Tip the Scales
Let's face it - theory learned in law school has little practical application when building a successful firm. Host Maria Monroy, President, and Co-founder of LawRank is here each week with conversations that inspire you to build a better practice and be a stronger attorney. When success lies in the balance of law and life - we're here to help you Tip the Scales.
Episodes
April 30, 2025 • 44 mins
On this week’s episode, Attorney Jenn Gore takes over again to talk with Vivek AI. They chat about using AI to streamline manual data entry, organizing thousands of document types, transitioning from healthcare to law, and how COVID helped to kick start his business.
Get in touch with Vivek at https://www.foundationai.com/
Get in touch with Jenn at https://atlinjurylawgroup.com/ or https://sweetjames.com/
Guest Vivek Rao (@vraoo...
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April 23, 2025 • 25 mins
On this week’s episode Maria chats with Quintessa Marketing founder, Lauren Mingee. They talk about the business of lead gen, cost per case in 2025, why you need to fix your intake staff, the rise in cost of traditional advertising, law firm consolidation, and the need for data.
Get in touch with Lauren at https://quintessamarketing.com/
Guest Lauren Von Mingee (thelaurenvon on Instagram) is the founder of Quintessa Marketing. Sh...
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April 16, 2025 • 49 mins
Maria is back! On this week’s episode she sits down with attorney Sara Williams to talk about creating her own brand, why you should nurture your employees' entrepreneurship, how women are treated in law, and why they should never put themselves last.
Get in touch with Sara at https://sarawilliamsesq.com/
Guest Sara Williams (sarawilliamsesq on Instagram) began her legal career as a civil defense attorney and has worked for some ...
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April 9, 2025 • 33 mins
On this week’s episode, Attorney Jenn Gore takes over again and speaks with AI enthusiast, Ryan Jensen. They discuss how Eve can streamline your legal workflow, his debut on the PI conference scene, and whether or not he considers himself an adrenaline junkie.
Get in touch with Ryan at https://www.eve.legal/
Get in touch with Jenn at https://atlinjurylawgroup.com/ or https://sweetjames.com/
Guest Ryan Jensen (@evelegalai on X(Tw...
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April 2, 2025 • 77 mins
On this week’s episode, it’s Jenn Gore everybody! She talks with good friend and attorney Megan Whiteside. They discuss her sunny disposition, being a resilient person, learning from your failures, how she does (or doesn’t) do it all, and the dark side of nursing home care.
Get in touch with Megan at https://www.whitesidelegal.com/ or https://www.momlifeandlaw.com/
Get in touch with Jenn at https://atlinjurylawgroup.com/ or https...
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March 26, 2025 • 41 mins
On this week’s episode, Jenn Gore turns the tables and interviews Maria for a change! They talk about what marketing looks like in 2025, why you should be cautious when adjusting your marketing spend, how advertising in just one channel is no longer enough, and the reason you should treat your SEO agency as a partner.
Get in touch with Maria at https://lawrank.com/
Get in touch with Jenn at https://atlinjurylawgroup.com/ or http...
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March 19, 2025 • 40 mins
On this week’s episode, Jenn Gore takes over with guest Michael McCready! They discuss the advantages of moving your business to Peurto Rico, using technology to help streamline your law firm’s processes, where AI can be most useful, and best practices for creating referral relationships.
Get in touch with Michael at https://mccreadylaw.com/
Get in touch with Jenn at https://atlinjurylawgroup.com/ or https://sweetjames.com/
Gue...
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March 12, 2025 • 55 mins
On this week’s episode, the infamous Jenn Gore takes over hosting duties again! She talks with friend and attorney Ashley Peinhardt about the failures of the healthcare system, becoming the best version of yourself in your 40s, how to find a partner who is a true value add, and working for a firm that has been around for 135 years.
Get in touch with Ashley at https://www.hwnn.com
Get in touch with Jenn at https://atlinjurylawgrou...
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On this week’s episode, Attorney and Master Chef Ed Ciarimboli takes over hosting duties on Tip the Scales with guests Sach Oliver and Phillip Miller. They discuss and deep dive into their strategies for their $140M verdict against Kroger. In this wrongful death case, a Kroger tractor trailer driver fatally struck a fireman who was assisting at the scene of a wreck.
Get in touch with Ed at https://www.fellermanlaw.com
Get in touc...
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February 26, 2025 • 49 mins
On this week’s episode, Maria talks with attorney Joe Fried. They discuss decision making, using vulnerability as a shield, creating binary choices for the jury, building cases around a shared feeling, how to shift the focus of a case late in the game, and mentorship in the workplace.
