecisions, we're all plot
problems.
I've been doing this now for acouple months, and everybody in
that room is so freaking smart,it's insane.
The other group element isquarterly workshops.
So these are paid for everybodyelse.
(15:23):
They have to pay for it.
But if you are inside of myprogram, you do not.
You get free access to it.
So these are deeper trainings,usually around a specific skill
or lever that helps you convertfaster and more consistently.
Think messaging, objectivehandling, funnel friction, sales
processes, offer clarity, thatkind of thing.
(15:46):
And then last is get it doneweeks.
So these are for when you don'tneed another idea, you need
execution.
It's structured implementationtime where the whole point is to
complete a mission and removethe I'll do it later loop.
You just get it done.
Hence the name.
So that's the first change.
The Tiny Marketing Club iscoming, is becoming booked out
(16:09):
in six, mission-based one-to-onefirst program designed to build
your booked out system and yourbooked out playbook.
And it's happening because it'sthe fastest route to the results
people actually come to me for.
So why would I do it any otherway?
Okay, part two.
Corporate training is officiallyhere.
(16:31):
Change number two.
This one is funny because it'snot actually new.
It's but I've been doingcorporate training since I
started, like before I evenstarted tiny marketing.
But I almost never talk aboutit.
So I thought I would do that.
In 2026, that changes.
I'll talk about it.
(16:51):
Because I've realized something.
A lot of revenue leaks don'tcome from marketing, isn't good
enough.
They come from internalmisalignment, especially between
sales and marketing departments.
If the company isn't clear onwhat it sells, who it sells to,
and how to talk about it,marketing creates one story,
sales tells a different story,leadership has another story,
(17:13):
the website says something else,the deck says something else,
and the customer feels it.
And when the customer feelsconfusion, they pause.
They hesitate, they delay, theyask for more calls, they don't
convert, or they churn becausewhat they bought wasn't what
they thought they were buying.
So here's what I'm offering in amore public way.
(17:35):
Corporations can book me forvirtual or in-person trainings
and workshops.
And the signature workshop I'mleading is Offer Clarity
Alignment.
This is a facilitated workingworkshop where sales and
marketing teams align on whatthe company actually sells, like
the transformation that they'reselling.
(17:55):
What does the client care about,who they sell to, how they talk
about it, how it's communicatedconsistently across the funnel.
So you reduce friction andincrease revenue.
This is not a sit and listen toa presentation workshop.
This is a working session.
We clarify the offer, we alignlanguage, we identify confusion,
(18:17):
we fix the story, we make itusable.
Because a strategy that lives ina doc and never makes it into
conversations, decks, pages,follow-up emails, it's not a
strategy.
It's just a doc taking up roomon your drive.
So here's what this workshop isdesigned to do.
Clarify what you actually sell,not what you think you sell, not
(18:41):
the internal jargon version, theversion customers understand and
care about.
Align sales and marketinglanguage so people stop
improvising the messagedepending on who's talking.
Remove internal and likelyexternal confusion.
Because if your team isconfused, your buyers definitely
are.
(19:01):
Create offer narratives teamsactually use.
The goal is adoption.
The goal is everyone being ableto tell the same clean story.
Explain value consistently sothe buyer hears the same value
across the funnel.
Ads, website, outbound, calls,follow-up, proposals, all of it
(19:22):
the same.
Shorten sales cycles becausereduced because clarity reduces
hesitation.
Reduce friction in the funnel.
Fewer weight, what is this?
Moments.
Address objections early so theobjections don't show up at the
end of the process when you'retrying to close.
And if you're hearing this andthinking, oh my God, yes, we
(19:45):
have that problem, you're notalone.
I'm literally talking tocorporations all the time about
it.
Um, but there is a solve.
So most companies do not have amarketing problem.
They have a clarity problem.
And clarity creates speed, speedcreates revenue.
So corporate training isofficially something I'm talking
(20:05):
about.
And the offer clarity alignmentworkshop is the main way I'm
supporting teams with that.
So who are these offers for?
Let's make it super supersimple.
If you are a solo serviceprovider, consultant, or small
business owner who wants tobuild a clear, repeatable system
(20:26):
to get booked out withoutthrowing spaghetti at the wall,
booked out in six is for you.
