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February 25, 2025 62 mins

In this episode of To The Point Home Services, host Chris Yano and co-host Chad Peterman talk with Weldon Long, head of the Weldon Long Organization, a best-selling author, sales expert, and entrepreneur. Weldon shares his journey from spending 13 years in prison to building and selling multi-million-dollar businesses in the home services industry.

He explains how mindset, personal responsibility, and consistency are the foundation of success. Weldon also breaks down his sales strategies, including how to handle common objections and why eliminating customer risk with his One-Year Buyback Guarantee has been a game-changer. If you're looking for ways to improve your sales approach and grow your business, this episode is for you.

Key Takeaways:

From Prison to Prosperity – Weldon shares his powerful comeback story, how he changed his mindset in prison, and the pivotal moment that made him turn his life around.

The Power of Mindset in Sales – Why personal responsibility and resilience are critical to success, and how overcoming adversity helps you thrive in business.

The Four Core Pillars of Sales Success: Build Relationships, Investigate the Customer’s Problem, Solve the Problem, Ask for the Order - Don't forget to close.

Overcoming Common Objections – How to handle “I want to think about it,” “It’s too expensive,” and “I need three bids” before they become a problem.

Creating Irresistible Offers – Weldon explains the logic behind his One-Year Buyback Guarantee and how removing risk increases conversions.

The Role of Consistency – Sales and business success come from executing proven processes every single day- not luck.

Scaling and Selling a Business – Insights into growing a contracting company to $40 million-plus in revenue and successfully exiting.

Noteworthy Quotes:

“Consistent sales results come from a consistent sales process.” – Weldon Long

“If you don’t overcome objections before they happen, you’ll sound defensive at the close.” – Weldon Long

“Success isn’t about doing extraordinary things; it’s about doing ordinary things extraordinarily well.” – Weldon Long

“If they don’t buy from you, it’s because they didn’t trust you.” – Weldon Long

"You don’t have to do everything, but you have to do something." – Chad Peterman

Follow Our Guest Weldon Long on:

LinkedIn: https://www.linkedin.com/in/weldonlong/

Instagram: https://www.instagram.com/weldonlong/

Website: https://weldonlong.com/

Facebook: https://www.facebook.com/WeldonLong/

Follow Our Hosts on:

Chad’s LinkedIn: https://www.linkedin.com/in/chad-m-peterman/

Chad’s Facebook: https://www.facebook.com/chadmpeterman

Chad’s Website: https://petermanhvac.com/

Chris Yano LinkedIn: https://www.linkedin.com/in/chrisyano

Follow To The Point Podcast here:

Website: https://rynoss.com/to-the-point-home-services-podcast/

Instagram: https://www.instagram.com/to_the_point_podcast/

Facebook: https://www.facebook.com/ToThePointHomeServicesPodcast/

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