February 20, 2024 • 18 mins
Unlock the full potential of your LinkedIn profile with our step-by-step guide to transforming it into a sales magnet. Discover how to craft a cover image and headline that not only catch the eye but also convey your unique value proposition, drawing in potential clients like bees to honey. We walk you through the importance of a strategic featured section, the clever incorporation of profile links for visibility, and the use of storytelling within your 'About' section to captivate and connect with your audience. Not to be overlooked, we also illuminate the often-missed opportunities within the services section and explain how to employ keywords for maximum searchability. In short, we're handing you a master class on making every part of your LinkedIn speak directly to your ideal customer's needs.
But it's not all about profile polish; becoming a LinkedIn Top Voice in your niche requires insider strategies and genuine engagement. We share these coveted secrets, including leveraging LinkedIn collections and collaborative articles to skyrocket your visibility. Get the lowdown on creating posts that resonate deeply with your audience, utilizing techniques from storytelling to compelling questions that encourage interactions. Furthermore, we delve into the art of building relationships on LinkedIn—because when it comes to business development, it's about wooing, not pursuing. Join us to learn how to establish and nurture connections that can evolve into long-term partnerships and seal more deals with authenticity and finesse.
P.S. If you want me to give you a personal profile LinkedIn makeover, email me at hello@sarahnoelblock.com. I'm only opening ten makeovers at $995, so if you're interested, grab it now!
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Mark as Played
Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
Take care of LinkedIn , so I think that's worth the
effect.
You're all hanging out in thesame place and you just make
conversation with people and ifit leads to a sale, woohoo.
If it doesn't, at least you'rea medical person.
Hey friends, did that soundweird Because I accidentally had
my mic pushed away, but when Istarted talking I have not
(00:22):
pre-planned any of this episode,but I keep getting questions
about how to leverage LinkedInto grow your sales.
So I'm going to dig into it.
I'm going to go into how tooptimize your LinkedIn profile,
how to get a top voice, whatfeatures you should be trying
(00:43):
and how to do biz dev onLinkedIn without being a little
creepster.
All right, I'm going to walkyou through my profile and how
you should really structure yourLinkedIn profile.
So it starts with the coverimage.
You might not have known that,but it's true.
Start with your cover image andyou need a great strap line on
(01:06):
there.
So right now, mine says biz devmeets content marketing.
Did we just become best friendsBecause my content led
marketing strategies into greatbusiness development, into the
process?
Now for you, you'll want toinclude either.
You have two choices you haveyour value proposition or
(01:26):
whatever your lead magnet is inthat moment.
So I change mine all the time.
Mine is either a valueproposition that I have, and
when I'm creating a marketing orI'm sorry, when I'm creating a
messaging strategy, I write downtons of these different little
sound by value propositions thatyou can use.
(01:47):
You can use on as your strapline or as your LinkedIn
headline.
But yeah, so you could do that.
Or you could do your leadmagnet.
If I'm hosting an event, if I'mfacilitating a workshop, I'm
hosting a webinar, if I have aquiz going out, I'll have that
as my strap line, promoting that, because I want people to join
(02:10):
my email list.
All right, next up is yourheadline.
So your headline should have afew different elements in it.
You want to include what you do.
You want to include who youserve, how you serve them and
the problem that you solve.
So mine is currently turninternal experts into content
(02:34):
creators.
Prospects go from ice cold tofire.
With content led marketing, Ihave a little rocket emoji
visibility and authority,strategy systems and execution
serving B2Bs with tiny teams,and then top 10% pod tiny
marketing.
That's this one.
What are you listening to rightnow?
(02:54):
So basically, I am goingthrough and explaining who I
work with, how I work with them.
I am creating content ledmarketing strategies, and I'm
using your internal stakeholders, the experts within your
company, to do the contentcreation.
And this really does skyrocketyour visibility and authority,
(03:15):
because it's now no longer acompany saying these things
about them, it's a whole team ofpeople that are marketing for
you All right.