If you're inside a corporation,a company, or you lead sales,
marketing, product marketing,revenue, or growth, and you can
feel a misalignment, the messymessaging, inconsistent stories,
friction that's slowingeverything down, the offer
(20:47):
clarity alignment workshop isfor you.
All right, that's it for today.
Two big tiny marketing changesfor 2026.
Tiny Marketing Club is nowbooked out in six, one to one
first, missions, and a fullbooked out system and playbook
by the end.
(21:07):
Corporate training is officiallyon the menu, including the offer
clarity alignment workshop forsales and marketing alignment
and revenue clarity.
If you're interested in eitherof those offers, you can DM.
Me on LinkedIn, that's where I'mthe most active, or you can
email me at hello at SarahNoelBlock.com.
(21:28):
That is hello at SarahNoelBlock.com.
Thanks for listening, and I'llsee you in the next episode.
You love all things tinymarketing.
Head down to the show notes pageand sign up for the wait list to
join the Tiny Marketing Clubwhere you get to work one-on-one
(21:49):
with me with trainings,feedback, and pop-up coaching
that will help you scale yourmarketing as a B2B service
business.
So I'll see you over in theclub.
Tiny Marketing.
This is Sarah LaBlock, a podcastthat helps B2B service
businesses do more with less.
Learn lean, actionable, organicmarketing strategies you can
implement today.
No fluff, just powerful growthtactics that work.
Ready to scale smarter?
Hit that subscribe button andstart growing your business with
(01:40):
Tiny Marketing.
Hello.
Hey friends.
Welcome back to the podcast.
I am Sarah and this is TinyMarketing, where we make
marketing simple, sharp, and waymore effective, especially if
you don't have a giant team, agiant budget, or a giant desire
to spend your life online.
(02:02):
Today's episode is a big one,and with a small timestamp, I
suppose, because I'm walking youthrough two changes happening in
2026 inside of tiny marketing.
And these aren't like new logo,new vibes changes.
These are structure changes,changes that reflect how I
(02:25):
actually work, what gets resultsthe fastest, and what I'm seeing
people needing right now.
So if you've been around for awhile, or if you're new and
trying to figure out what tinymarketing even is, this episode
is going to give you a superclear picture.
So here's what we're covering.
The Tiny Marketing Club isbecoming booked out in six
(02:49):
program.
And two, I'm officially openingup a corporate training in a
bigger way, specifically anoffer clarity alignment
workshop.
And at the end, I'll tell youexactly how to reach me if
either of one vibe with you.
All right, let's get into it.
Part one Tiny Marketing Club isnow booked in.
(03:13):
Booked out in six.
Good god.
Booked out in six.
Okay, change number one.
If you've heard me talk aboutTiny Marketing Club before, and
I guarantee you have because Idon't shut up about it, you may
have thought of it as amembership or a group or a place
(03:35):
to come to learn marketing andstay consistent.
And it was kind of that.
Um let's let's talk about that.
(04:11):
You could hop into the Mondaylive sessions where we were
doing co-working, we were doinguh biz dev blitzes, um, we had
group office hours, things likethat.
But the more I worked with you,the more I realized that that
isn't really what you need.
(04:31):
So this is how it's evolved.
Tiny Marketing Club is nowbooked out in six.
And the first thing I want youto know is this isn't a random
rename.
This is me being really honestabout what the program actually
needed to be for people to getthe outcome they want.
I started to notice that thepeople who are getting booked
(04:53):
out within 60, 90 days, theywere running through my program
in a very specific format.
I basically took the data, thepeople who had the biggest
success, what did they do inwhat order to be able to get
booked out as fast as humanlypossible?
And I realized two things.
(05:15):
It was a very specific order ofoperations, but it was also the
people who had a higher tieraccess to me that were getting
booked out so quickly.
So I just wanted to preempt thathere.
Um here's what I've learnedafter working with a lot of
business owners, serviceproviders, consultants, and
(05:36):
small teams.
Most people don't need morecontent.
They don't need another course,they don't need 30 ideas for
reels, they don't need a biggerlist of tactics to go through.
