Discover how to enhance your logistics business with innovative marketing strategies!
Episode 42 of Banyan Technology's Tire Tracks® podcast features Jill Schmieg, founder of Sol de Naples Marketing, a Florida-based marketing services firm that specializes exclusively in B2B marketing and sales. Tune in for a detailed discussion on the importance of understanding your market and developing strong customer relationships. Jill shares her expert insights on leveraging technology, defining your brand differentiators, and building engagement to retain customers. Learn about the impact of AI and business intelligence tools in crafting personalized marketing campaigns and why combining these technologies with a strong brand identity is crucial for standing out in the competitive logistics landscape.
Don't miss a minute!
Links Mentioned in Today’s Episode:
Jill Schmieg on LinkedIn: https://www.linkedin.com/in/jill-schmieg-818a9011/
Sol de Naples Marketing: https://www.soldenaples.com/
Transportation Marketing & Sales Association (TMSA): https://www.tmsatoday.org/
ChatGPT: https://chatgpt.com/
Patrick Escolas: https://www.linkedin.com/in/patrick-escolas-700137122/
Banyan Technology: https://banyantechnology.com/
Banyan Technology on LinkedIn: https://www.linkedin.com/company/banyan-technology
Banyan Technology on Facebook: https://www.facebook.com/banyantechnology
Banyan Technology on X: https://x.com/BanyanTech
Listen to Tire Tracks on-demand: https://podcast.banyantechnology.com
Listen to Tire Tracks on Apple Podcasts: https://podcasts.apple.com/us/podcast/tire-tracks-driving-the-logistics-industry/id1651038809
Listen to Tire Tracks on Spotify: https://open.spotify.com/show/3Aiya6qVXFsiXbUAwMT7S7
Watch this episode on-demand: https://banyantechnology.com/staying-competitive-with-key-logistics-marketing-strategies-episode-42/
Popular Podcasts
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
24/7 News: The Latest
The latest news in 4 minutes updated every hour, every day.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.