Next up, you want to go intoyour featured section.
So when you have a featuredsection, you want to pick things
that you want them to go to.
So when featured just became athing, I would pin my most
(03:41):
popular posts.
Don't do that.
Use this for your calls toaction.
So I have my quiz, so you cando a quiz to find your hidden
marketing potential.
I have a book of fit calls sopeople will get on there.
And then I have my freecommunity.
Those are my three first ones,and people only see the first
(04:01):
three, so those are the onesthat matter.
Let's actually hop forward alittle bit, because I want to go
back to the link that you geton your profile, and this is a
little thing that not a lot ofpeople know.
So you have the option to do acustom link or you could do one
(04:21):
of the standard ones, and peoplealways think I should do custom
for sure, because then I canuse whatever words I want.
But if you choose the buttoninstead of the custom link, then
it'll show up.
Your link will show up on everysingle post that you have.
So if you have it the other way, switch it to the button now,
(04:43):
all right.
Scrolling down to about About isnot about you, it's about your
customer.
So in about sections, I like towrite stories, stories about
transformations I've created formy customers.
So starting with a story, andthen dig into how you made that
(05:06):
story happen, how you made thattransformation happen, and then
give a call to action.
So for me it's either send a DMor email me, and I have my
email in there.
Make sure to include your topskills too, so it's easy to find
you.
These are all keywords.
I think all social mediaplatforms are basically like
(05:28):
Google, their search engines, soyou want to make sure all of
the right keywords are in there.
Next up in your profile is theservices section.
So I didn't always know this,but you will.
Now you can turn services on oroff, and by default it's turned
off.
So make sure that if you are aservice provider, that you have
it turned on so people can seewhat services you sell.
(05:51):
And next up is experience.
In the experience section youwant to continue the story from
about.
So, in your little area whereit says your job title and your
company, continue the story.
Talk about how you ended upopening that business or how you
(06:13):
ended up doing the thing thatyou do, but tell it in a story
like mine starts.
I remember sitting in mycubicle feeling overwhelmed.
I had seven company presidentscoming to me with their
individual goals, which wasgreat, except I was the
marketing department Me alone.
So it takes people on a journeyand they can understand.
(06:35):
I understand their perspectiveand how hard it can be to be a
one person marketing department.
Oftentimes I'm working withcompanies with a zero person
marketing department.
It's hard.
So I want people to understandthat and to go through the
journey with me of how I createdthe framework that I get people
(06:57):
, that I walk companies throughnow to help them Build the best
marketing that they can in themost streamlined possible way.
Ok, so that is that for yourprofile, the most important
pieces of it.
There's recommendations, ofcourse, ask for recommendations
(07:19):
and their skills, which isn't asimportant as it used to be.
Those are the big things, theimportant things.
Now we're going to talk abouthow you get that top voice badge
on your profile.
I have gotten so many messagesasking how I got that top voice.
So I'm a top content strategyvoice and I can actually tell
(07:43):
you because LinkedIn tells mebut I'm a top 2% content
strategy voice.
So how do you get that?
So what you want to do ischoose one category that you
want to get that top voice inand follow them on the on their
LinkedIn page.
So it would be like brandmessaging category or, sorry,
(08:09):
brand messaging collection,content strategy collection,
podcast collection it's called acollection on LinkedIn, but you
need to go to that and then goto the article section and add
your perspective into thecollaborative articles.
The more you do you need to doat least five the more likely
(08:32):
you are to get a top voice, andthe most engaged posts are the
people who get the top voice.
So the reason I know I have thetop 2% is because in the
content strategy category myperspectives that I add to the
(08:52):
collaborative articles are likedin the majority of the articles
and then LinkedIn is like okay,you're at top 2% in digital
marketing, you're top 18%.
You need to get to the top 5%to get a top voice.