They need a system that getsthem booked out based on their
strengths, their offer, theirconstraints, and their capacity.
(05:58):
And they need it built in a waywhere they're not alone guessing
or spending six months doing thewrong thing loudly.
So the core shift is this bookedout in six is one-to-one first.
Group elements are a plus.
So they still exist, but they'rea plus.
That's the reason for thechange.
(06:19):
The club format was great forcommunity and momentum, but the
thing that actually moves theneedle the fastest is not more
general marketing.
It's clarity, it'simplementation, it's strategy
that's tailored to youspecifically.
So I'm gonna pause there for asecond before I move on because
this observation came to me on asales call a couple weeks ago,
(06:47):
where I was like, okay, so thisis what happens inside of the
tiny marketing club.
And she goes, What is the tinymarketing club?
So this was after we had abooked-out blueprint session,
and she didn't even know whatthe main program was.
She only knew what I like how Italked about it.
I talked about the six missions.
(07:07):
We run through six missionstogether, and that is all she
knew.
She called it the six missions.
So I was like, oh dang, you knowwhat?
She's actually right.
Club isn't the right wordbecause it's not group or
community first.
It's a home for a program thatwe run through.
(07:27):
So club didn't really make senseanymore for what it has evolved
into.
And I also realized like the sixmissions, that's what is clear
to the people that are comingin.
That's what is resonating withpeople, and that's exactly how
it's structured.
So it made sense to change theprogram name to include hey, we
(07:48):
have these six missions thatwork.
We have the order of operationsdown pat.
We know how to get you bookedout fast.
So here's what the program lookslike now: the booked out and six
structure.
The first piece is what I callthe one-to-one booked out
blueprint.
This is where we build thefoundation for your best path to
(08:10):
booked out.
Because booked out is not asingular formula.
If someone tells you there's oneformula, they're selling you a
fantasy.
Some people get booked outthrough referrals, if we build
the right referral engine andoffer narrative.
Some people get booked outthrough outbound if we refine
targeting and messaging andcreate the right system.
Some people get booked outthrough partnerships if we
(08:33):
position and package correctly.
Some people get booked outthrough content if we make it
strategic and tie it toconversion.
Some people's booked out looks alot higher than other people's.
We're all so different.
So the blueprint is aboutbuilding your specific
foundation, the clearest, mostrepeatable path to getting
(08:54):
clients reliably without burningout.
So it's important we do thatfirst so we can identify what
your best path is to booked outand what your version of booked
out looks like.
Next, we decide your missionpath.
And a mission is basically afocused initiative that gets you
(09:16):
closer to booked out.
So instead of I should work onmarketing, it becomes we're
going to nail the offernarrative, we're going to build
the lead flow system, we'regoing to tighten the sales
process and fix friction.
We're going to create thefollow-up engine.
We're going to rebuild yourpositioning so it's easier to
buy.
(09:37):
We have six missions.
So I'm going to tell you exactlywhat they are and what we're
doing.
Okay, so the six missions.
The first one is the gatewayoffer.
This is the offer that is anentry point for all of your new
clients.
The second one is called FastCash.
And this is where I show you howto close quickly.
(09:58):
So it's focusing more on yourwarm leads and building sales
strategies and sales tacticsthat make it easier to get the
yes.
The third mission is nichenetworker, and that's how we
keep our sales pipeline fullthrough a very specific system.
The next one is called leadwaterfall.
That is how we get a whole bunchof qualified leads at one time.
(10:22):
Next is many hat marketer.
That's where we're building outyour visibility engine that's
really tight, really lean, andonly focusing on the things that
you really need to do.
And then last is offers atscale.
And at this point, you areprobably booked out.
That is what most people areseeing inside of the program.
You are booked out and you havemaxed out your revenue.
(10:44):
So we need to look at youroffers and see how we can make
this more scalable.
And for you, it might be makingthe deliverables, like the
delivery system, a little morelean.
So it doesn't take so much ofyour time.
It could be taking out pieces ofthe offer that don't matter as
much as other parts.
(11:04):
It could be adding a team or itcould be creating a group offer.
It looks different foreverybody.
The key here is though, is wepick the mission path that makes
sense for you.
So not everyone will need allsix.
Some people only need one.
