In our episode of Toy Business Unboxed, join us as we dive into the world of crowdfunding within the toys and game space with Victor, co-founder of LaunchBoom. Discover how Victor and his team have raised over $150 million in crowdfunding and developed a systematic approach to ensure the success of campaigns on platforms like Kickstarter and Indiegogo. Victor shares his journey from starting a digital marketing agency to becoming a powerhouse in crowdfunding, and how his unique method of pre-launch testing and paid ads can predict campaign success. Learn valuable insights on transitioning post-campaign into Amazon and other sales channels, and what key steps every entrepreneur should take to avoid common pitfalls. Don't miss Victor's advice on laying a solid groundwork before launching your crowdfunding campaign to increase your chances of making a significant impact.
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