So, again, how you do that isyou go to the collections under
(09:14):
the category that you want yourtop voice in and add your
perspective to the collaborativearticles and hope, pray or beg
for engagement on yourperspectives and that will get
you the badge.
(09:36):
And the next up is the contentthat you create.
So your LinkedIn posts.
There is 100% a framework thatworks on LinkedIn.
We like stories, we like a lotof white space.
Make sure you're not doing big,chunky paragraphs and ask
questions in there, becauseoftentimes people go to those
(09:58):
posts, scan for a question theycan respond to and comment.
So you're going to get moreengagement when you have a clear
question or ask on the post.
So my general perspective onLinkedIn content is I post once
a day, five times a week, and Ialways have a lot of space.
(10:23):
So it's one sentence space, onesentence space.
This does better on LinkedInand make sure that you're
telling a story.
So start off with somethingthat is engaging, going to hook
people in at the very beginning,teach them the thing and then
(10:43):
at the end, ask a question sopeople know how to engage with
your post.
If you are going to do thosecarousel posts, make sure that
you download your carousel as aPDF.
I see this mistake over andover.
People are downloading theircarousels as PNGs and then it
(11:07):
shows up on LinkedIn in thesejanky little squares.
But what you want to do isdownload them as a PDF and add
them as a document and thenthey'll show up as the carousels
that you see everybody elsehave.
So that mistake that you'remaking it is solved now.
Now you don't have to post asmuch as me, but I would
(11:29):
recommend posting at least oncea week.
That is a good cadence and makesure that you're engaging more
than you're posting.
So I set aside at least 15minutes in the morning and 15
minutes in the afternoon toengage with people.
I have my favorites, likepeople who are always posting on
mine.
I post on theirs, so I'mengaging with them.
(11:51):
People who just create amazingcontent that I'm interested in
and I'll engage there.
But if you're going to goreally strategic with it, find
people who are connected to thecompanies that you want to work
with and engage with them sothat you're showing up in the
feeds of the people who can hireyou.
(12:13):
So an easy way to do this is tocreate a list of your dream
clients, dream companies youwant to work with, and then look
them up on LinkedIn, startfollowing them.
Ring the bell of anybody thatyou think that might be
important to connect withbecause you'll want to comment
(12:33):
on their stuff.
But also look and see who youknow that's already connected to
those people and ring theirbell too.
And if you don't know what Imean by ring their bell, at the
top of LinkedIn profiles there'sa little bell and you can get
notifications when people post.
So ring the bell of thosepeople so you can comment on
(12:57):
their posts to make sure thatthe people in your dream client
list are seeing your posts.
Okay, the last thing I'm goingto talk about today about
LinkedIn is how to do businessdevelopment on LinkedIn without
being a little creeper.
Picture LinkedIn like anetworking event.
(13:21):
You're all hanging out in thesame place and you just make
conversation with people, and ifit leads to a sale, woohoo.
If it doesn't, at least you'rea medical person.
That's how I think of LinkedIn.
I'm hanging out at my favoritenot working group, so what I do
is anytime I attend a virtualevent, I head straight to that
(13:43):
chat and I start encouragingpeople to put in their LinkedIn
profiles.
I'm like, hey, everybody, let'sfollow each other on LinkedIn
and keep this party going.
Drop your link right here andI'll follow everyone.
And then I'll message them oncewe've connected and see if they
wanna hop on a connection call,see how we can help each other
out.
The real point is that you'renot trying to sell to anybody,
(14:07):
you're just trying to buildrelationships.
That's what businessdevelopment is all about.
So that is one way that I doBizDev.
I attend virtual events andthen I bring that conversation
to LinkedIn where I take it tothe next step and ask for
connection calls.
Next up is looking at yourrecently viewed the profile.
(14:29):
Well, I said that so awkwardlyhere.
What I actually mean is yourprofile views, the people who
have viewed your profile.
I look there and I scan throughto see if there's anybody who
makes sense to connect with.