Some people need three.
We have the option to do one,three, or six.
(11:26):
So we can decide the path thatmakes sense for you.
So we're not going to focus onwhat someone else is doing,
what's trendy.
Um, you're not gonna ever feellike you're falling behind.
What will actually createmomentum in your business is
what we will focus on.
So here's where we get reallypractical.
Inside of each mission, you geta one-to-one kickoff call.
(11:50):
And that's where we'll build thestrategy.
You get tools, trainings, andtemplates around that specific
mission.
And you only get access to thatmission.
So you're not gettingdistracted.
You get DM access to me, me inyour docs.
Yes, literally me inside of thedocs putting in my comments and
my revisions.
(12:10):
And you get a wrap-up call soyou don't finish a mission, go,
okay, what now?
Or I think I'm missingsomething.
We're gonna go over anythingthat you might be missing so you
can get that solved.
One other piece that I want toadd is each week you'll get
micro tasks.
So you're not overwhelmed withthis is four weeks of things
that I need to do.
(12:31):
You get little micro tasks eachweek so you know what to focus
on and when.
This part matters because somany programs stop at here's the
information.
The information does not createbooked out.
Implementation creates bookedout.
And implementation requiresdecision support, strategy,
(12:51):
accountability.
By the end of the program, thegoal is super clear.
You will have launched yourbooked out system.
You will likely be booked outwithin three months, and you'll
have a repeatable playbook thatyou can tap into anytime.
So that booked out blueprintthat we do at the beginning,
it's an evolving and growing docbecause that's just the
(13:15):
foundation.
With each of your missions,you'll have a tab in there with
the strategy for those missions.
So you truly have this playbookat the end of the program that
you can tap into.
So you're not dependent on acertain platform or a certain
season or a certain burst ofmotivation.
You have something you're youcan return to whenever you want
(13:38):
to fill your sales pipelineagain.
And I'm not gonna lie, I havehad to do this before where I'm
super busy with client work.
I let my systems drop and I haveto pick things back up again
when there's a slowdown.
I literally just turn on mysystems, my playbook.
That is exactly what I teachyou.
(14:00):
And within 30 days, I'm good togo again.
And I want to pause here andname something important.
If you've ever felt like you hadrandom marketing success, like
one month was great and the nextwas crickets, this is the fix.
Booked out isn't luck.
Booked out isn't constantposting, it's not going viral,
(14:20):
it's a system.
And the reason this programworks is because we're building
your system step by step.
Now let's talk a little bitabout the group bonuses.
I said earlier it's one-to-onefirst, and it is, but group
elements are a plus.
So, what are those pluses?
(14:40):
You get monthly consultingmasterminds.
So, this is where a bunch ofconsultants get together and we
share information with eachother.
So come with your questions,come with your answers, and be
the expert in the room.
So bring what you're working on,what you're stuck on, what needs
feedback, and you're decidingand what you're deciding
(15:02):
between.
And we workshop it together as agroup.
It's consulting energy, realdecisions, we're all plot
problems.
I've been doing this now for acouple months, and everybody in
that room is so freaking smart,it's insane.
The other group element isquarterly workshops.
So these are paid for everybodyelse.
(15:23):
They have to pay for it.
But if you are inside of myprogram, you do not.
You get free access to it.
So these are deeper trainings,usually around a specific skill
or lever that helps you convertfaster and more consistently.
Think messaging, objectivehandling, funnel friction, sales
processes, offer clarity, thatkind of thing.
(15:46):
And then last is get it doneweeks.
So these are for when you don'tneed another idea, you need
execution.
It's structured implementationtime where the whole point is to
complete a mission and removethe I'll do it later loop.
You just get it done.
Hence the name.
So that's the first change.
The Tiny Marketing Club iscoming, is becoming booked out
(16:09):
in six, mission-based one-to-onefirst program designed to build
your booked out system and yourbooked out playbook.
And it's happening because it'sthe fastest route to the results
people actually come to me for.
So why would I do it any otherway?
Okay, part two.
Corporate training is officiallyhere.
(16:31):
Change number two.
This one is funny because it'snot actually new.
It's but I've been doingcorporate training since I
started, like before I evenstarted tiny marketing.