Get in touch with Joe at https://www.friedgoldberg.com
Guest Joe Fried (@friedgoldberg on Instagram) is one of the original truck accident lawyers ...
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February 19, 2025 • 62 mins
On this week’s episode, Maria talks with attorney Mark Anderson. They discuss his firm's recent growth, hiring a social media manager, running an office while traveling, when to add a new staff member, how much to invest in marketing, and using software to create great dashboards.
Get in touch with Mark at https://maafirm.com
Guest Mark Anderson (@lawishbymark on Instagram) is the founder and an attorney of Anderson Injury Lawyer...
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February 12, 2025 • 40 mins
On this week’s episode, Attorney Jenn Gore takes over again and speaks with fellow Golden Gaveler Brian White. They discuss the first time they met, Brian’s social media persona, winning a Golden Gavel, if conferences are worth it, and copycats in Houston.
Get in touch with Brian at https://attorneybrianwhite.com
Guest Brian White (@attorneybrianwhite on Instagram) is an attorney and founding partner of Attorney Brian White Perso...
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February 5, 2025 • 40 mins
On this week’s episode, Maria talks with attorney Tom Bosworth. They discussed appearing on the news, his large tiktok following (that is definitely not boring), PCBs in school, DEI in law firm hiring, Maria’s long lineage of law, and Dan Ambrose makes a surprise appearance.
Get in touch with Tom at https://tombosworthlaw.com/
Guest Tom Bosworth (@lawyertombosworth) on Instagram), at age 33, became the youngest lawyer in the hist...
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January 29, 2025 • 45 mins
On this week’s episode, Maria talks to attorney Grant Lawson. They discuss working for Gerry Spence at a young age, the drama with Trial Lawyers College, psychodramatic techniques, the new age of technology, and The Four Agreements.
Get in touch with Grant at https://truckaccidents.com/
Guest Grant Lawson (@wyoming_accident_attorney on Instagram) is the Managing Partner of the Wyoming office of The Law Firm for Truck Safety, LLP....
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January 22, 2025 • 44 mins
Tip the Scales presents a very special episode of Bourbon of Proof w/ our friends Bob Simon and Maura Fiore of the Justice Team. The guest is none other than our very own, Maria Monroy.
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LawRank grows your law firm with SEO
Our clients saw a 384% increase in first-time calls and a 603% growth in traffic in 12 months. Get your free competitor report at https://lawrank.com/report.
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January 15, 2025 • 58 mins
On this week’s episode, Maria talks to attorney Tom Grillo. They chat about his life as a cop, the future of law with self-driving cars, why you shouldn’t resist AI, the reality of kids playing sports, why you can’t rush marketing, and the best software to increase your law office efficiency.
Get in touch with Tom at https://fromenlaw.com
Guest Tom Grillo (@buffalo_injury_lawyer on Instagram) is an attorney at John J. Fromen and ...
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January 8, 2025 • 47 mins
On this week’s episode, Maria welcomes her biggest fan Chrissy Hagen! They talk about switching law firms, teaching their kids about consequences, the struggle with screen time, how to get the number you want from a Jury, cussing, and her move back to Michigan.
Get in touch with Chrissy at https://olsmanlaw.com/
Guest Chrissy Hagen (@lawyerchrissy on Instagram) is an attorney specializing in auto and trucking cases. Her personal ...
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January 1, 2025 • 54 mins
On this week’s episode, Maria chats with trial lawyer Stefano Portigliatti. They speak about attending the members only AAJ conference in Ponte Vedra, using his behavioral studies background during trial, identifying jury personality types, being a present dad, and we hear the story about the time Maria was right.
Get in touch with Stefano at https://www.cokerlaw.com/
Guest Stefano Portigliatti (@sportigliatti on Instagram) is a ...
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December 29, 2024 • 36 mins
The following is a repost of episode 107 UNCENSORED!
On this week’s episode, Maria welcomes back the infamous Jefferson Fisher (Live at Law-Di-Gras!). They chat about alternatives to cussing, give the low down on Jefferson’s new podcast, what it’s like to be let down by close friends, the secret to good parenting, and Maria’s crush on Andrew Huberman.
Get in touch with Jefferson at https://www.jeffersonfisher.com
Guest Jefferson...
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December 25, 2024 • 66 mins
On this week’s episode, Maria talks with trial attorney and partner at Breit Biniazan, Kevin Biniazan. They discuss being a partner at 32, his latest case defending victims of sexual abuse, how to take jurors on an emotional journey, being aware of nice guy offenders, and the best books for optimizing your legal operations.
Get in touch with Kevin at https://www.bbtrial.com
Guest Kevin Biniazan (@kevinbiniazan on Instagram) is a ...
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