Maybe they work with the samesort of customer as me.
We have mirror customers.
(14:50):
Maybe they'd be really cool tohave on my podcast.
Or maybe I know somebody who'dbe amazing to introduce them to
because they'd work really welltogether.
So I'll scan through my profileviews and look for those
interesting ones that I thinkthat I can add value to them,
and I'll connect with them andsee if they wanna hop on a
(15:12):
connection call.
Last, the last thing that I dois I'll scroll through the job
listings and anything that hassomething that's like a robust
job offer that could be brokenup into littler pieces I'll go
through and anything that hascontent, marketing, content
(15:33):
strategy I'll connect with thosecompanies because I know they
need that.
They've raised their hand.
That is a buying trigger thing.
What's a better way to say thatthat is an intent, a buyer's
intent?
That's a better way.
If I've ever seen one.
(15:55):
They're literally posting thatthey need it.
So that is a great place tostart, too for a biz dev.
Look at those companies thatneed the thing that you do and
start connecting with them andseeing if you can build a
relationship with them, because,while they might think a
(16:15):
marketing manager can do all ofthe things, when they actually
get hired and onboarded,realistically they're gonna need
some support.
So that's the last thing.
There's so many more things todo.
I could probably talk for hoursand hours about LinkedIn.
I love it, but those are my toptips right off the bat.
(16:39):
I've been getting this questiona ton and I thought I might as
well create a bonus episodeabout it so I can help all the
peoples.
So if that intrigued you, Ijust put up an offer just for
the coaching group.
On part of it was like aspecial deal, but I'm gonna say
(17:01):
it here too.
So if you are interested ingetting a LinkedIn profile
makeover where I rewrite yourentire LinkedIn profile, do your
strap line for your cover imageand give you content prompts so
you know exactly what to writeabout, then shoot me an email,
(17:23):
email me at hello atsarahnowallblockcom, or DM me on
LinkedIn and we can get started.
I'm gonna offer that for a veryshort time.
So as soon as you listen tothis, you should probably do
that, because maybe I won't bedoing it next week, but I really
.
I have that often as a bonusoffer when people purchase
(17:48):
bigger packages and I love it.
It's one of my favorite thingsto do is to give LinkedIn
makeovers, so I thought, why not?
I wanna have a little fun anddo some LinkedIn and makeovers
this week.
All right, I hope you enjoyedthis.
If you did hit like subscribe,rate, review.
(18:09):
Hit that share button.
Share with a friend and letthem know that tiny marketing
exists.
And if you are a B2B servicebusiness with a tiny team, this
is the place you gotta be.
You gotta show up here.
All right, I will see you nexttime.
Enjoy this bonus episode.
Take care of LinkedIn , so I think that's worth the
effect.
You're all hanging out in thesame place and you just make
conversation with people and ifit leads to a sale, woohoo.
If it doesn't, at least you'rea medical person.
Hey friends, did that soundweird Because I accidentally had
my mic pushed away, but when Istarted talking I have not
(00:22):
pre-planned any of this episode,but I keep getting questions
about how to leverage LinkedInto grow your sales.
So I'm going to dig into it.
I'm going to go into how tooptimize your LinkedIn profile,
how to get a top voice, whatfeatures you should be trying
(00:43):
and how to do biz dev onLinkedIn without being a little
creepster.
All right, I'm going to walkyou through my profile and how
you should really structure yourLinkedIn profile.
So it starts with the coverimage.
You might not have known that,but it's true.
Start with your cover image andyou need a great strap line on
(01:06):
there.
So right now, mine says biz devmeets content marketing.
Did we just become best friendsBecause my content led
marketing strategies into greatbusiness development, into the
process?
Now for you, you'll want toinclude either.
You have two choices you haveyour value proposition or
(01:26):
whatever your lead magnet is inthat moment.
So I change mine all the time.