But I almost never talk aboutit.
So I thought I would do that.
In 2026, that changes.
I'll talk about it.
(16:51):
Because I've realized something.
A lot of revenue leaks don'tcome from marketing, isn't good
enough.
They come from internalmisalignment, especially between
sales and marketing departments.
If the company isn't clear onwhat it sells, who it sells to,
and how to talk about it,marketing creates one story,
sales tells a different story,leadership has another story,
(17:13):
the website says something else,the deck says something else,
and the customer feels it.
And when the customer feelsconfusion, they pause.
They hesitate, they delay, theyask for more calls, they don't
convert, or they churn becausewhat they bought wasn't what
they thought they were buying.
So here's what I'm offering in amore public way.
(17:35):
Corporations can book me forvirtual or in-person trainings
and workshops.
And the signature workshop I'mleading is Offer Clarity
Alignment.
This is a facilitated workingworkshop where sales and
marketing teams align on whatthe company actually sells, like
the transformation that they'reselling.
(17:55):
What does the client care about,who they sell to, how they talk
about it, how it's communicatedconsistently across the funnel.
So you reduce friction andincrease revenue.
This is not a sit and listen toa presentation workshop.
This is a working session.
We clarify the offer, we alignlanguage, we identify confusion,
(18:17):
we fix the story, we make itusable.
Because a strategy that lives ina doc and never makes it into
conversations, decks, pages,follow-up emails, it's not a
strategy.
It's just a doc taking up roomon your drive.
So here's what this workshop isdesigned to do.
Clarify what you actually sell,not what you think you sell, not
(18:41):
the internal jargon version, theversion customers understand and
care about.
Align sales and marketinglanguage so people stop
improvising the messagedepending on who's talking.
Remove internal and likelyexternal confusion.
Because if your team isconfused, your buyers definitely
are.
(19:01):
Create offer narratives teamsactually use.
The goal is adoption.
The goal is everyone being ableto tell the same clean story.
Explain value consistently sothe buyer hears the same value
across the funnel.
Ads, website, outbound, calls,follow-up, proposals, all of it
(19:22):
the same.
Shorten sales cycles becausereduced because clarity reduces
hesitation.
Reduce friction in the funnel.
Fewer weight, what is this?
Moments.
Address objections early so theobjections don't show up at the
end of the process when you'retrying to close.
And if you're hearing this andthinking, oh my God, yes, we
(19:45):
have that problem, you're notalone.
I'm literally talking tocorporations all the time about
it.
Um, but there is a solve.
So most companies do not have amarketing problem.
They have a clarity problem.
And clarity creates speed, speedcreates revenue.
So corporate training isofficially something I'm talking
(20:05):
about.
And the offer clarity alignmentworkshop is the main way I'm
supporting teams with that.
So who are these offers for?
Let's make it super supersimple.
If you are a solo serviceprovider, consultant, or small
business owner who wants tobuild a clear, repeatable system
(20:26):
to get booked out withoutthrowing spaghetti at the wall,
booked out in six is for you.
If you're inside a corporation,a company, or you lead sales,
marketing, product marketing,revenue, or growth, and you can
feel a misalignment, the messymessaging, inconsistent stories,
friction that's slowingeverything down, the offer
(20:47):
clarity alignment workshop isfor you.
All right, that's it for today.
Two big tiny marketing changesfor 2026.
Tiny Marketing Club is nowbooked out in six, one to one
first, missions, and a fullbooked out system and playbook
by the end.
(21:07):
Corporate training is officiallyon the menu, including the offer
clarity alignment workshop forsales and marketing alignment
and revenue clarity.
If you're interested in eitherof those offers, you can DM.
Me on LinkedIn, that's where I'mthe most active, or you can
email me at hello at SarahNoelBlock.com.
(21:28):
That is hello at SarahNoelBlock.com.
Thanks for listening, and I'llsee you in the next episode.
You love all things tinymarketing.
Head down to the show notes pageand sign up for the wait list to
join the Tiny Marketing Clubwhere you get to work one-on-one
(21:49):
with me with trainings,feedback, and pop-up coaching
that will help you scale yourmarketing as a B2B service
business.
So I'll see you over in theclub.
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