What I learned from reading Frederic Goudy
Frederic Goudy was the most famous type designer in the world, the designer of over 100 different typefaces, the author of a number of published works, and a public lecturer and teacher. Join me in this conversation as we study the life, work, and influences of Frederic Goudy.
---
(2:52) "Why Designers Can't Think" by Michael Bierut
(5:36) Goudy's design philosophy
(8:18) Titans episodes #1 (Jan Tschichold) and #2 (Paul Renner)
(9:39) Goudy's Deepdene typeface
(12:12) Goudy's critique of the types of the past
(15:15) Call Sign Chaos: Learning to Lead by Jim Mattis
(25:02) Confessions of an Advertising Man by David Ogilvy
(26:58) Goudy meets Will Bradley, leading Art Nouveau Illustrator and the highest-paid American commercial artist
(28:14) Goudy's first introduction to The Kelmscott Press and ideas of William Morris as well as Charles Ricketts and Charles James Cobden-Sanderson, who all became large sources of inspiration for Goudy's work
(30:00) Frederic and Bertha get married and begin a long career together
(31:40) Jeff Bezos on the "smartest people" in interview with Inc.
(36:51) Goudys move to Hingham
(38:02) The Goudys are joined in Hingham by W. A. (Billy) Dwiggins, originator of the term "graphic design"
(40:43) Goudy meets Mitchell Kennerley
(42:02) The Village Press destroyed by first fire
(44:06) Goudy visits England for the first time
(44:58) The Goudys take a second trip to Europe, which changes Frederic's life
(46:40) Setting the Table by Danny Meyer, founder of Shake Shack
(48:17) Goudy now an expert in type design
(50:34) Goudys move again to Deepdene Road in Forest Hills Gardens, Queens
(52:39) Goudy as genius designer and master marketer
(53:56) Goudy wins AIGA Gold Medal and begins to receive criticism
(56:21) Goudys move yet again to house and adjoining mill at Marlboro-on-Hudson, naming the location Deepdene, after their previous residence street
(1:01:03) Goudy's final works, A Half-Century of Type Design and Typography: Volume 1, Volume 2
Typefaces designed by Frederic Goudy:
Copperplate, Deepdene, DeVinne Roman, Goudy Sans, Goudy Old Style, Kennerley Old Style, Remington Typewriter, and many others.
Popular Podcasts
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
24/7 News: The Latest
The latest news in 4 minutes updated every hour, every day.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.