Mine is either a valueproposition that I have, and
when I'm creating a marketing orI'm sorry, when I'm creating a
messaging strategy, I write downtons of these different little
sound by value propositions thatyou can use.
(01:47):
You can use on as your strapline or as your LinkedIn
headline.
But yeah, so you could do that.
Or you could do your leadmagnet.
If I'm hosting an event, if I'mfacilitating a workshop, I'm
hosting a webinar, if I have aquiz going out, I'll have that
as my strap line, promoting that, because I want people to join
(02:10):
my email list.
All right, next up is yourheadline.
So your headline should have afew different elements in it.
You want to include what you do.
You want to include who youserve, how you serve them and
the problem that you solve.
So mine is currently turninternal experts into content
(02:34):
creators.
Prospects go from ice cold tofire.
With content led marketing, Ihave a little rocket emoji
visibility and authority,strategy systems and execution
serving B2Bs with tiny teams,and then top 10% pod tiny
marketing.
That's this one.
What are you listening to rightnow?
(02:54):
So basically, I am goingthrough and explaining who I
work with, how I work with them.
I am creating content ledmarketing strategies, and I'm
using your internal stakeholders, the experts within your
company, to do the contentcreation.
And this really does skyrocketyour visibility and authority,
(03:15):
because it's now no longer acompany saying these things
about them, it's a whole team ofpeople that are marketing for
you All right.
Next up, you want to go intoyour featured section.
So when you have a featuredsection, you want to pick things
that you want them to go to.
So when featured just became athing, I would pin my most
(03:41):
popular posts.
Don't do that.
Use this for your calls toaction.
So I have my quiz, so you cando a quiz to find your hidden
marketing potential.
I have a book of fit calls sopeople will get on there.
And then I have my freecommunity.
Those are my three first ones,and people only see the first
(04:01):
three, so those are the onesthat matter.
Let's actually hop forward alittle bit, because I want to go
back to the link that you geton your profile, and this is a
little thing that not a lot ofpeople know.
So you have the option to do acustom link or you could do one
(04:21):
of the standard ones, and peoplealways think I should do custom
for sure, because then I canuse whatever words I want.
But if you choose the buttoninstead of the custom link, then
it'll show up.
Your link will show up on everysingle post that you have.
So if you have it the other way, switch it to the button now,
(04:43):
all right.
Scrolling down to about About isnot about you, it's about your
customer.
So in about sections, I like towrite stories, stories about
transformations I've created formy customers.
So starting with a story, andthen dig into how you made that
(05:06):
story happen, how you made thattransformation happen, and then
give a call to action.
So for me it's either send a DMor email me, and I have my
email in there.
Make sure to include your topskills too, so it's easy to find
you.
These are all keywords.
I think all social mediaplatforms are basically like
(05:28):
Google, their search engines, soyou want to make sure all of
the right keywords are in there.
Next up in your profile is theservices section.
So I didn't always know this,but you will.
Now you can turn services on oroff, and by default it's turned
off.
So make sure that if you are aservice provider, that you have
it turned on so people can seewhat services you sell.
(05:51):
And next up is experience.
In the experience section youwant to continue the story from
about.
So, in your little area whereit says your job title and your
company, continue the story.
Talk about how you ended upopening that business or how you
(06:13):
ended up doing the thing thatyou do, but tell it in a story
like mine starts.
I remember sitting in mycubicle feeling overwhelmed.
I had seven company presidentscoming to me with their
individual goals, which wasgreat, except I was the
marketing department Me alone.
So it takes people on a journeyand they can understand.
(06:35):
I understand their perspectiveand how hard it can be to be a
one person marketing department.
Oftentimes I'm working withcompanies with a zero person
marketing department.
It's hard.
So I want people to understandthat and to go through the
journey with me of how I createdthe framework that I get people
(06:57):
, that I walk companies throughnow to help them Build the best
marketing that they can in themost streamlined possible way.
Ok, so that is that for yourprofile, the most important
pieces of it.
There's recommendations, ofcourse, ask for recommendations
(07:19):
and their skills, which isn't asimportant as it used to be.
Those are the big things, theimportant things.
Now we're going to talk abouthow you get that top voice badge
on your profile.
I have gotten so many messagesasking how I got that top voice.
So I'm a top content strategyvoice and I can actually tell
(07:43):
you because LinkedIn tells mebut I'm a top 2% content
strategy voice.
So how do you get that?
So what you want to do ischoose one category that you
want to get that top voice inand follow them on the on their
LinkedIn page.
So it would be like brandmessaging category or, sorry,
(08:09):
brand messaging collection,content strategy collection,
podcast collection it's called acollection on LinkedIn, but you
need to go to that and then goto the article section and add
your perspective into thecollaborative articles.
The more you do you need to doat least five the more likely
(08:32):
you are to get a top voice, andthe most engaged posts are the
people who get the top voice.
So the reason I know I have thetop 2% is because in the
content strategy category myperspectives that I add to the
(08:52):
collaborative articles are likedin the majority of the articles
and then LinkedIn is like okay,you're at top 2% in digital
marketing, you're top 18%.
You need to get to the top 5%to get a top voice.
So, again, how you do that isyou go to the collections under
(09:14):
the category that you want yourtop voice in and add your
perspective to the collaborativearticles and hope, pray or beg
for engagement on yourperspectives and that will get
you the badge.
(09:36):
And the next up is the contentthat you create.
So your LinkedIn posts.
There is 100% a framework thatworks on LinkedIn.
We like stories, we like a lotof white space.
Make sure you're not doing big,chunky paragraphs and ask
questions in there, becauseoftentimes people go to those
(09:58):
posts, scan for a question theycan respond to and comment.
So you're going to get moreengagement when you have a clear
question or ask on the post.
So my general perspective onLinkedIn content is I post once
a day, five times a week, and Ialways have a lot of space.
(10:23):
So it's one sentence space, onesentence space.
This does better on LinkedInand make sure that you're
telling a story.
So start off with somethingthat is engaging, going to hook
people in at the very beginning,teach them the thing and then
(10:43):
at the end, ask a question sopeople know how to engage with
your post.
If you are going to do thosecarousel posts, make sure that
you download your carousel as aPDF.
I see this mistake over andover.
People are downloading theircarousels as PNGs and then it
(11:07):
shows up on LinkedIn in thesejanky little squares.
But what you want to do isdownload them as a PDF and add
them as a document and thenthey'll show up as the carousels
that you see everybody elsehave.
So that mistake that you'remaking it is solved now.
Now you don't have to post asmuch as me, but I would
(11:29):
recommend posting at least oncea week.
That is a good cadence and makesure that you're engaging more
than you're posting.
So I set aside at least 15minutes in the morning and 15
minutes in the afternoon toengage with people.
I have my favorites, likepeople who are always posting on
mine.
I post on theirs, so I'mengaging with them.
(11:51):
People who just create amazingcontent that I'm interested in
and I'll engage there.
But if you're going to goreally strategic with it, find
people who are connected to thecompanies that you want to work
with and engage with them sothat you're showing up in the
feeds of the people who can hireyou.
(12:13):
So an easy way to do this is tocreate a list of your dream
clients, dream companies youwant to work with, and then look
them up on LinkedIn, startfollowing them.
Ring the bell of anybody thatyou think that might be
important to connect withbecause you'll want to comment
(12:33):
on their stuff.
But also look and see who youknow that's already connected to
those people and ring theirbell too.
And if you don't know what Imean by ring their bell, at the
top of LinkedIn profiles there'sa little bell and you can get
notifications when people post.
So ring the bell of thosepeople so you can comment on
(12:57):
their posts to make sure thatthe people in your dream client
list are seeing your posts.
Okay, the last thing I'm goingto talk about today about
LinkedIn is how to do businessdevelopment on LinkedIn without
being a little creeper.
Picture LinkedIn like anetworking event.
(13:21):
You're all hanging out in thesame place and you just make
conversation with people, and ifit leads to a sale, woohoo.
If it doesn't, at least you'rea medical person.
That's how I think of LinkedIn.
I'm hanging out at my favoritenot working group, so what I do
is anytime I attend a virtualevent, I head straight to that
(13:43):
chat and I start encouragingpeople to put in their LinkedIn
profiles.
I'm like, hey, everybody, let'sfollow each other on LinkedIn
and keep this party going.
Drop your link right here andI'll follow everyone.
And then I'll message them oncewe've connected and see if they
wanna hop on a connection call,see how we can help each other
out.
The real point is that you'renot trying to sell to anybody,
(14:07):
you're just trying to buildrelationships.
That's what businessdevelopment is all about.
So that is one way that I doBizDev.
I attend virtual events andthen I bring that conversation
to LinkedIn where I take it tothe next step and ask for
connection calls.
Next up is looking at yourrecently viewed the profile.
(14:29):
Well, I said that so awkwardlyhere.
What I actually mean is yourprofile views, the people who
have viewed your profile.
I look there and I scan throughto see if there's anybody who
makes sense to connect with.
Maybe they work with the samesort of customer as me.
We have mirror customers.
(14:50):
Maybe they'd be really cool tohave on my podcast.
Or maybe I know somebody who'dbe amazing to introduce them to
because they'd work really welltogether.
So I'll scan through my profileviews and look for those
interesting ones that I thinkthat I can add value to them,
and I'll connect with them andsee if they wanna hop on a
(15:12):
connection call.
Last, the last thing that I dois I'll scroll through the job
listings and anything that hassomething that's like a robust
job offer that could be brokenup into littler pieces I'll go
through and anything that hascontent, marketing, content
(15:33):
strategy I'll connect with thosecompanies because I know they
need that.
They've raised their hand.
That is a buying trigger thing.
What's a better way to say thatthat is an intent, a buyer's
intent?
That's a better way.
If I've ever seen one.
(15:55):
They're literally posting thatthey need it.
So that is a great place tostart, too for a biz dev.
Look at those companies thatneed the thing that you do and
start connecting with them andseeing if you can build a
relationship with them, because,while they might think a
(16:15):
marketing manager can do all ofthe things, when they actually
get hired and onboarded,realistically they're gonna need
some support.
So that's the last thing.
There's so many more things todo.
I could probably talk for hoursand hours about LinkedIn.
I love it, but those are my toptips right off the bat.
(16:39):
I've been getting this questiona ton and I thought I might as
well create a bonus episodeabout it so I can help all the
peoples.
So if that intrigued you, Ijust put up an offer just for
the coaching group.
On part of it was like aspecial deal, but I'm gonna say
(17:01):
it here too.
So if you are interested ingetting a LinkedIn profile
makeover where I rewrite yourentire LinkedIn profile, do your
strap line for your cover imageand give you content prompts so
you know exactly what to writeabout, then shoot me an email,
(17:23):
email me at hello atsarahnowallblockcom, or DM me on
LinkedIn and we can get started.
I'm gonna offer that for a veryshort time.
So as soon as you listen tothis, you should probably do
that, because maybe I won't bedoing it next week, but I really
.
I have that often as a bonusoffer when people purchase
(17:48):
bigger packages and I love it.
It's one of my favorite thingsto do is to give LinkedIn
makeovers, so I thought, why not?
I wanna have a little fun anddo some LinkedIn and makeovers
this week.
All right, I hope you enjoyedthis.
If you did hit like subscribe,rate, review.
(18:09):
Hit that share button.
Share with a friend and letthem know that tiny marketing
exists.
And if you are a B2B servicebusiness with a tiny team, this
is the place you gotta be.
You gotta show up here.
All right, I will see you nexttime.
Enjoy this bonus episode.
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